An Analysis of the Effect of E-commerce Technology on Travellers' Behaviour in Romania

RESEARCH PROJECT
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Contents
Introduction......................................................................................................................................3
Task-1..........................................................................................................................................4
1.1. Formulate and record possible research project outline specifications...............................4
1.2. Identify the factors that contribute to the process of research project selection...................7
1.3. Undertake a critical review of key references.....................................................................8
1.4. Produce a research project specification..............................................................................9
1.5. Provide an appropriate plan and procedures for the agreed research specification...........10
Conclusion.....................................................................................................................................12
References......................................................................................................................................13
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Introduction
The tour and travel industry has been facing a number of challenges of handling technology
efficiently, though Tour and Travel industry has benefitted a lot from the technology. This
research will produce an outline in identifying various factors of technological advancement like
e-commerce technologies and its usage for this industry. The primary and secondary data is
collected for the methodology section of this research which makes this research more proficient.
The travel and tour provider that is selected for this research is the Exodus Travels and this
research proposal comprises of aims, objectives, and questions related to the travel and tourism
sector. A literature review is done on the topic that is selected to support the research objectives.
Also, explanation regarding the methodologies for this research is done. Efficiency in evaluation
is taken into consideration for this research proposal.
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Task-1
1.1. Formulate and record possible research project outline specifications
TITLE: An analysis of the effect of e-commerce technology on travellers’ behaviour in
Romania.
Background of the research
The tourism is a vital component and has developed as people willingly like to travel and
decrease their stress level in this world of technology that requires mental work more than
physical work. Technology is influencing the travel and tourism sector and is currently playing a
vital role in this sector. The e-commerce has brought new opportunities to the tourists and the
travellers. There are many benefits of the e-commerce as it has brought vast changes in the travel
and tourism platform. E-commerce has changed the travellers’ behaviour in Romania
completely and has developed a network of the customers who are using the technology and
have greatly benefitted.
Research Aim
This research aims at analysing and reviewing the significance of e-commerce technology for the
Exodus Travels. It aims at fulfilling and satisfying the customer needs, which has been achieved
through this research.
Research Objectives
 Identify the role of e-commerce in Exodus Travels.
 Analyse the current market segment and the competitors.
 To establish relevancy in technology usage in the decision-making process for the
travellers.
 Developing best action for grabbing more market for Exodus in this sector.
Selection Rationale
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