BUSINESS COMMUNICATION ANALYSIS l ASSIGNMENT

Running head: BUSINESS COMMUNICATION
BUSINESS COMMUNICATION
Name of the student
Name of University
Author note

1BUSINESS COMMUNICATION
Executive Summary
The significant objective of the report is to analyze the problems of communication as faced
in the company Process Leadership due to the differences of age observed among the
different employees of the organization. In order to analyze the problems of communication,
the attitudes and behaviors of the three different generational groups have been discussed and
examined. Furthermore, the cognitive dissonance theory of communication has been used to
explain the different points of inconsistencies among the three groups. Finally three different
recommendations have been provided that may be useful to the organization to maintain an
effective means of communication among all the employees.

2BUSINESS COMMUNICATION
Table of Contents
Introduction................................................................................................................................3
Discussion..................................................................................................................................4
Summary................................................................................................................................4
Analysis..................................................................................................................................5
Recommendations..................................................................................................................8
Conclusion..................................................................................................................................9
References................................................................................................................................10
Appendix..................................................................................................................................11

3BUSINESS COMMUNICATION
Introduction
In order to ensure the success of business organizations it is highly essential to
integrate the activities and functions of the various internal and external stakeholders of the
organization. Furthermore, it is also important that the employees and other members of the
business organization be made aware about the direction in which their activities and
functions should be directed so as to bring about the achievement of the organizational goals
and objectives. In this regard, it may be pointed out that communication forms a very
important aspect of effectiveness in business functions as it helps in the building of
engagement and participation of the employees and other members of the organization
towards the organizational targets and objectives (Hargie, 2016). However, these business
organizations may be faced with several challenges in establishing an effective and efficient
means of communication within the scope of the organization. Such challenges may arise due
to differences in the workforce pertaining to their beliefs, opinions, culture or even
demographic elements such as age (Venter, 2017). The report will further focus on such
problems in communication arising out of differences in the age or generational gaps among
the employees in the consulting company, Process Leadership. In order to analyze the causes
of such challenges the various barriers for effective communication among the selected group
of employees will be evaluated. Such an evaluation will in turn aid in the determination of
effective methods which will help the organization to establish an proper and efficient means
of communication among the different groups of employees.