Analysis of Business Environment (Doc)

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Pre-placement evaluationreport
Table of ContentsINTRODUCTION.................................................................................................................................3TASK 1.................................................................................................................................................3(i) Analysis of Business Environment..............................................................................................3(ii) Management Practices at Mark and Spencer impacting the performance of employee.............5Task 2....................................................................................................................................................7Carried out an audit of HR personal and professional development which he expect to achievefrom a work environment of Marks & Spencer Group plc company...............................................7Conclusion...........................................................................................................................................11Reference...............................................................................................................................................3
INTRODUCTIONPre-Placement procedure which occurs before the employment or assignment to a job(Aithal, 2017). In this we have evaluating report of Marks & Spencer Group plc company andfounded by Michael Marks and Thomas Spencer .It is a British multinational company in Londonspecialized in selling home products, cloths and food products and was founded in 1884 .In this wehave discussed about the training,personal development of employees performance produce reportregarding the business environment of Marks & Spencer Group plc company in London(Quix andvan der Kind, 2016).TASK 1(i) Analysis of Business EnvironmentPESTLE Analysis of Mark and SpencerThe external environment factors of Marks & Spencer Group plc :Political: The organisation has achieved favour from European Union free trade agreementwhich results in reduction of sourcing costs. Brexit has given a significant implication on thebusiness of the organisation (Nandonde, 2019). Due to improper legislations of UK government, itlacks vision and clarity on energy efficiency schemes which has negatively effected the initiatives ofMarks & Spencer Group plc(Quix and van der Kind, 2016).Economical : The currency impact of Brexit has resulted in conflict with small and mediumretailers regarding product price. Due to the devaluation of currency, the purchasing power ofcustomers has fallen. They are not capable enough to buy more of goods which affects the businessof Marks and Spenser. The Marks and Spenser's product price is also affected by competitorsdiscounted pricing (Li and Robertson, 2018).Social: The company initiates to support the society as a whole by cutting down internalcosts and providing them, added value at low price. To fulfil the social responsibilities, Mark andSpencer caters a green and organic approach of production and sales which aims at overall societydevelopment (Aithal, 2017).Technological : Marks & Spencer Group plc have a strong grip on technological andautomation. To capitalize its avenue, it has planned its social media and online presence very well.In today's era consumers are more technologically focussed, so the concern should focus on mobilecommerce and online retailing. By matching the pace of technological upgrdation, the company isable to account for higher profits (Oh and et.al., 2016).
Legal: Marks & Spencer Group plc must have an insight on what is legal in order to tradeethically. The operations must be carried out in regard to discrimination laws, consumer protectionlaw and health and safety law. It should also be aware of the potential changes in the legislation. Forinstance, the labour law regulates a minimum pay to workforce, therefore the staff managementneeds to alter their payroll policies (Quix and van der Kind, 2016).Environmental: The production and sales structure of Marks & Spencer Group plc is likelyto be based on environmental friendly and sustainable workflow. To comply with environmentallegislations, the company committed to ensure all the raw materials are derived from sustainablesources (Shields and et.al., 2015).SWOT Analysis of Mark and SpencerStrengths:Mark and Spencer have a strong focus on enhancing customer experience.It offers customers with the latest industry trends.The company is standing strong on the e-commerce trading platforms.It is honest in fulfilling its corporate social responsibility. It is the brand with highrecognition (Nyberg, Pieper and Trevor, 2016).Weakness:Marks & Spencer Group plc has too much reliance in UK market which makes themarket conditions vulnerable in the local country.The frequent product recalls results in loss of customer confidence. An inadequatefuture plan is hindering the growth of concern.The future of the company in China gone for a toss (Quix and van der Kind, 2016).Opportunities :The company has a positive goodwill which can help Marks & Spencer Group plc tolaunch new product lines.It can reshape their clothing segment and also go for the way of vertical andhorizontal integration.It has the opportunity to enter global markets (De Gieter and Hofmans, 2015).Threats :Cut throat competition from Asda, Sainsbury and Tesco in UK retail sector is thebiggest threat for the concern.
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