Analytical Report on Interpersonal Communication Skills at Sainsbury

Analytical report
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Executive summary
The aim of this report is to examine the interpersonal communication skills within the
working environment of Sainsbury. Various skills of listening, feedback and questioning are
discussed in this report. The recommendation indicates the incorporation of interpersonal
communication which is required in the organization. Various training and communication
methods have performed. The report concludes that the communication skills play a vital role
in various purposes of the organization. The release data should similar the information
confined in the outline management system. Attending training classes was an effective
strategy used by Sainsbury for improving the interpersonal communication skills of the
individual. A workshop on interpersonal communication skills would definitely benefit every
organizational employee.
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Contents
Executive summary....................................................................................................................2
Introduction................................................................................................................................4
Interpersonal communication.....................................................................................................5
Listening, feedback and questioning..........................................................................................6
Explanation of three communication skills................................................................................7
Critically examine the benefits of listening, feedback and questioning.....................................9
Potential challenges to incorporating these skills....................................................................10
Conclusion................................................................................................................................11
Recommendation......................................................................................................................12
References................................................................................................................................13
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Introduction
In the current era, due to high competition organization faces a number of issues and
problem. One of the biggest issues that come across with the organization is ineffectiveness
in the way of communication. Sainsbury is the second largest chain of supermarket in
Australia. Being a retail company, Sainsbury needs to adopt effective communication
methods for creating awareness in the marketplace. Along with that it can also convey its
strategies and plan effectively to its stakeholders and funders. The purpose of this report is to
determine the potential challenges while merging the various skills in the organization.
Employee retention is the biggest issue while implementing the communication skills. With
the help of communication skills, the organization can be able to sustain in the competitive
world. Primary and secondary data are used for analyzing the report in an effective manner.
Qualitative and quantitative methods are used for the collection of appropriate data.
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