Impact of 5G on Profitability and Customer Services of Dell

Applied Management

TABLE OF CONTENT
LITERATURE REVIEW ...............................................................................................................1
Information technology (IT) industry in New Zealand (NZ).......................................................1
Areas of IT influenced by 5G......................................................................................................1
Positive and negative impact of 5G on profitability and customer services of Dell..................2
Literature perspective on adoption of 5G in other countries .....................................................4
Rationale for reluctance and acceptance to 5G technology .......................................................5
Management decision problem....................................................................................................6
RESEARCH PROPOSAL ..............................................................................................................7
Topic............................................................................................................................................7
Conceptual question ....................................................................................................................7
Conceptual significance ..............................................................................................................7
Company specification: ..............................................................................................................7
Specification of customers: .........................................................................................................7
Targeted customers and Reasons affecting customers.................................................................7
Three potential practical applications .........................................................................................8
Research problem ........................................................................................................................8
Hypothesis ...................................................................................................................................8
METHODOLOGY .........................................................................................................................8
Research type ..............................................................................................................................8
Research approach ......................................................................................................................9
Research philosophy ...................................................................................................................9
Data collection ............................................................................................................................9
Sampling .....................................................................................................................................9
QUESTIONNAIRE ......................................................................................................................10
Ethical considerations ...............................................................................................................10
Questions ...................................................................................................................................10
REFERENCES..............................................................................................................................12

LITERATURE REVIEW
Information technology (IT) industry in New Zealand (NZ)
According to Osseiran, Monserrat and Marsch, (2016) IT sector deals in computing and
related functions such as telecommunication, software hardware and all other devices which are
involved in transmission of information or communication. IT industry consist of wide range of
functions such as maintenance of data and information system within organisation so that secure
information networks can be build. The Dell NZ, is diverse and highly advanced which provides
strong basis of innovations. Information and communication technology (ICT) sector of NZ
includes digital content, wireless infrastructure, telecommunication, digital payments and sectors
which uses IT devices for exchanging information or for communication purpose.
In NZ IT is one of the most rapidly growing industry with annual rate of 12% in 2018.
The flexible, adaptable, entrepreneurial and resilient developments in the IT sector of country
has made it recognised at global level. For instance the worlds most effective wireless charging
system in terms of safety is developed by PowerbyProxi in NZ. Similarly the NZ IT sector is also
leading and well known for accounting software, cloud accounting business and IT security
solutions. The industry provides around 75,000 jobs in various roles of ICT. The rapidly
increasing role of IT in NZ is generating vast employment opportunities and demand of skilled
employees.
Sub sectors of IT industry such as computer system design, interactive game
developments, system analysts and application programmers are in great demand in NZ and
providing huge contribution to the economy of country. The IT industry is developing at high
pace and is also promoting third platform technologies such as cloud and mobile computing, big
data and social networking which are deeply embedded in almost every organisation of NZ. As
per the view of Hu and et.al., (2015) hyper agile applications, cloud and digital technology based
applications, blockchain and other advanced IT tools demands large scale investment for
improving their operational performance.
Areas of IT influenced by 5G
According to Mitra and Agrawal, (2015) 5G network will enable the data intensive
processes along with significant improvements in network and security management of IT
systems. The fifth generation standard for IT or wireless communication completely transform
the attributes such as latency, speed and information transfer capacity which are fundamental
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performance characteristics of products provided by Dell. The new 5G networks will also
influence the network management capabilities by the means of network slicing. It allows Dell
users and service providers to create multiple virtual networks for various data intensive
processes and diverse business needs. In the same context Li and et.al., (2017) stated that with
20Gbps speed and sub- millisecond latency many complex advancements and IT needs like
distributed machine learning within IOT (internet of things) and augmented reality (AR) will
also become reality. Another potential area which will be influenced by 5G technology is
information technology architecture such as edge computing and IOT connectivity. The
technology will also be capable to accommodate the huge data volume generated by IOT
sensors. As per Baratè and et.al., (2019) IT sector will be transformed by 5G technology with
connectivity on unprecedented scale. Thus performance level of Dell will be improved and
organisation will be able to facilitate new services and revenue streams. With IT advancements
and innovations Dell is providing effective business solutions and customer experience by means
of huge range of portable, compact and high speed mobile and computer devices. The use of
proactive strategies can help Dell to uptake the 5G devices and to to get new benefits form it.
Positive and negative impact of 5G on profitability and customer services of Dell
Khanna and Khanna, (2019) elucidated that 5G technology will help Dell to develop
smart infrastructure benefiting both customers as well as organisation. With the expansion of 5G
systems the IT devices produced by Dell will not remain limited to connectivity layer. Contrary
to this Dell will be empowered with end to end service layers on the basis of open API interface,
network slicing and mobile edge computing provided by 5G network. Further improved
efficiency and limits of IT services of Dell will also helps in reducing operational cost and in
improving operational efficiency through operator network and service level agreement. The
business operations and services are highly dependent upon mobile devices due to increasing
ecosystem of digital voice assistance, reality solutions with live updates and other real time
applications.
The use of 5G technology in business will enhance the customer experience in terms of
improving service quality of existing communication and social applications, home security and
digital shopping services supported by Dell. Li, Da Xu and Zhao, (2018) stated that for
optimising the benefits of 5G devices business will also require to improve the marketing efforts
so that new devices can be promoted. It will also encourage the partnership with content and
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