Organisational Structure and International Expansion - ASDA

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Added on 2023/06/12

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This presentation discusses the organisational structure and functional areas of ASDA, a British supermarket chain, and evaluates whether it is suitable for international expansion. It also covers the key factors that have influenced its international expansion and the impact of digital technologies on its international expansion strategy. The presentation includes a PESTLE analysis and SWOT analysis of the organisation. Course code, course name, and college/university are not mentioned.

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Organisational Structure and International Expansion - ASDA

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