Importance of Assertive Behavior in Business Communication

This article discusses the importance of assertive behavior in business communication and how it can help individuals progress in their professional careers. It covers the concept of assertive behavior, its impact on communication skills, personal reflection, and its impact on present and future professional careers. The article also includes references to support the discussion.

Running head: BUSINESS COMMUNICATION
Business communication
Name of student
Name of University
Author note
Table of Contents

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Introduction......................................................................................................................................3
Assertive behavior...........................................................................................................................3
Personal reflection...........................................................................................................................4
Impact of it on present and future professional career....................................................................5
Conclusion.......................................................................................................................................6
References........................................................................................................................................8

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Introduction
The topic illustrates about the effectiveness of business communication and by gaining
assertive behavioral skills and knowledge, it will be easily for me to progress in my career and
professional life with ease and effectiveness. The topic discusses about the business
communication and revolves around the concepts of assertive behaviors that can help me to
improve my communication skills as well as progress in my professional career with ease and
effectiveness (Conrad and Newberry 2012).
Assertive behavior
Assertive behavior is a major aspect of business communication that allows for providing
communication skills training and standing up to protect the rights and responsibilities of others
in a positive manner without showing any signs of aggressive behaviors or attitudes. Assertive
behaviors allow the individuals to overcome the fears faced while speaking to others and rather
respect each and everyone by resolving the issues related to cultural boundaries. The assertive
behaviors among people could aloe enable for defending against the people who tend to be
aggressive and furthermore keep calm and quiet to concentrate on individual career goals and
objectives. Assertive behavior could not only influence own communication style, but would
also allow the individuals to get what they want without violating the rights or by disrespecting
others (Fall et al. 2013).
Few of the behavioral patterns that are experienced include obtaining compliments or
complimenting others for their good work and making them gain a positive mindset about own
behavior. The behavioral patterns show that a person who has assertive behavior has the ability

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to influence others’ behaviors by remaining polite an calm in situations and even making
requests for providing helping hand while progressing in the career. Individuals with assertive
behaviors can overcome fear of speaking main conversations politely and even standing up for
the own rights whenever required. Possessing an assertive behavior could facilitate the decision
making process by delivering personal ideas and opinions and even disagree with certain matters
that might not be favorable according to the circumstances. The assertive behavior possessed by
a person could also help in expressing disagreement and anger too, when not agreeing to the
opinions and decisions of others (Hynes 2012). In certain cases, the individual with assertive
behavior could feel that the decisions or opinions of others might not be useful and it allowed the
individual to express his discontent and not agreeing to the context.
Personal reflection
Based on various benefits that related to the improvement of communication process and
its efficiency, I think that assertive behavior is the most important aspect of communication. This
topic is selected as effective because of its effectiveness is promoting communication and it can
even help me to advance in my professional career and establish myself as a successful business
professional. I have selected this topic because it is quite interesting not only from the
communication improvement perspective but also can allow me to keep calm and quiet while
talking with others and handle situations properly without any bias. Assertive behaviors could
allow me to express my feelings, my joyful nature as well as show my true emotions based on
situations (Filippello et al. 2014). I even stood up for my own rights and expressed my
disagreement or negligence whenever other’s opinions did not match. I would consider the
positive compliments that should be provided as pillars of success. From my perspective, I think
that the assertive behaviors can allow me to maintain steady communication and at the same

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time, express my opinions and make decisions willingly. Few behavioral descriptions showed
how I behaved and responded while disagreeing to the fact. When plans are cancelled at last
minute, I can feel irritated because by canceling the plan, other chances to move out with my
other friends will be impossible. In case, I am watching something with concentration, noises
outside and within home can hamper my concentration in some kind of work. I will feel angry if
plans do not go according to the plan and even I have been late for something due to unusual
issues (Kramer et al. 2016). Some verbal skills that I could posses included asking questions to
gain clarification for a particular question and even making compromises only when I could be
assure to manage those tasks properly.
Impact of it on present and future professional career
As it could be seen from the above section, assertive behavior had several
benefits, because it could not only improve my communication skills, but would also enable me
to present myself as a successful speaker in front of others. I would be able to speak to others
properly and even overcome my fears, which I previously faced, while talking in front of many
people. It would allow me advance in my professional career and even make me understand from
my mistakes. It would also allow me to keep calm and quiet in critical situations and overcome
the failures to make sure that the communication process could be facilitated effectively. There
could be few limitations though such as fogging and broken records that might not be suitable for
certain situations, aggressive attitudes might tend to arise with female’s assertive behaviors
(Peláez‐Fernández, Extremera and Fernández‐Berrocal 2015). Assertive behavior is based on
cultural changes as well, which can also prevent me not to discriminate, rather interact with
people from different cultures and backgrounds. It could enable me to make decisions quite
easily and stand up for protecting my own rights and raise voice if anything is going wrong.

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Being assertive could not only help me at present but would also enhance my
potential to perform with efficiency in the future too. When situations turn out to be ambiguous,
it will be easy to stand up for own rights though not disrespecting or hurting others. It could
promote transparency within the workplace as well as manage clear and honest communication.
The assertive behavior could make me more self assured and self protective and gain the trust
and respect of others with whom I would be working within the business organisation in the
future. One of the major weaknesses that people face is the aggressiveness because of not being
able to control inner feelings and emotions. I will be able to set boundaries and allow others to
know how they must behave while being around me within the workplace (Conrad, D. and
Newberry 2012). It could transform my entire behavior and develop own judgment to facilitate
the decision making process too. By possessing assertive behavior, I would be able to interact
with more people and crack interviews smartly due to my communication skills’ improvement. I
could achieve the pillars of success within no time and even clarify certain things before making
any firm decisions, because it will be important for contributing to the business success (Fall et
al. 2013).
Conclusion
I had achieved various benefits through assertive behaviors like progressing in my
professional career and even enhancement in communication too. Through training, it would be
easy for me to practice new skills and remain proactive while being present at the workplace. I
could also handle issues and challenges much more easily and prevent misunderstandings and
conflicts that might arise due to lack of communication. My assertiveness would be tested at
various situations while working within a organisation and this would surely sharpen my skills

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and ability to communicate within business, furthermore accomplish the business objectives with
convenience.

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References
Conrad, D. and Newberry, R., 2012. Identification and instruction of important business
communication skills for graduate business education. Journal of Education for Business, 87(2),
pp.112-120.
Fall, L.T., Kelly, S., MacDonald, P., Primm, C. and Holmes, W., 2013. Intercultural
communication apprehension and emotional intelligence in higher education: Preparing business
students for career success. Business Communication Quarterly, 76(4), pp.412-426.
Filippello, P., Harrington, N., Buzzai, C., Sorrenti, L. and Costa, S., 2014. The relationship
between frustration intolerance, unhealthy emotions, and assertive behaviour in Italian
students. Journal of Rational-Emotive & Cognitive-Behavior Therapy, 32(4), pp.257-278.
Hynes, G.E., 2012. Improving employees’ interpersonal communication competencies: A
qualitative study. Business Communication Quarterly, 75(4), pp.466-475.
Kramer, U., Pascual‐Leone, A., Berthoud, L., Roten, Y., Marquet, P., Kolly, S., Despland, J.N.
and Page, D., 2016. Assertive anger mediates effects of dialectical behaviour‐informed skills
training for borderline personality disorder: A randomized controlled trial. Clinical psychology &
psychotherapy, 23(3), pp.189-202.
Peláez‐Fernández, M.A., Extremera, N. and Fernández‐Berrocal, P., 2015. Perceived emotional
intelligence and aggression among adults: the moderating role of gender. Australian Journal of
Psychology, 67(3), pp.140-148.