International Management

This presentation provides an overview of international management, including the process, global virtual teams, role of culture in international business, challenges of managing a diverse global workforce, factors contributing to a globalized economy, and training required by global workforce. It emphasizes the importance of understanding cultural characteristics and conducting cross-cultural training for effective business operations in international markets.

International Management

EXECUTIVE SUMMARY
 People today live in an era of digitalisation which reflects that
everything in today's world is connected via internet and people across
the world have access to internet every time.
 Also, as information and technology continue to assist companies by
bringing changes rapidly.
 It becomes easier for organisations in the digitalise world to build
interaction with each other.

INTRODUCTION
 International management is the process that requires skills, knowledge
and competence over and above the normal business expertise to gain
information about international economies and ways to effectively
conduct business operations across the globe.
 Global Virtual Teams is a phenomenon that many business
organisations are adopting so as to work collaboratively with the
professionals across different parts of world.

CONCEPT OF GLOBAL VIRTUAL TEAMS
 Any entity by making use of its networking
channels can build effective relationship with
professionals spread across the world and tap
the advantage of skills.
 Competence and knowledge of these personnel
to conduct business operations globally.

ROLE OF CULTURE IN INTERNATIONAL
BUSINESS
 Culture is a set of values, norms, beliefs,
customs and notions that individuals in a
particular group possess which shape their
way of thinking and behavioural conduct
towards an idea or activity

KEY ORGANISATIONAL AND NATIONAL
CULTURAL CHARACTERISTICS
 It is essential for any company to take into account the cultural
characteristics of the countries where it wants to expand its business so
that they effectively carry the operations in international markets. In
relation to this.
 Many organisational and cultural characteristics affect the business
across the globe. National culture includes a variety of elements that
directly impact the business activities and processes of General Motors
in various geographical locations.

CHALLENGE AND OPPORTUNITY OF
MANAGING A DIVERSE GLOBAL
WORKFORCE
 One of the major concerns of any business organisation is workforce
diversity as any enterprise consists of a number of individuals that
communicate within the premises.
 In today's world, it is necessary that organisations understand the
behavioural characteristics of the employees of General Motors and
ascertain the diversities so that these can be removed to conduct
business operations effectively.

CHALLENGES
 Even though there are a number of opportunities for a diversified global
workforce, there are many challenges that an entity comes across while
dealing with such workforce.
 Managing diversity is more than just ascertainment of diversities
between personnel of an entity.

FACTORS THAT CONTRIBUTE TO THE
NOTION OF A GLOBALISED ECONOMY
 In today’s digitalised world, there are many factors that foster the
process of globalisation and also the businesses to take its operations to
a larger scale in international markets.
 Rapid and sustained technological change has reduced the cost of
transmitting and communicating information which serves as a key
factor behind trade in knowledge products using web technology

TRAINING REQUIRED BY GLOBAL
WORKFORCE
Even with the best of intentions, business entities like General Motors
make use of training and development program so as to communicate to
employees the way of interacting with cross national and cultural people.
General Motors provide Cross-Cultural Training programme to its
employees.

CONCLUSIONS
 From the above report, it can be concluded that the management of any
entity that is conducting its operations in international markets is
necessary.
 Also, it has been analysed that there can be differences between the
workforce of origin country and location where expansion is conducted.

REFERENCES
 Stahl, G. K. and Tung, R. L., 2015. Towards a more balanced treatment
of culture in international business studies: The need for positive cross-
cultural scholarship. Journal of International Business Studies. 46(4).
pp.391-414.
 Papadopoulos, N. and Heslop, L. A., 2014. Product-country images:
Impact and role in international marketing. Routledge.