Assessment

BUSINESS AND
BUSINESS
ENVIRONMENT

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK1.............................................................................................................................................1
P1. Different purposes and types of organisation, public, private and voluntary sectors, legal.
Structures................................................................................................................................1
P2. Range of size and scope in various types of Organisation...............................................3
TASK 2............................................................................................................................................5
P3.Explain the relationship between different organisational functions and how they link to
organisational objectives and structure..................................................................................5
TASK 3............................................................................................................................................7
P4. Identify the positive and negative impacts the macro-environment has upon business
operations, supported by specific examples...........................................................................7
TASK 4............................................................................................................................................9
P5. Internal and External investigation of particular organisations in order to determine
strengths and weaknesses.......................................................................................................9
P6. Explain how strengths and weaknesses interrelate with external macro factors............11
CONCLUSION..............................................................................................................................13
REFERENCES .............................................................................................................................14

INTRODUCTION
Business environment is the assets of entire factors like internal as well as external
which directly influence on the demand of the business. In external of business comprises the
micro or the task environment is also specific to the business. On the other hand internal
environment is the specific company and consider owners, machines, materials, workers etc. It
should keep in mind that these component effect work together and each other to impact
business. In a every environment of business organisation operates in a various manner, as it cant
exist is isolation (Andersson, 2015). There are several components on business environment
that is management, ownership, goals, vision, objects,marketing strategy, ownership etc. The
chosen company is Ford, it is global automotive and motor administration. This consider as
manufacturing, marketing, servicing, trucks, cars and sport utility vehicle. This is execute their
enterprise activity in assorted part around the world. This report will focus on public, voluntary,
private kinds of organisation. Along with it will discuss about scope, size and legal structures. As
well as will also centred on external factors that allow decide how any decision of business is
required.
TASK1
P1. Different purposes and types of organisation, public, private and voluntary sectors, legal.
Structures.
All business should adopt legal configuration which defines liabilities and rights of
participants in the business ownership, personal liability and financial structure. There are
contrary form of system where some any of them might have the verifiable to gain benefit
whereas assorted may have the goal to work for the societal welfare. Contrastive kind of business
organisation are explicated below:
Public Sector organisation
In this aspect, businesses and other companies are owned and run on behalf of the public,
even by the government itself. In this sector business are not usually run for Profit, but exist to
provide services and goods to the public using funds (Ansoff And et. al., 2019). The best
appropriate example of public sector company in UK is Department of Work and Pensions which
conduct welfare and pension policy in London.
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 Purpose- This major purpose of the company is focused to provide services in low cost
and in minimum time they completed their work.
 Legal Structures- This composition of business selection is critical to the way of work of
company functions. A limited organisation subsist as a legal entity in itself, severally
from their manages or owners.
◦ Central Government- The process of conducting pension policy and welfare in the
department of Work and Pensions which is provide by the central government of UK.
◦ Local Government- They takes the support by organisation to provide pension
service, child maintenance in particular area of UK.
◦ State Government- There is a special power has been given to this types of
government from which gives the services to the population of UK.
Talking about Department of Work and Pensions, it including public sector kind of
company which is controlled by Central Government.
Private Sector Organisation- The form of business which is brought about and
attempted by the private peoples is known as private sector company. It is the country's
economic system that is attempt by companies and persons, instead of the government. This type
company run with the intention to making benefits (Beatty, 2018). The segment of the economy
under control of the government. The advantages of private sector are looser liability exposure.
As well as keeps finances private, capital without equity, aids long term planning. Examples are
local retailer, like shop or restaurant , that doesn't have a presence of national.
The Ford is the largest company of motor industry in private sector to perform their
activity of businesses around the world like U.K., US and India. Purpose- The intention of this organisation is to make live better for peoples. And some
technologies are transforming just about all aspect of the vehicle that they build and how
people use them as well as better design of transportation methods.
 Legal structures-
◦ Sole proprietorship: This is the administration where activities of business is
needful to be carry through at a small object where hindrance of some other
individuals is not allowed. To begin any of the exclusive proprietorship, in HMRC it
is essential to do the enrolment for self-assessment.
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◦ Partnership: These types of business organisation can be execute only in the
condition where more than one person come jointly with a common accusative to
gain net profit (Charter, 2017). Here, partnership effort to play a important role in
managing the activities.
◦ Limited Company- The business organisation where business activities are
performed at a greater platform. It is required to be appreciated that this kind of
institution can be begin only in that condition where it is certified under the
Companies Act 2006. Ford Motors is one of the proper example of constricted
organization.
Voluntary Organisations- This organisation is composed or function with help of
volunteers and which gives support or services to peoples. The British Heart foundation in UK, it
is the well known company provide charity. Majorly they treat from heart diseases.
In sum of this company major functions comprises and provide concrete aspect to the
fundamental right of freedom like association, identifying the necessary of person, communities
and groups or initiating programs and projects. Purpose: The purpose of this organisation is to fund of heart and cardiovascular diseases,
aiming to spend around million a year funding just about n UK.
 Legal Structures:
◦ Trust- This existence which are not lawfully certified due to which they are not
allowed to get into in any kind of consent.
◦ Unincorporated association- It is not an legal creature. This is not legally certified
where susceptibility of the individual move into into the statement is always not
constricted. It is decide not to use formal and normal structure like a private company.
For examples are societies, clubs groups as well as syndicates are unincorporated as
in the most this type of companies.
Company like British Heart Foundation is based on the certainty where they are not
permitted to get into the harmony for personalized welfare.
P2. Range of size and scope in various types of Organisation.
It is very essential to interpret that various type of companies have several kind of
structure for working to attain the objectives of organisation. It will unrepentant about the scope
and size of companies in detail. Project scope embrace all over the work which is needed to
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delver a service or products. It determined how the mission will be completed. It consider
documenting and recognising the goals of projects, tasks, projects members, deliverables,
milestones and deadlines.
The size of the administration is can be precise as a structural property like formalization
and degree or a discourse changeable for example demand. The holding to the user interface
between environment and inner construction.
The scope of the company is credited as preparation which involves to find out and
documenting a list of particular goals, features, functions, deliverables and in the end costs etc.
its inevitably to be get and the work that should be done to deliver a report.
Ford
Background: It was incorporated on June 16, 1903. The main headquarter is presented in
Dearborn, Michigan, a suburb of Detroit, US.
Products & Services: They gives the product and services like vehicles which are
primarily official purpose. Luxury and sports types.
Size- There are approx 90 industrial plant in world which is permitted to give occupation
just about 213000 workers.
Scope- They have the choice to get into the marketplace of South Korea and Japan for
earning more benefits.
Vision & Mission- The vision is to approach to the goal where they can be
acknowledged as the sizeable automotive vehicle sector company.
Department of Work and Pensions
Background: It was developed on 8 June 2001 as a uniting of the Department of Social
Security. The main headquarter is situated at Caxton House in London
Size: Approximately 80,000 employees work in this organisation with their skills.
Vision & Mission: They gives financial security and economic growth as well as
improved their productivity by the extension of opportunity and promotion.
Scope: They are supplying their employment around the world but their main focal point
is in the component part of UK.
Services: They provide core services through job centre plus, the pension service, Child
maintenance work.
The British Heart Foundation
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Services: They provide funds research to treat heartbreak and risk factors.
Background:The formation was developed in 1961 in High street, NW1.
Scope:As the results are very effectual, it can be easily said that establishment can spread
out their production and work in various portion of UK which assist to people feel them unafraid,
secure as right determination will be announced in it.
Vision and Mission: Their vision is a world free from the fear of heart and a
cardiovascular diseases. Organisation raise money to cures, treatment and research. So they can
bushed heartbreak
eternally. And mission is to end heartbreak from circulatory and heart diseases. Their strategy is
outline the documents how to get aim.
Size: There are 1001- 5000 employees are working in British Heart foundation.
TASK 2
P3.Explain the relationship between different organisational functions and how they link to
organisational objectives and structure.
There are different department occur in different organisation and they provide their own
roles and responsibilities to accomplishing the goals and objective. In context of ford motors, for
execute the business activity they have different organisation department. The interrelationship
between these department are described below.
Production and finance department:- The finance and production department are both
integrally connected part of a business activity. The production department of Ford motors while
producing products must ensure that the stock does not run out from the company. The
production department depend on finance for machines, labour as these things need monetary
spending. The finance are involve in making budgets for service production. The finance
department depends on the goods of production as it can affect the bottom line of company in
sales.
Marketing and production department:- The duties of marketing department includes
to promote the business and sales of their services. It also includes to heir the employees and
labour to increase the production of company. The marketing and production department of Ford
are closely interlinked and this is necessary to accomplishing the goal. The production
department depends on managing the quality of of products and in delivery arrange and the
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marketing department focuses on the satisfying the needs of customers. So in order to fulfil
profits the communication should occur between these two department.
Finance and marketing department:- The finance and marketing department of Ford
company are closely work within the company. The finance department monitors the financial
statements and the marketing department works on managing the sales. The marketing
department manages the developing sale while the finance department manages the cost of the
sale (Kasemsap, 2016). The finance and marketing department work closely by monitoring the
trends and manages the promotion of sales.
Organisational structure:-This technique is used for describing to report structure ,
roles of a business and to support the goals of business. This structure basically designed by
group of people which have same set of goal. The Ford company uses matrix organisational
structure for accomplishing their goals. This structure plan helps the company to work in a
systematic manner. In this, the mangers of human resources, finance, production and marketing
department are report to the executive.
Matrix organisational structure:- The matrix structure are used in many businesses as it
provides the rise in large projects. It allows the sharing of resources between the projects and
units. It also includes to increase the profits and reducing the non-achievement. This matrix
structure are used by Ford company in order to built the set of goals. In the company, the
employees in the company need to report their managers about the products and services
(Kumar, 2016). Buy this, the employees and managers can work on a same objective to achieve
the goal. Then the managers need to report the objectives to the top executive. So that the top
executive can fulfil the needs of employees and managers which gives the flexibility to the
company.
The advantages and disadvantage of interrelationships between organisational functions and
the impact that can have upon organisational structure.
The advantage of interrelationship between organisational function is that employees and
all members of company are able to perform the work in appropriate and in systematic manner.
The benefit of communication build with in the members can help in the accomplishing the goals
of company.
The disadvantage of these interrelationship is that if any of the organisational function
works improperly, the chances of error can be occurred (Löfsten, 2016). It includes less
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communication with others members which can result faults in production, sale and marketing
which is also a negative impact on company.
TASK 3
P4. Identify the positive and negative impacts the macro-environment has upon business
operations, supported by specific examples.
The PESTEL analysis helps to understand the risks of business whenever the company
operating their products at international level. As every company have to deal with this form and
it is used to analyse the current position of market. In context of Ford, it is a global automatic
industry which requires to know the details about market so that they can launch their product
which can enhance their business (PESTLE/PESTEL Analysis of Ford Motors: Shifting towards
Electric Automobiles to Combat Saturation. 2018). The manager of the company uses this
analysis which help them to take a better decision for future. As the one single wrong decision
can bring the adverse effect on the company and can decrease down the sales. The description of
PESTEL analysis are below.
Political factor:-
The political factor can bring a major risk to a firm for operating the brand
internationally. This factor basically influence by government as all the decision are taken by the
government (Pearson, 2017). In the Ford company, the government & this factor provide
innovation and environmental friendly of the products. This also provide opportunity to expand
its operations on trade agreements and this make easier to enter internationally.
 Positive:- The politically stability can be found easily in UK so that the company can
take their long term decisions.
 Negative:- At a some point the stability and free trade policies are removed which are
result in more expenses during import and export.
Economic factor:- This factor help in deciding the behaviour of market and the profits of market
for the brand. This factor has a impact on policies in which results in change in exchange rate
can create a problem in performance of the company. The Ford company employees must need
to know about economical factor.
 Positive:- The Ford can achieve more amount of profit as the economic condition are
good in the UK.
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 Negative:- Apart from UK, there are many countries in which the economic condition is
not much good. So, this can be a negative impact for Ford company to sell their products
at international level.
Social factor:- This factor have a high impact on the business to promote their products socially
and culturally (Quinlan and et. al., 2019). To increase their business the Ford motors should
considered the requirements of customers.
 Positive:- By considering the customers requirement the company can enhance their
business.
 Negative:- The negative impact of this is that there is difficult to fulfil the requirements
of each and every customers and it can impact on the sales of products.
Technological factors:- This factor can be define as the technologies which are used by the
company to make their products safe and attractive. The new technologies can bring the profit
from the market to the company. In context of Ford, with new technologies the company can
perform better in the market and can achieve the goal.
 Positive:- In order to achieve profit, the Ford company must keep their technologies
updated.
 Negative:- The update and modification of technologies can bring the expenses which
can also a negative impact on company.
Environmental factor:- In this the company must consider the environmental factors which
include resources. Their production does not affect the existing resources.
 Positive:- If the company use low level of resources which can be a beneficial for
customers then they can increase their market value.
 Negative:- The increment in the use of resources and insufficient in fulfilling the
requirements of customers can also decrease the productivity.
Legal factor:- The rules and regulations which are operate by government effect the company
profitably (Sodeyfi, 2016). These legal factors include quality of product, taxes, protection law,
etc. These legal factors are conduct on Ford which includes employee and consumer protection
law.
 Positive:- If the Ford company follow all the law then this will increase the value in the
market.
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 Negative:- If the company doesn't follow any rules and regulations then the company can
suffer lots of legal penalties. This will results in decrease in their market value.
TASK 4
P5. Internal and External investigation of particular organisations in order to determine strengths
and weaknesses.
It is required to be interpret the SWOT investigation is one the business concern which
assist to find out the actual point of establishment internally. This can be one of the choice
through with which transformation can be done (Chen, 2015). Below, there is the discussion
about two various structure on which SWOT has been done.
SWOT analysis on Ford Motors
Strength Weaknesses
 It create the global recognition in the
business market place the which is
owed that they are capable to attracts
customers easily.
 The ford motors is consist that they
have very dependable research and
development section. Which are
permitting them to takes any of
modification as the requirement of their
situation.
 It is recovered while the examination of
the company with German and
Japanese industry, Ford has a very
miserable disrepute in the activity due
to which benefit of earning is very
down.
 Ford Motors market is entirely helpless
upon the execution which they display
in the industry of UK and US.
Opportunities Threats
 It is one of the well known organisation
which is not acquirable in digital
marketing to permit companies for
increasing the sale
 It has the opportunity to employment
 In recent conditions, Ford is facing very
hectic competition in the market place.
Specially from other automotive
companies like Toyota.
 The prices of steels and raw material
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for adopting latest and new
technologies. That's why they allow
them to creating Eco–Friendly
environment.
products that existence is used by Ford
is enhance day by day just because they
get profit margin will be affect in future
time period.
This examination of influence on decision making that it give tough competition to their
rivalry group because strengths of Ford Motor is to develop identification is impressive to other
organisation like Toyota and Swift. On the other hand opportunities are Eco- friendly because
they permit better environment to their workers. They adopt new technologies to gain more skills
and knowledge for benefit of Ford organisation. As well as there are some threats to the impact
of decision making in the administration because the cost of steel and raw material is increased.
Swot Analysis of British Heart Foundations
Strength Weaknesses
 The main strength of this foundation is
their team of doctors and they provide
A life saving contribution. And they
treat with cardiovascular and
circulatory disease patients to protect
their life.
 It has been found that company has
started to deal with almost 8,57000
proceeding of heart diseases on a
annual basis and it is the great strength
for company to execute their reference.
 As they are needful to have a proper
research and development unit who can
do different investigation of heart
diseases but due to the lack of fund they
are incapable to do that in a
systematized mode.
 Their are not able to keep up their
worker for the long time period which
is one of the main issue for the British
heart foundations in UK.
Opportunities Threats
 BSH of UK has the opportunity to take
the help from government authorities
for the intention solving the trouble
 The main threats which is happening
upon the institution is that they are
capable to negotiate the money which
can be one of the intellect that they may
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accompanying with investment trust.
 As company has been trying hard to
execute better in the field of R&D, they
have the opportunity to create the drug
and medicine which could treat or cure
the problems of heart diseases in a
important manner.
have to shut down the work in
approaching period of time.
 One of the major threats for BSH in UK
is that their skilfulness doctors who are
belongs to other nation may not be link
with organization for long time period.
This examination of influence on decision making, its biggest strength is to treat
cardiovascular and circulatory diseases and they save and protect life who are suffering and fight
with these diseases. The company is deal with many patient in yearly to get more profit by them
and the people feel more comfortable by their services (Karjaluoto, 2015). On the other hand it
have more profitable opportunities for research and development to develop and investigate new
type of medicine and drugs for the treatment.
P6. Explain how strengths and weaknesses interrelate with external macro factors.
The strength and weakness are play important role in Ford company and they are also
interrelated with external macro factors which can be described by PEST and they are below.
The PEST is a business tool which is used by company to evaluate and track the external
macro factors (Wood, 2017). The PEST upon Ford can be described below.
Political factor:- This factor is imposed by the government by implementing the laws, rules and
regulations. This includes taxes, policies, etc.
 Strength:- The strength of Ford is that they follow all the rules and regulations of UK
which help them to gain more profit.
 Weakness:- In the case of changes in rules and regulations by UK government, can also
impacted on Ford company.
Economical factor:- In this, the company is directly associated with economically as the Ford
considered the economic factors and situation of nation.
 Strength:- The economic condition of UK are good so it also become easy for Ford to
perform the good in market of UK.
 Weakness:- The rate changes and exchange of rate can also cause the decrease in the
sales of Ford. They might suffer problem in implementing their business in market.
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Social factor:- This factors includes the culture and beliefs of people. The Ford company need to
considered the requirements and needs of customers so that they can build their increment
towards public. This results in their increase in production and profit.
 Strength:- The strength of Ford company is that they considered the requirements of
customers which increases their sales and production.
 Weakness:- If the Ford motors company ignore and doesn't fulfil the requirements of
customers, so this will decrease in their sales as the customers can take advantage
from other company.
Technological factor:- The technologies plays important role in auto-mobile industries as they
can attract many people with their new technologies. The update of technologies can increase the
sales and helps in attaining the goals (Yeh and Et. al., 2015). In context of Ford company, they
need to update their technologies for accomplishing the goal.
 Strength:- By meeting and achieving the requirements of customers, the Ford
company can perform the task in a systematic manner.
 Weakness:- In Ford motors, by adopting the changes can decrease the employees at
their learning phase.
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CONCLUSION
From the above assignment, it has been concluded that the different organisation
functions differently and for accomplishing the goal they work internally. These organisation
functions cooperate with one another to achieve the same and specific goal. It also shows the
strategy used by company in order to make comfortable and motivated to the employees so that
they can develop the new strategies which help in influence of the brand internationally. There is
PESTEL analysis which helps the Ford motors company to achieve target by considering the
factor. So that they can take decisions for future time in order to gain the profit and can achieve
the target effectively. It also use in determine the strength and weaknesses with external factors
from which allow the company to perform good in the market.
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Online
PESTLE/PESTEL Analysis of Ford Motors: Shifting towards Electric Automobiles to Combat
Saturation. 2018. [Online]. Available Through: <https://pestleanalysis.com/pestle-analysis-
of-ford/>
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