Assignment -Strength & Weakness Analysis Of Chez Bruce

Small business enterprise
Name
Institution name

Small business enterprise
Contents
LO1 be able to investigate the performance of a selected small business enterprise:...............3
1.1 Produce a profile of a selected small business identifying the strength and weakness:
3
1.2 carry out an analysis of the business using comparative measures of performance:.......4
LO2 be able to propose changes to improve management and business performance:.........5
2.1 recommend with justification, appropriate actions to overcome the identified
weakness in the business:...................................................................................................5
2.2 analysis ways in which existing performance could be maintained and strengthened.....6
2.3 recommend with justification, new areas in which the business could be expanded:......7
LO3 Be able to revise business objectives and plans to incorporate proposed changes............8
3.1 Produce an assessment of existing business goals and plans:..........................................8
3.2 Revise plans to incorporate appropriate changes:............................................................9
3.3: Prepare an action plan to implement the changes:..........................................................9
LO4 Be able to examine the impact of change management on the operations of the business
..................................................................................................................................................10
4.1 Report on the incidence of the proposed changes on the firm and its personnel:..............10
4.2 Plan how the changes will be managed in the business:................................................11
4.3 Monitor improvement in the performance of the business over a given timescale:.......12
References................................................................................................................................13
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Small business enterprise
LO1 be able to investigate the performance of a selected small business enterprise:
1.1 Produce a profile of a selected small business identifying the strength and weakness:
Here selected Small business is a small restaurant of UK (Hwang and Chung, 2016).
Name of the small restaurant is Chez Bruce. Chez Bruce is situated at 2 Bellevue Road in
Wands worth, London, England. In the year 1995 month of February Chez Bruce opened
as a small restaurant in the UK. The owner of Chez Bruce is Bruce Poole and Nigel plats-
martin. Although it's a small restaurant star rating of this restaurant is 4.6 out of 5 stars.
Price is very much reasonable for the customers. In the month of December costs
increased as per the company’s rules. Various Cuisine offered to the customer these are
French, European, British, vegetarian-friendly, gluten-free options, and vegan options,
etc. strength of Chez Bruce restaurant are- the delicious taste of food, best quality of food
ingredients, free Wi-Fi connection, healthy environment, maintain proper hygiene, best
customer service, etc (Wright and Capps III, 2011).
The weakness of the Chez Bruce company are- unavailability of the online food delivery,
home delivery is not available, high price value, etc. Chez Bruce provides good quality of
food with delicious taste. Therefore food items, ingredients are fresh and well-cooked for
the customers. Chez Bruce provides free Wi-Fi connection in the restaurant premises to
the customers.In recent time providing Wi-Fi is the pleasurable thing for all the
customers. Customer service is the biggest strength of Chez Bruce restaurant. All the
customer are served equally with their desired order. Customers are attended genuinely
by the company employees (Kong, 2009). The restaurant provides a healthy foodie
environment for the customer. Food hygiene is also maintained by the management to
keep away the customer health issue. It also has few faults these are the field of
improvement. Delivering food items online or through a specific website increase the
fame of that company as well as the food value. The company should start up the home
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Small business enterprise
delivery of food items (Soares et al., 2006). These weaknesses are the negative side of the
Chez Bruce restaurant.
1.2 carry out an analysis of the business using comparative measures of performance:
A business organisation like Chez Bruce restaurant able to measure the performances through
using financial and non-financial process. The financial measure consists of profit before the
tax and turnover while the non-financial consists of customer’s satisfaction, customer’s
appointment charges and delivery time, waiting time, employee’s turnover (Kong, 2009).
Measuring the performances of the organisation depend on the financial and non-financial
methods. Financial measure deals with companies invest, profit, revenues, return on
investment. The financial measure is very much simple, objectives, and easy to acknowledge.
But sometimes financial measure referred as historic and unavailable in the public province.
Inaccessibility, confidentiality, completeness, accuracy of information create the evaluations
among the different organisation. Non-financial measure analysis is seen in a small medium
enterprise for comparison among others. Both the financial and non-financial measures need
to be updated on a daily basis to know the current affairs or the positioning of the other
organisation. Plan duration, results, return on the investments measured as short or long term
measurement. Short time financial measure helps to analyse the organisation’s invest, profit,
products value comparing with the other organisation. Yearly performances are also
measured by this short-term financial measure. Accumulating the revenue or the yearly profit
etc. are helps to grow the organisation’s resources depending on the Past situation. Expansion
plan helps to push the growth of the organisational strategy not only that profitability is an
important factor to achieve the goals to increase its share market, brand name and
organisational fame. Performances measured by the holistic approach. That incorporate the
financial or the non-financial measure as per the time management. According to the many
scholars, the growth of the sales volume occurs as per the early efforts and performances of
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