Conducting primary and secondary research using appropriate methods for business research project 1 P.4.Apply appropriate analytical tools to analyse research findings and data. 1 P.3. Conducting primary and secondary research using appropriate methods for business research project There are several methodologies used in research projectfor gathering the information related to operations and functions of marketing at Qbic Hotel. Research methodologies is one of the most essential part as it shows the techniques, tool and methods which are utilized in entire research project (Nambisan