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(solved) International Business - Assignment

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Added on  2020-05-11

(solved) International Business - Assignment

   Added on 2020-05-11

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Running haed: INTERNATIONAL BUSINESSInternational BusinessName of the Student:Name of the University:Author Note:
(solved) International Business - Assignment_1
1INTERNATIONAL BUSINESSContentsIntroduction......................................................................................................................................2Expansion strategy of Toyota..........................................................................................................2Expansion strategy of NatWest.......................................................................................................4Similarities and dissimilarities between the expansion strategies of Toyota and NatWest.............5Conclusion.......................................................................................................................................6References........................................................................................................................................7
(solved) International Business - Assignment_2
2INTERNATIONAL BUSINESSIntroductionThe market expansion strategy plays an important role in maximizing the sales andincreasing the profitability of the company. The expansion strategy of any business organizationis also associated with launching of new product in the product or opening up new sectors orbranches in other locations. Expanding the business globally is also an important step which istaken by the business for expansion. It also helps the company in gaining competitive advantage.The companies had to undergo detailed market research before global expansion and investmentin any foreign market. This paper will highlight the business expansion strategy of Toyota, anautomobile manufacturing company of Japan and NatWest, a reputed bank of Britain. Toyotawas set up in 1968 and it is operating globally in different countries. The intensive growthstrategy helped the company to expand continuously and it also ensured continuous growth in themarket worldwide. NatWest bank was established with the merger of National Provonicial bankand Westminster bank. It is a part of the Royal Bank of Scotland. The bank has manysubsidiaries and it holds direct subsidiary with NatWest Holdings. The human resources of thebanks i.e. the employees play an active role in global expansion (Sadoi 2015). A detailedanalysis of the expansion strategies of two companies are discussed in this paper.Expansion strategy of ToyotaThe operation of Toyota in the global market is a big challenge for the company. Theexchange rate of Yen is subject to rapid fluctuations. Moreover, Toyota and other companieshave also struggled for the high cost of raw materials, high price of gasoline and steepcompetition from other companies in the US market. Toyota has served the US market throughrapid exports from Japan. Toyota has also made many innovations and improvement in regards
(solved) International Business - Assignment_3

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