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Retail Strategy and IT Integration

   

Added on  2020-05-28

11 Pages3044 Words42 Views
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Running head: Strategic Information System Strategic Information System
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1Table of ContentsIntroduction.................................................................................................................................................1Woolworth's Structure, Products, and Services..........................................................................................1Operations and Functionality......................................................................................................................2Information system strategy essential to the organization.........................................................................3Issues in developing information system strategy.......................................................................................4Failures and recommendations concerned with information system.........................................................5Conclusion...................................................................................................................................................6References...................................................................................................................................................7Introduction In the recent scenario, it is evaluated that digital strategies and information system has attained growth in the market. There are many companies that focus on the strategies so that the
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2operations can be performed properly. The strategies that are concerned with information systemconsider various policies that give direct impact on the organizational environment and also provide proper information to every department of the organization. The information system consists of various software and hardware networks that can be taken into consideration to gather, create and distribute the method of data. The company can easily conduct a proper information system so that the competitive advantage can be achieved. Italso minimizes the expenses and increases the overall efficiency of the work. The internal and external environment also plays a great role to align the strategies related to the information system. This report focuses on analyzing the structure, services, and products of the Woolworth's.The report will analyze information system strategy and also the issues that are faced by the company at the time of implementing the information system strategy. The report will also take into consideration the strategies that will assist the company to align the organization structure with information system strategy. Woolworth's Structure, Products, and Services Woolworth's has been one of the largest companies in Australia. The company was established in 1924 and the activities are operated in different locations like Australia and New Zealand. The head office of Woolworth's is in Bella Vista, New South Wales, Australia. The stores of the company are located in many areas and there are more than 990 stores located in Australia, New Zealand, and Australia. By giving emphasis to the revenue it is analyzed that it is the second largest firm in Australia. The organization is a largest retailing chain in terms of revenue. The organization has more than 205,000 workers conducting the operations of the company and they give high-quality products to the customers at affordable prices. By analyzingthe data it is evaluated that the organization suffered a loss in the overall profits. The competitorsof the company are Wesfarmers, ALDI, and Coles. The organization started giving emphasis on implementing the strategic policies so that the competitive advantage can be achieved. Woolworth's has more than 29 million consumers in every week. The organization has a good
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3image in the Australian market due to the good quality and high satisfaction level of the consumers (Willcocks, 2013).Operations and Functionality Woolworth's started offering its services by taking into consideration online sources. Now a day Consumers purchases products and services from online website of the company. The shopping facility that is available is for a specific location and the company gives focuses onexpress delivery so that consumer can get the products on time. Woolworth's also suffered a hugeloss in 2016 and recovered the loss by giving emphasis on redesigning the internal infrastructure and increases the information system reliability. The company started giving focus on technologies so that the overall efficiency of the operations can be taken into consideration. Woolworth's considers cloud computing technology so that the overall effectiveness can be enhanced by the operations conducted in the organization.By using external cloud services the organization saves the expenses, it gives direct impact on the overall profit of the company (Valacich, George, and Hoffer, 2015).Big data technology gives impact on increasing the efficiency of the organization and to increases the customer involvement by evaluating the pattern of buying and demand. Woolworth's consider big technology so that the information can be collected and also it can relate to its customers. If there is proper information with the company then it can be possible to evaluate the buying behavior in a proper way. To increase the reliability of reporting capabilities it assists the store managers to take proper decisions related to the organization (Ann Sykes, 2015). Big data technology provides proper information to the store managers so that the evaluation can be made of the data that cannot be accessed and it helps to create future strategies in a proper manner. The technology is effective in the agile technology as it assists the organization to give emphasis on its actions and also give reliable products for limited time duration. One of the essential benefits of IT infrastructure is real-time connectivity in various outlets that assist to enhance the speed and efficiency of the decision-making process. Woolworth's gives emphasis on real-time connectivity in its supply chain so that the overall performance can be evaluated and to provide accurate information to increase the current
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