Understanding Organizations and the Role of Human Resources

Running head: BAC MIDDLE EAST
Understanding Organisations and the Role of Human Resources
[BAC Middle East]
Name of the student:
Name of the university:
Author note:

1BAC MIDDLE EAST
Table of Contents
1.1....................................................................................................................................................2
1.2....................................................................................................................................................3
1.3....................................................................................................................................................4
2.1....................................................................................................................................................6
2.2....................................................................................................................................................8
2.3..................................................................................................................................................10
3.1..................................................................................................................................................11
3.2..................................................................................................................................................12
References......................................................................................................................................13

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1.1
The ultimate goal of ‘BAC Middle East’ is to constantly improve on the service quality and
deliver unrivaled, excellent quality and cost-effective solutions to the clients.
The mission is to gather deeper insights of things important to the industry that the company
serves in.
The vision is to keep expanding by achieving new milestones and become the most preferred
choice for the clients.
The values that the company believe in, is to keep the customers increasingly satisfied with the
service offered. Notably, BAC Middle East was the world’s first recruitment firm to achieve an
ISO9001 certification (Bacme.com 2020).
As found from the goals, mission, vision and values of BAC Middle East, they are
increasingly focused on the quality of service. Below is a mention of how BAC Middle East has
been successful for so many years (Bacme.com 2020):
 Fast Candidates – BAC Middle East claims to have relevant tools and strategies in place
to respond to the client's needs efficiently and on an immediate basis. It uses a database
management software to keep a record of the applicants and be in communication with
the recruiters until the payment is received.
 Affordable Recruitment – BAC Middle East provides a quick and cost-effective service to
its clients. The recruitment can be very expensive due to the cost of advertisement,
screening and interviewing involved in it. However, BAC Middle East provides an easy,
time-efficient and cost-effective solution to find the best talent for its clients.

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 Exceptional Results – The amount of time invested in understanding the process of
recruitment inside and out has paid off for the company. Today, BAC Middle East is
home to many local and skilled professionals who have expertise in different job fields
such as engineering, construction, etc. The shortlisting of job applicants is done by these
professionals. They use their expertise to understand the client's needs and shortlist
candidates only those who meet the job eligibility criteria of the client.
1.2
On a broader aspect, the main service of BAC Middle East is to locate the best talent to its clients
regardless of industries. The purpose of this service is to increase the market share for BAC
Middle East, so that, the financial health of the recruiting agency stays in good condition. A
stable financial condition is needed to manage the daily activities effectively, utilize emerging
technologies and innovation to smoothen the process further, and offer attractive pay to its staff
(Kartadjumena and Rodgers 2019).
Customers
BAC Middle East offers recruitment services to its clients situated across the Middle East
countries. BAC employs recruiting professionals into different job disciplines to understand the
needs of clients belonging to diversely natured industries (Bacme.com 2020). This is why BAC
has a bigger outreach to multiple industries operative in the Middle East countries.
Activities
 Attracting the best talent through advertisement in newspapers, and job portal sites such
as Monster Jobs, Career Advice & Hiring Resources, etc. (Bacme.com 2020);

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 Filtering the resumes uploaded through the official email address of BAC Middle East
to shortlist the best find;
 Screening the applicants to check whether they are ready with the necessary documents
of their qualification and previous job experience (if applicable)
 Training the professionals in BAC Middle East on how to efficiently interact with the
job applicants and assist them through the formal processes of recruitment;
 Login hours on the system is tracked to identify the additional inputs from employees in
BAC Middle East to recognize their efforts with some good returns such as quick
promotion to higher job ranks;
 BAC receives a portion of the entire annual salary of the selected applicant from the
client companies. The commission could be as bigger as 20% or even 30% depending
on the criticality level involved in filling up the vacant positions.
1.3
A business must keep a check of its external business environment constantly to know its relative
position in the industry and take needful actions as needed to address the rising concerns. BAC
Middle East has been a widely recognized service provider across many industries in the Middle
East. However, to secure this reputation, it is important to use the latest technology and
innovation to provide unmatchable recruitment solutions to clients (Andersson et al. 2016).
About the needs felt above and related to assessing the external business environment, the
use of PEST analysis can be useful. Therefore;
External Factors Effect on BAC Middle East Future Business Strategies

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Political
Understanding the education,
qualification and financial
health of the applicant
especially those who are
willing to and are open to
relocate
Professional consultants in
the agency are given the
training to enable them to
develop a good understanding
of the applicants as well as
their job suitability status.
They can grow in their
knowledge of the cost of
living in different countries to
encourage the clients to offer
a healthy and the most
suitable salary package for
applicants opting for
relocation.
Economic
A high percentage of the
youth population aged
between (18-24) year olds of
MENA region (Arab News
2020)
Currently, BAC Middle East
is available on its official
website. Job applicants can
reach them by searching for
jobs on the website. The jobs
offered by the consultancy
are also accessible on job
boards like Monster Jobs and
social sites like LinkedIn.
To reassess recruiting metrics
included in the Applicant
Tracking System (ATS) to
identify the effectiveness of
channels used to fill the
candidate pipelines as well as
the speed of communication.
Social
The cultural and social
comfort of applicants should
be understood.
Currently, applicants are
provided thorough guidance
on the nature of the business
of the client companies and
their market reputation.
Some of the areas will be
worked upon like providing
good guidance on the
company's culture. Some
companies are comfortable
with work from home culture.

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Many people like it also;
however, many others hate
this concept.
Technological
The use of social boards and
social sites
Currently, the agency exists
over Monster Jobs and
LinkedIn.
may invest in trade journals
to attract the professionals of
leadership quality at a lower
cost than many other modern
methods of advertising
Table 1: PEST analysis
(Source: Nadda, Rafiq and Tyagi 2017)
2.1
The organizational structure, the designated people and their associated functions are important
for a smooth operation of daily activities and thus the fulfillment of customer needs in the short-
term as well as long-term. The below is a diagrammatic presentation of the organizational
structure of BAC Middle East:

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CEO
BD Manager
HR Consultant
HR Manager
Recruiters
HR Coordinator
Office Boy Sales Executives
Fig 1: Organisational Structure
The four of the different functions shown in the structure are mentioned as below:
 BD manager is responsible for attracting new clients and ensuring that a deal is
effectively completed.
 HR manager does regular interaction with recruiters to respond to their queries and
problems faced during their interaction with the job applicants.

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 HR coordinator interacts with the office boy to call upon the applicants to appear in
rounds of interviews. As required, other necessary information is also communicated like
asking interviewees to wait until the final result is published.
 Sales executives have monthly and annual targets to meet to fulfill the growing revenue
needs of the company.
2.2
There should be an effective collaboration between the different functional units of the structure,
so that, there is a continuous flow of information between these units. A continuous flow of
information can be sometimes crucial for the attainment of business objectives (Gupta, George
and Xia 2019). For example, the client needs as captured by the company’s BD should be
communicated to the concerned department such as to the sales executives and HR consultant to
publish relevant job advertisements. As outlined in the introductory section of this study, BAC
Middle East strives to deliver excellent service to customers. Below is a description of how BAC
Middle East delivers quality service to its target market:
BD manager
There is good collaboration between the BD manager of the company and the HR
department. Any client-specific information is effectively exchanged through possible mediums
such as meetings as well as a conversation through emails, phones or Skype calling as required.
On the other hand, the search for clients by the BD manager is facilitated under the information
guidelines of the HR manager, like the kind of a client or the industry they need currently. The
BD manager also shares valuable information with the sales executives, so that, job

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advertisements are more relevant to the specific needs of the clients. The enablement of
collaboration between the BD manager, HR manager and the sales executives as discussed in this
section, have been resulting in increasing business success for BAC Middle East.
HR manager
They are the primary in-charge of the recruitment process. The HR manager and
recruiters used to communicate regularly for discussing a new problem faced or a process related
to the guideline. The research of Oppong (2017) says that HR personnel is essential and integral
parts of an organization. The role of HR personnel becomes more important if the business is
solely reliant on recruiting professionals for the client companies. The HR managers and
recruiters meet regularly as needed in professional meetings or do communicate through emails.
Any important notification such as a sudden day off or a statutory deduction in salary is
appropriately communicated through possible channels even with the office boys and sales
executives. Office boys are communicated through a meeting with them. On the other hand, sales
executives are communicated both through meetings or communication in emails as feasible.
HR coordinator
HR coordinator used to have interaction with the HR manager as required. The important
information or message is communicated through possible channels at the right time to the right
person. There is hardly any collaboration failure between HR coordinators and other designated
people in the structure such as recruiters and office boy. They give their valuable contribution to
the decision-making.
Sales executives

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Customer
BD Manager
HR Coordinator
Sales ExecutivesHR Manager
Office Boy Recruiters
Sales executives receive product-related information from the BD manager of the
business. The process-related or any other information is received from the HR manager.
All these functional units integrate to achieve one shared goal, which is to deliver the best
service to customers. The diagram as shown below indicates how these four departments work
together:
Fig 2: Collaboration between Departments
2.3
The culture of an organization reveals ways it treats its people and interacts with partner
companies to fulfill customer needs. A company having a good set of goals to accomplish cannot
do it if it lacks an effective organizational culture (Laforet 2016). BAC Middle East is blessed to

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have positive workplace cultures, which help in the accomplishment of tasks on time. Below is a
mention of the culture and its impact on operations:
Consistency Culture
BAC Middle East has been consistent in delivering the best service to its clients. As
mentioned above, it could have been possible through effective collaboration existing in the
company between its different departments.
Adaptability Culture
They have adaptability for the latest technology and innovation in search of increasing
the operations’ productivity. As discussed above, they could not invest in trade journals to access
the leadership skills of people and become a prominent recruitment outsourcing choice for major
clients.
3.1
According to the CIPD HR Professional Map, HR areas of an organization supports to
accomplish its goals. The HRPM can be used to identify the set of actions needed to support the
business strategy of a company (Davies 2017). BAC Middle East receives excellent supports of
its people as shown below:
 Strategy Insights and solutions – It is important to understand a strategy to do something
needful to it. The HR team in BAC Middle East delivers situational actions to achieve
short-term goals. They do access to actionable insights through assessment of external
factors such as by using a PEST analysis.

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 Resourcing and talent panning – Resource needs of a company should be effectively
met, so that, execution of strategy is not delayed. BAC Middle East is blessed to have
an HR team, which based on the company's short and long-term business plans attracts
skilled professionals accordingly. Succession planning is deployed to take care of talent
planning.
 Performance and reward – This area identifies the supports that a business needs from
its employees. The HR team in BAC Middle East do distribute feasible rewards to
retain its associates.
3.2
Below is a mention of how HR professionals support line managers and their staff to help in their
roles (Maheshwari et al. 2017):
 Advice on employment law – The line managers and staff need to know many things
related to law and legislation. Their first and best point of contact is the HR team who
guide them verbally as well as by supplying relevant materials in the emails.
 Guidance on policy and procedure – policy and procedure guidelines are provided to
staff and the line managers. For example, policy for appearing into training programs is
communicated to the line managers as well as staff.
 Advice on coaching or mentoring – HR personnel ensures that the right people are in the
right position. They use the performance data of employees to identify whether they are
fit for any future roles. Line managers are regularly mentored to ensure that every single
activity related to performance improvement is followed by.

13BAC MIDDLE EAST
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