Table of Contents INTRODUCTION...........................................................................................................................1 LITERATURE REVIEW.........................................................................................................1 TOPIC: “Bankers have responsibility to their clients”.................................................................1 CONCLUSION................................................................................................................................4 REFERENCES................................................................................................................................5
INTRODUCTION Bankers have responsibility regarding their client which they have to fulfil and every bankers have different quality which make them unique in their own way. Firstly they have to fulfil their daily job duties and they are responsibility for customer financial position(Bonin, Hasan and Wachtel, 2014). Basically bankers have to help each customer of bank along with all financial questions & need to know about anything related to bank activities or programs. This project report cover the topic of bankers responsibility in context of their clients. With the help of various authors viewpoint readers able to understand bankers responsibility. LITERATURE REVIEW TOPIC: “Bankers have responsibility to their clients” According to Exforsys 2006, bankers have multiple responsibility which they have to perform in order to satisfy their customers or clients. Role and duties are different of every bankers because it is depend upon the organization because of small or large corporation. According to authors it is very important to know their general duties which helps in knowing their profession and further helps in pursuing it. Before explaining banker's responsibility it is important to know what is banker mean (Duties of Bankers,2006). Banker is the person who make aware their clients regarding bank policies and financial matters. Bank provide information regarding financial instrument such as saving, current accounting, loans, investments, taxes, securities etc. Some of the general responsibilities are complete their daily job, make people aware about their financial program and convince them to invest on those securities or contribute it. Bank provide various facilities such as loan, investment in various securities, open bank account and other policies for their beneficial(Burianová and Paulík, 2014). For that, banker have to check client's financial position before provide them loan. Along with this, it is very important to resolve customer's query regarding their finances and bankers also have to ensure that they comply all the institutional rules & regulations and state law. There are some specific duties or responsibilities which banker have to perform in order to satisfy their customers and make their experience good with the organization. Banker have to provide those solutions which client looking for their finances(Tuch, 2015)(. For example: customer looking for huge amount of loan so it is banker's responsibility to check their current as 1
well as previous financial condition. Also make sure that, customers does not have previous loans or obligations to pay someone(Paulet, Parnaudeau and Relano, 2015). These factors is very important to analyse before providing loan to someone. Bankers provide best way to meet their financial requirement and achieve desired goals. As per the Aspiring Minds article 2019, in the current banking sector in order to improve bankers or customers relation. Banking service found new term “relationship managers” these people directly connected with the clients and provide retail or whole sale banking services (Banker's responsibility to their clients,2019). Main purpose of relationship managers is to help clients along with their account details and provide effective or valuable advice regarding their financial investments. Retail relationship manager have responsibility to handle each customer along with generate more business for bank through cross selling of bank products & services Williams and Conley, 2015). On the other hand, wholesale relationship manager deals with corporate clients such as small medium business or large corporations. It is also happen that, bankers have to communicate with other bank's employees regarding their clients previous history of finances. For example: if client come to take loan and they already taken loan from another bank(Fatma and Rahman, 2016). So banker will contact loan officer and collect all the required information or if they found something wrong then banker will deny to pass their loan application. According to author, if bankers wanted to fulfil their roles & responsibilities then they required some specific skills because they have to interact with variety of people. So they need specific skills such as excellence communication or listening skills, presentation skills, banker need to be confidant, have understaffing regarding finances or banking products & services. In addition they required, analytical skills, ability to understand complex information and try to make it simple. Banker required to have sales ability with negotiable skill which is required to attract or convince more people to invent in their bank's products. It has been critically evaluated that every banker perform their duties or responsibilities accordingly. But every organization have different demand and different responsibility according to the business functions. As per Exforsys, banker have some general or special duties which they have to fulfil in context of their clients and make sure to satisfy them with the help of effectivecustomerservice.Ontheotherhand,teamofAspiringMindsevaluatedthat relationship managers have to focus on customer needs and they are able to satisfy them when 2
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they have all the necessary skills which required a banker to complete their task through satisfy their client's needs. In order to complete banker's responsibility they have to make sure that bankers or customers have good relation and it possible when they communicate regarding financial issues. This relationship also based on the type of transaction done by customers, in this case both party have rights & obligations top perform their task in order to achieve their goals & objectives. Customer have goal to maximise their returns from saving and investments. Similarly bankers wanted to increase number of customers who consume their services. Banking sector perform various functions rather than just accepting deposits(Lim and et.al., 2017).Back provide the various facility where individual can increase their income through inventing in securities. Along with this, bank provide loans for various reasons which help the clients to meet their personal or professional goals. In addition, bank provide the insurance coverage to the individual as well as for vehicles(Oyegunle and Weber, 2015). Basically bank provide variety of facilities and further its banker's responsibility to match these products & services with the customer requirement. Make sure that, they have to provide clear information regarding every aspect and ensure to done documentation for further process. Zain, Khazzan and Yasin stated that, bankers required some common characteristics as per baking business which they have to carry out. Major two characteristics found in the bankers firstly they accept money or cheque and place them to their creditors and second is honour cheque drawn by the customers and debit to their customer account accordingly (Mansour, Ben Jedidia and Majdoub, 2015). Accounting to Lord Diplock, there are third characteristics also found that is collection of cheque. Generally, bank involve with activities through opening current account, withdraw cheque, provide loans, about portfolio investments etc. As per the author, reputation may exclude from a person being a banker so they able to understand the roles & responsibility of that position and perform accordingly. Relationship between banker or bank through engaging individual in banking business. As per this study variety of relationship found between the banker of customers (Parameswar, Dhir and Dhir, 2017). It started with the debtor – creditor relationship where customer deposit the amount in the bank accounts, so in case of bank they are creditors or bank is debtor for clients. Another relationship is agent- principle, where customer provide authority to their bank to take some actions or transaction on behalf of them (Naheem, 2015).For example: in the life of 3
digitalization, customer prefer to pay their bills or other payments online. So they link all the transactions with bank account and further bank will proceed the payment such as monthly payment of EMI or insurance and other payments as well (Orbell, 2017). It has been critically evaluated that bankers have many responsibility so they have to perform accordingly and make sure to satisfy their each customers through providing effective services. CONCLUSION From the above discussion, it has been concluded that bankers have many responsibility towards their organization, community, clients etc. Because of this, they have to manage in effective way through formulating strategies and decisions which is beneficial for organization but also satisfy customers needs & expectation. According to various authors, it has been concluded that bankers required some specific skills which helps them to deal with customers or clients and resolve their issues regarding finances. 4
REFERENCES Books & Journals Bonin, J., Hasan, I. and Wachtel, P., 2014. Banking in transition countries. Burianová, L. and Paulík, J., 2014. Corporate Social Responsibility in Commercial Banking-A Case Study from the Czech Republic.Journal of competitiveness. Fatma, M. and Rahman, Z., 2016. The CSR's influence on customer responses in Indian banking sector.Journal of Retailing and Consumer Services.29.pp.49-57. Lim, C. Y. and et.al., 2017. The paradoxes of risk management in the banking sector.The British Accounting Review.49(1). pp.75-90. Mansour, W., Ben Jedidia, K. and Majdoub, J., 2015. How Ethical is I slamic Banking in the Light of the Objectives of I slamic Law?.Journal of Religious Ethics.43(1). pp.51-77. Naheem,M.A.,2015.AMLcompliance–abankingnightmare?TheHSBCcase study.International Journal of Disclosure and Governance.12(4). pp.300-310. Orbell, J., 2017.British Banking: A Guide to Historical Records. Routledge. Oyegunle,A.andWeber,O.,2015.Developmentofsustainabilityandgreenbanking regulations: existing codes and practices. Parameswar, N., Dhir, S. and Dhir, S., 2017. Banking on innovation, innovation in banking at ICICI bank.Global Business and Organizational Excellence.36(2). pp.6-16. Paulet, E., Parnaudeau, M. and Relano, F., 2015. Banking with ethics: Strategic moves and structural changes of the banking industry in the aftermath of the subprime mortgage crisis.Journal of Business Ethics.131(1). pp.199-207. Tuch, A. F., 2015. Banker loyalty in Mergers and Acquisitions.Tex. L. Rev..94.p.1080. Williams, C. A. and Conley, J. M., 2015. The social reform of banking. InResponsible Investment Banking(pp. 235-250). Springer, Cham. Zain, N.R.B.M., Khazzan, N. and Yasin, N.M., RIGHTS AND DUTIES OF BANKERS: CONVENTIONAL AND ISLAMIC BANKS. Online Banker'sresponsibilitytotheirclients.2019.[Online].AvailableThrough: <https://www.aspiringminds.com/hr-insights/featured-profiles/relationship-manager-in- banking-service/> DutiesofBankers.2006.[Online].AvailableThrough: <http://www.exforsys.com/career-center/career-tracks/duties-of-a-banker.html> 5