Analysis of Organizational Behavior of Apple Incorporation

The report provides a comprehensive analysis of the organizational behavior of Apple Inc., including its employee motivation, organizational culture, and communication. Through a combination of primary and secondary research, the study aims to understand how these factors contribute to the company's success. The findings of this study can be used as a valuable resource for students, researchers, and professionals interested in organizational behavior and management.

Behaviour Organisation

Table of Contents
INTRODUCTION...........................................................................................................................1
PRIMARY RESEARCH.................................................................................................................1
SECONDARY RESEARCH...........................................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
Organization behaviour is the study of performance of individual company employees
and teams with their activity in organization. The purpose of this study is to know the impact of
human behaviour on organization's structure, performance, motivation, communication and
leadership. This report is study of organizational behaviour of Apple Incorporation. Apple is a
private sector mobile phone manufacturing company(Chumg and et. al., 2016). Its head quarter
is in Cupertino, California USA. The Apple was founded in year 1976 and Steve J, Steve
Wozniak and Ronald Wayne were the founder of company. The primary and secondary research
is performed to know the organization behaviour of Apple. In the primary personal interview of
company employees is conducted to get the information of Culture within Apple Incorporation.
The different factors of organization like communication, employee motivation and organization
are considered as base of primary and secondary research.
PRIMARY RESEARCH
In the research information and data is collected from the employees of Apple
Incorporation. Apple is a multinational comp-any with is in business of mobile and accessory
manufacturing business. The purpose of the primary research is to collect the information of
culture motivation and communication with in the Apple Incorporation. The main factors that
lead the behaviour of the organization are culture, communication and employee motivation.
Employee motivation and communication is depended on the culture with in the work place.
Organization Culture Definition
Organization culture is a system which is consists of shared values, assumptions and
beliefs and this shared beliefs and values decides how a person behave with in an organization.
Individual values and beliefs drives the behaviour of individual employee.
This three factors of organization culture lead to good or bad organization behaviour. To
know the personal views of employee who are working in Apple Incorporation personal
interview is conducted and question related to organization culture and employee motivation
and communication were asked. The purpose of theirs personal interview session is to gather
data of organization behaviour of organization.
Primary Research Data
The personal feedback session is conducted with ten respondents to get the information
of organization behaviour. The data of research are mentioned below.
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What is the meaning of Working Environment.
As per the view of the company employees the working environment of the Apple
Incorporation is comparatively good from other company. The working culture have two types
physical and psychological working environment. The physical work environment is consists of
work tools like air flow, noise around the place, light quality and other physical measures. And
psychological measures are how the work is organised in the office and well being of employees
and employer at work place. The reviews provided by the respondents are in favour of the
organization. Only few of them are not satisfied with the company culture. So we can conclude
that the environment of apple is moderate for the employees and employees are satisfied with
organization.
How to Apply for leave ?
According to the employees that the procedure for the leave application is little lengthy
and time consuming process. Initially they need to inform their team leaders about the reason of
leave and then inform the senior managers on the floor with particular reason. Then the approval
is sent to the team leaders to inform employee about the leave approval. In most of chances the
leave is approved by the managers. In the emergency case the employees can take leave just by
informing through the email or call. This how the leave process is supportive for both employees
and company.
How the Complaints are treated in organization?
As per the answers of the employees in condition of any complaint from employee are
taken seriously to resolve without causing any problem. The quick reaction is taken over the
employee complaints. The team is formed by HR and company managers to perform the
investigation to find out the problem. The personal interviews and interactions are performed to
resolve the issues. This answers of respondents shows that the Apple Incorporation is very
particular about employee complaints. In extreme cases on the base of strong evidence the
employee are fired to keep the organization behaviour positive for better performance of
employees.
What are the formal policies and procedures of Apple Incorporation?
The formal policies and procedures of organization are formed by the management of
Apple company to make operation with in the organization smooth for employees to motivate
them. Different policies of company are designed to reduce the communication gap between the
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employees. The purpose of the company procedures and policies to maintain the growth of both
employees and company. These procedures of the company are designed in sustainable and
ethical manner to keep company action under the legal and social considerations.
Awareness of employee about their job and their role in organization?
The employee are well aware about their role in the organization. The training and
development of the employee is based on the procedure to make the employees aware of their
job. The training conducted for employees is based on their job profile so the employees are well
aware of their job. Company employee of Apple incorporation know their role and importance
and this help them to perform their work in better manner.
What is mission, vision and value of organization?
The employee of Apple incorporation are aware of company vision mission and different
values. The mission statement of the company is to provide different kind of products like macs,
mobile phones, personal computers and other computer software to the customer all around the
world. The vision statement of the apple incorporation is to support the growth and success by
selling product to customers.
Reflection of company mission and vision in company structure?
The company structure and designed is presenting the vision and mission of organization.
The structure of the Apple is designed to motivate and encourage the employees to perform
better for the organization. The quotes and motivation slogans written in the apple office are
good for employees and organization success. The design of Apple workplace is encouraging the
employees to work with motivation for the growth of organisation.
Discussion
The personal interview of the company employee is performed to get the information of
the different aspects like company culture, employee motivation and communication. The data
collected form the interview shows that the employees of Apple are satisfied with the work place
of the organization. They are well aware of the company profile and their job profile. This shows
that the employee of Apple are feeling that the environment and work place behaviour is good to
work in. The communication between the employees and company leader is also motivating and
encouraging the employees to perform better (Elsmore, 2017). The culture of the organization is
designed to provide better environment to the employees. Communication between the
management and individual teams is also good in organization. The personal views of employees
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in personal inter view shows that the organization behaviour in Apple Incorporation is well
managed and maintained.
SECONDARY RESEARCH
Handy's Cultural Model
This model is based on two dimension which are power distribution and level of cooperation.
Right distribution of power gives satisfaction to employee and if the power distribution of is not
proper in the organization can harm the performance of individual team and employees. This can
reduce the productivity of the organization.
The level of cooperation is most important thing for the organization to improve the
productivity of organization. Handy has defined four type of power culture in the organization
with are person culture, task culture, role culture and power culture. As per the view of Sendjaya
and et. al., 2019 The role cul culture has low degree of power and lower cooperation in the
organization which in not good for employee satisfaction and company performance. The power
culture is consists of high level of corporation and low level of power distribution. In this type of
organization culture is good for team work but due to low level of power distribution reduce the
satisfaction level of employees. The next type of organization culture is low cooperation and
high power distribution. Low cooperation level between the employees reduce the
communication between the employees but the high level power distribution improve the
personal satisfaction. The task culture is consists of high level of power distribution and high
level cooperation. This is the best type of power culture for any organization. It is good for both
employee and organization productivity.
According to Olivier-Pijpers and et. al., 2018 the communication is one of the most
important factor in the organization behaviour. The communication allows better team work and
better cooperation in the organization. This is the main factor that help the employees to develop
individual relationship. Better relationship between the employee and management help the
organization to maintain organizational behaviour. Good communication help the team members
to better communicate about different tasks and problems. This develops better understanding
between the team members. The chances of misunderstanding are reduced by good
communication. Communication can resolve many other problems with in the organization.
Situation like conflict can be avoided by better communication with in the teams. The over all
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performance of Apple Incorporation can be improved by generating opportunity of interaction.
This can help to improve the organizational behaviour.
As per view of Cadden and et. al., 2016 the communication is also required to motivate
the employees. Good communication between management and employees can solve many
problems of employee this can lead to better organizational behaviour. It is important to motivate
the employees to get their hundred percent of support in favour of organization. The different
kind of activities are performed by the HRM of Apple to improve the motivation of the
employees. Many types of theories are used by the management to motivate the employees.
Personal and professional trainings and development sessions are conducted by HRM of Apple
Incorporation to improve the motivation level of employees. This increased motivation level
encourage the employees to perform better in their work. The different theories used by the
company management are hertz berg's two factor theory, Maslow's hierarchy of needs,
Hawthorne effect, expectancy theory and three dimension theory of attribute. This how the
different theories are used by HRM of Apple to motivate the employees.
The culture of the organization plays important role in the performance of the company.
According to Al Saifi, 2015 the cultural of organization influences the working of employees.
The most important thing about the company culture is, the culture of organization provides the
satisfaction to the employees. Good type of organization culture help the employees to perform
better and grow in the organization. Bad organisation culture demotivate the employee and
reduce their efficiency. For an organization it is essential to maintain good king of culture in the
work place. The culture of organization defines the behaviour of the individual employee with in
the work place. Apple management can take different steps to improve the culture of
organization. The workplace culture of organization is already good for the organization but
some issues with in the work place can be resolver by better culture.
As per the view of Zhu, 2015 the company can use culture development to improve the
success and growth rate of organization. The gaps and loopholes in the culture of the
organization causes different kind of problems in the organization. These problems are related to
the employee performance and lack of communication of information. These problems reduce
the efficiency of organization and also reduce the capacity of goal achieving. The organization
culture can affect and influences different factors of company. These factors are communication
and employee motivation. The culture of the organization is consists the factors like office
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politics and power division. This both can affect the organization positively of negatively in
apple.
According to Lăzăroiu, 2015 culture help the employees to maintain the communication
with in the organization. The communication is also considered as one of the main factor that
influence the organization behaviour and environment. The better communication with in the
team members allow them to sole different complex problems in easy way. This develops the
better understanding for task allocation. The good communication help the organization to
convey important messages. The top leader use communication to make the employees aware of
the company goals and targets. Good communication can help the management to communicate
company goals and targets to the company employees. This is very important to complete the
task and goals with in the time period.
Mikkelsen, Jacobsen and Andersen, 2017 thinks that the work place etiquette are
important to maintain the work place culture. The work of employees may be causing them
trouble and problems but it is duty of the management to show etiquette and provide them with
suitable rewards and incentives to motivate them. These etiquettes can help the organization to
maintain the organization environment good for the employees. This is general human behaviour
to ensure their growth and success. So the workplace etiquette are required must in the
organization culture. The other thing in the organization culture is the distribution of power in
the organizational hierarchy. If the power distribution in the organisation decides the satisfaction
level of the employee. For better performance in the organization have to allocate power to right
person in right order for better organisational behaviour.
As per the view of Bhatti and et. al., 2016 the work culture and organization behaviour of
Apple incorporation is well defined. The employee satisfaction level is also high cause the power
allocated to them as per their position and skills. The company structure of the Apple is designed
to improve the innovative thinking in the organization. The main purpose of the organization is
to improve the productivity of company by motivating the employees and help both to grow and
develop. This how the Apple incorporation is maintaining the regular performance of and
innovation in their work by keeping the company behaviour positive and energetic.
CONCLUSION
The report is concluding the organizational behaviour of Apple incorporation. The data
related to the organizational culture, communication and employee motivation is evaluated by
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conducting the primary research. For the data collection personal interviews are conducted. In
the secondary research different books, journals and online blogs are used to collect the data
about the company. Through the whole study the factors like employee motivation,
organizational culture and communication are analysed to conclude the organization behaviour
of Apple Incorporation. Different theoretical models are used to identify the culture of company.
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REFERENCES
Books and Journals
Al Saifi, S.A., 2015. Positioning organisational culture in knowledge management
research. Journal of Knowledge Management. 19(2).pp.164-189.
Bhatti, O.K and et. al., 2016. Employee motivation an Islamic
perspective. Humanomics.32(1).pp.33-47.
Cadden, T and et. al., 2016, April. The influence of socialisation practices on organisational
culture and supplier operational performance. In British Academy of Management
Conference.
Chumg, H.F and et. al., 2016. Factors affecting employees' knowledge-sharing behaviour in the
virtual organisation from the perspectives of well-being and organisational
behaviour. Computers in Human Behavior.64. pp.432-448.
Elsmore, P., 2017. Organisational Culture: Organisational Change?: Organisational Change?.
Routledge.
Lăzăroiu, G., 2015. Employee motivation and job performance. Linguistic and Philosophical
Investigations, (14), pp.97-102.
Mikkelsen, M.F., Jacobsen, C.B. and Andersen, L.B., 2017. Managing employee motivation:
Exploring the connections between managers’ enforcement actions, employee
perceptions, and employee intrinsic motivation. International Public Management
Journal. 20(2).pp.183-205.
Olivier-Pijpers, V.C and et. al., 2018. Organisational environment and challenging behaviour in
services for people with intellectual disabilities: A review of the literature. Alter.12(4).
pp.238-253.
Sendjaya, S and et. al., 2019. Fostering Organisational Citizenship Behaviour in Asia: The
Mediating Roles of Trust and Job Satisfaction. In Leading for High Performance in
Asia (pp. 1-18). Springer, Singapore.
Zhu, C., 2015. Organisational culture and technology-enhanced innovation in higher
education. Technology, Pedagogy and Education. 24(1).pp.65-79.
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