Swot analysis in context of TESCO

BM461 GBE CW2
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Table of Contents
INTRODUCTION...........................................................................................................................2
MAIN BODY...................................................................................................................................2
Swot analysis in context of TESCO.......................................................................................2
Impact of opportunities and threats upon two functional areas of supermarket.....................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6
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INTRODUCTION
Internal environment can be defined as comprise factors or forces like workers,
organizational culture, principles, values and management practices within an company that has
capability to influence and impact decision making procedure. The current assignment will be
based on TESCO, which falls under category of leading international supermarkets in the world.
This study will explain internal environment analysis by using SWOT model to determine
important drivers. Furthermore, this report will describe factors impact on functional areas of
chosen brand.
MAIN BODY
Swot analysis in context of TESCO
SWOT analysis is one of the best strategic planning techniques that have been utilized by
several companies (Abdel-Basset, Mohamed and Smarandache, 2018). It can help a company or
business to determine its strengths, weaknesses, opportunities and threats. This model can be
applied to a whole firm, it mostly use at organizational degree to identify how closely a venture
is aligned with business progress trajectories.
Significance of SWOT analysis-
This framework is essential because it help to determine weaknesses and threat of
organizations which management can overcome by taking right action and by using strengths
and opportunities.
Table of strength and weakness-
Strengths Weaknesses
 The biggest strengths of TESCO are its
skilled and knowledgeable workforce
who can contribute in competitive
environment to gain competitive
advantages (Neal and Neal, 2019).
 Other strength of chosen supermarket
brand is its management and leadership
styles which make business able to
grow number of outlets. From 3,751
physical stores, in current era firm has
 Lack of market investigation is one of
its weaknesses that impact sales and
profits margin in negative manner in
form of decreasing it.
 Low cost tactic is leading element or
weakness of TESCO that directly
impact profitability and sales level of
venture in negative manner.
 High credit and debts card liability can
lead to financial losses of firm. It can
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