Bruno Health vs Stanford D School Implementation of Elusive Medical Business Model

Running Head: BRUNO HEALTH APP
Bruno Health App
Name of the Student:
Name of the University:
Author Note:

BRUNO HEALTH APP1
Table of Contents
Introduction......................................................................................................................................2
Discussion........................................................................................................................................3
challenges faced by the organization Bruno Health App................................................................3
Revised Solution to the challenges faced........................................................................................4
Current value preposition in the organization.................................................................................5
Revised value preposition for Bruno Health...................................................................................6
Implementation of Elusive Medical Business Model......................................................................7
Elusive medical Business Model vs Stanford D school Model.......................................................9
Conclusion.....................................................................................................................................10
References......................................................................................................................................11

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Introduction
According to the operational aspects that is associated with the respective system Bruno
Health app, it is considered to be an understandable part that the respective company had been
facing certain discrepancies which were associated withy system of the organizations overall
demand and value preposition equilibrium in the market. As compared to the functional
prospective that is associated with the respective company, the respective app is designed and
structured through the process which provides innovative service quality for the customers
through their online functioning. It is medical app where the customers need to make a call and
visit the clinic in order to meet their needs. There is no need for them to make long time
appointments to visit hospitals which is also considered to be a time-consuming process under all
aspects.
As compared to the respective company, their current process of value preposition in the
market is under the area of providing g more advanced and innovative physiotherapy services to
the customers who are aged and disable through their available mobile application (Kim, Wun-
Jae, and Jayoung Kim 2019). The other part of functioning that is related to the value preposition
of the company is in the part of introducing fresh physiotherapists in order to undertake the
operation in the current and future functional aspects of the organization to remain more
competitive and sustainable. On the other hand, the first and mode of strategy adopted by the
organization in their market operation is through the process of availing adaptive mode of
physiotherapy services to the customers with more reasonable price and affordable value.
The key objective of the respective report is to understand and evaluate innovative mode
of implementing strategies within the internal environment of the organization which completely

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gives a unique and demonstrative approach compared to the current functioning of the
organization. On the other hand, the other part of the report is based on the process of identifying
the suitable and well-designed business model which is entirely different from the current model
followed by the organization in the market.
Discussion
challenges faced by the organization Bruno Health App
Some of the key major problems and consequences faced by the organization in their
performance part are mentioned below.
 The first and foremost major part of issue associated with the organization is related to
their demand and supply equilibrium.
 As the value preposition factor associated with the organization in their current functional
aspects were based and is related to the system of offering physiotherapy service to the
customers who were aged and disabled with more reasonable and affordable price value.
The organization systematically followed a mobile application which as per their target
customers were considered to be a strong part of challenge to operate accordingly.
 In certain prospective that is associated with the organization the other part of challenge
for the company is related to the process of building adaptive mode of trust factor in the
customer minds. The major factor under this respective part can be that, Bruno Health
App functions on an online basis where it is difficult part for them make the customers
well aware about certain beneficial features available to them through the process of
making the best use of the respective application.