Common challenges and barriers to effective communication

This article discusses the common challenges and barriers to effective communication in business, focusing on perceptual barriers and language barriers. It provides strategies for overcoming these barriers and emphasizes the importance of cultural awareness in communication and negotiation. The article also includes references for further reading.

Business Communication
Perceptual Barrier Language Barrier

Business Communication

Common challenges and barriers to effective
communication
Effective communication is one where the persons
involved in communication process are able to listen and
properly understand and absorb the message and point
conveyed by an individual. The Xelabus Ltd is receiving
complaints from customers regarding rude and ineffective
communication by drivers. Following are the common
challenges and barriers to effective communication that is
are the reason behind ineffective communication of
drivers of Xelabus:
Perceptual barriers- these type of barriers is
related with the preconceived ideas, typical behaviour
pattern and body language of communicator that is not
easily seen and erected in the minds of communicator. In
case of bus drivers of Xelabus Ltd it has been seen that
the drivers are stressed out and under the pressure to
reach at all their allocated destination within the
prescribed time of 12 hours as they are not paid any
overtime, thus they are not able to properly and politely
communicate with the customers that lead to a rude
behaviour and inappropriate body language that is
creating barrier in effective communication.
Language Barriers- it is mainly associated with
lack of knowledge of multiple language that are used by
people coming from different nation, culture and
background. This can lead to comprehension issues and
speech impediments that make it difficult for someone to
communicate and lead to unaccustomed communication.
Like in case of Xelabus Ltd, the drivers do not feel
comfortable in communicating and are intolerant towards
the customers who speak English as their second
language because of language barriers among them which
is making it difficult for them to properly understand the
conveyed message.
Strategies for overcoming communication barrier
To overcome the barriers of communication following
strategies can be adopted by Xelabus Ltd for its drivers to
have an effective communication with its customers:
Be aware of language and tone and use common
sense strategies- in order to remove the language barrier, use
of some common sense strategies like learning of basics of
foreign language, translation services, better tone, body
language, etc. can be made by drivers of Xelabus Ltd. Beside
this, drivers should also need to frame their content of
message in a clear and beautiful tone to avoid having rude
and inappropriate communication with customers.
Avoid Slang and communicate according the
needs of receiver- the main barrier faced by customers is
related with the rude tone and intolerable behaviour of drivers
so that should avoid making use of slang words and language
in its communication to avoid alienation and frustration in
their communication. Beside this, to meet the issue of lack of
time, strategies to avoid communication barriers should also
include emphasis over communication of those matters and
content which are necessary and needed by customers and
should avoid time taking and long communication with
customers.
Awareness of cultural influences on
communication and negotiation
Culture of a person is having significant influence on
how people think, behave and communicate and also
lead to influence over kinds of transaction made and
negotiation process. Culture of an individual’s lead an
influence on communication as different culture have
different perception about explicit and implicit verbal
message which includes how close are people stands
while communication, tone, voice, gestures, facial
expressions, eye movements, etc. are create an
influence and impact on communication among persons
from diversified culture. Beside this, couture also leads
to influence over negotiations as different people
negotiate in different ways depends on their attitude
and perceptive of reaching at a mutual agreement. In
case of drivers of Xelabus Ltd it is seen that they are
stressed and are in pressure of reaching all destination
on time that makes them rude while negotiating and
communicating with customers. Further, because of
language barriers and influence of culture, the drivers
of Xelabus also communicated in an appropriate and
intolerant way with the individuals who speak English
as their second language and also with the customers
who needs a pushchair or wheelchair access.
Therefore, to lead better cultural awareness and
make its driver behave properly with customers some
cultural training and learning practises can be provided
by Xelabus Ltd to its bus driver to make them aware
about how to deal with customers from diversified
culture. The learning and awareness about various
capture facilitates a feeling of respect in drivers
towards all people coming from different background
thus, lead to better communication, interaction and
negotiation among them.

References
God, Y. T. and Zhang, H., 2019. Intercultural challenges, intracultural practices: how Chinese and Australian students understand and experience intercultural
communication at an Australian university. Higher Education. 78(2). pp.305-322.
Evans, C. L., Pulsifer, M. B. and Grieco, J. A., 2019. Communication of neuropsychological results to caregivers of Latino immigrant children. Translational Issues in
Psychological Science. 5(1). p.42.
Hahn, J. A., 2019. The perceptions and experiences of national regulatory nurse leaders in advancing the advanced practice registered nurse compact policy agenda.
Journal of the American Association of Nurse Practitioners. 31(4). pp.255-262.
Tang, K. N., 2019. Communication Skills of Business Leader. In Leadership and Change Management (pp. 63-68). Springer, Singapore.
Getchell, K. M. and Lentz, P. eds., 2019. Rhetorical Theory and Praxis in the Business.