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BUS3100 Business Research Practices Assignment

   

Added on  2021-05-29

14 Pages4850 Words64 Views
BUS3100 Business Research PracticesSemester 1, 2021

BUS3100 | Page 2 BUS3100Business Research Practices Discipline: Business Services Prepared by: Associate Professor Sean Kim, Version 1.0 Key unit contacts UNIT COORDINATOR AND LECTURER Name Room Email Tel Consultation Time Associate Professor Sean Kim JO2.251 s.kim@ecu.edu.au6304 5146 Email for appointment TUTOR Name Room Email Tel Consultation Time Dr Sharon Shan h.shan@ecu.edu.auEmail for appointment ACADEMIC COORDINATOR Name Room Email Tel Dr Claire Lambert JO2.229 c.lambert@ecu.edu.au6304 5587 Dr Greg Willson JO2.259 g.willson@ecu.edu.au 6304 2558 Dr Ruth Sibson JO2.238 r.sibson@ecu.edu.au6304 5600 OTHER STAFF CONTACTS NameRoom Tel Email Librarian, Ms Kate Hewit Library library@ecu.edu.auSenior Learning Adviser, Ms Christine HigginbothamJO2.130 learningadviser@ecu.edu.auClasses for on campus delivery LECTURE Day Time Room Tuesday 18:30 – 20:30 JO21.202 (Case Study) TUTORIAL Day Time Room Tuesday 15:30 – 16:30 Week 2-7: JO 05.219 (Case Study); Week 8-13: JO02.105 (Digital Hub) Tuesday 16:30 – 17:30 Week 2-7: JO 05.219 (Case Study); Week 8-13: JO02.105 (Digital Hub) Tuesday 17:30 – 18:30 Week 2-7: JO 05.219 (Case Study); Week 8-13: JO02.105 (Digital Hub)

BUS3100 | Page 3 Acknowledgement of Country The The School of Business and Law acknowledges and respects the Nyoongar people, who are the traditional custodians of the land upon which its campuses stand and its programs operate. In particular ECU pays its respects to the Nyoongar Elders, past and present, and embraces their culture, wisdom and knowledge.

BUS3100 | Page 4 Introduction to the Unit Welcome to BUS3100 Business Research Practices! The business environment is dynamic and rapidly changing. Effective research design, analysis and reporting informs business decisions and ensures that a business can address challenges and maximize opportunities. This unit examines and applies market research designs, tools, analytics and applications to inform strategic business decisions. Students will produce a research report based on an authentic case study and be equipped with the necessary skills to interpret information and communicate research-informed recommendations. To succeed in this unit, it’s important to engage with preparatory readings and participate fully in lectures and tutorials to get the most out of the learning experience. Unit Learning Outcomes At the end of this unit you will be able to: 1. Apply appropriate research methods to address business problems. 2. Conceptualise a business research problem through analysis, interpretation and synthesis of information to provide recommendations that address challenges and maximize opportunities. 3. Apply research codes of conduct, including ethical frameworks in the decisions and actions of business research. 4. Collaborate in team settings using effective communication skills to produce a written business research report. ECU School of Business and Law is an Advanced PRME signatory and is committed to transforming business and management education and advancing the Sustainable Development Goals (SDGs).Course Learning OutcomesYour learning in this unit will contribute to the development of the following Course Learning Outcomes: •UGCLO2: Access, analyse and critically evaluate relevant information to solve challenging business problems systematically. •UGCLO4: Collaborate effectively in team settings to produce measurable outcomes . •UGCLO7: Value professional behaviours and/or personal citizenship that reflect an appreciation of the interrelationship between business ethics and corporate social responsibility. Communication Skills Communication skills are not only crucial for success at University, employers also want graduates who are competent and confident communicators, with strong English language proficiency. For assistance with improving your English language skills, you can make an appointment to see an Academic Learning Consultant or attend one of the Writing Skills workshops. Please visit Blackboard > Communities > Academic Skills Centre for workshop registrations and Academic Learning Consultant appointments.

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