Types and Purposes of Organizations and Legal Structures of Burberry Group PLC

BUSINESS AND BUSINESS
ENVIRONMENT

EXECUTIVE SUMMARY
Present report explained the macro and micro environmental factors that affect decision
making and organizational structure of organizations. PESTLE and SWOT analysis are
conducted to identify these factors of Burberry Group PLC, UK which highlighted positive and
negative impacts. The research also investigated Burberry’s internal and external environment
which clarified strengths and weaknesses of London based fashion house. Further, this report has
discussed the organizational objectives, legal structures, mission, vision, business objectives and
information about stakeholders of Burberry Group PLC.

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1. Types and purposes of public, private and voluntary organizations and legal structures of
Burberry Group PLC...................................................................................................................1
P2. Size and scope of a range of different types of organizations...............................................3
TASK 2............................................................................................................................................6
P3. Relationship between different organizational functions and relation to organizational
objectives and structure...............................................................................................................6
TASK 3............................................................................................................................................8
P4. Positive and negative impact of macro environment upon business operations of Burberry
Group PLC...................................................................................................................................8
TASK 4............................................................................................................................................9
P5. Internal and external analysis to identify strengths and weaknesses of Burberry Group PLC
.....................................................................................................................................................9
P6. Interrelation of strengths and weaknesses with external macro factors of Burberry Group
PLC............................................................................................................................................11
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

LIST OF FIGURES
Figure 1: Organizational structure of Virgin Group........................................................................5
Figure 2: Organizational Structure of Burberry Group PLC...........................................................8
Figure 3: Macro environmental factors.........................................................................................10