Business and Business Environment- Nestle
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Added on 2020-10-05
Business and Business Environment- Nestle
Added on 2020-10-05
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Business and BusinessEnvironment
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 & P2 Covered in PPT........................................................................................................1TASK 2............................................................................................................................................2P3 Interrelation between different organisational departments and their linkage withorganisational objectives........................................................................................................2TASK 3............................................................................................................................................3P4 Impact of micro-environmental factors.............................................................................3TASK 4............................................................................................................................................4P5 Internal analysis of organisation for identification of strength and weaknesses...............4P6 Interrelation of macro-environmental factors with organisational strength and weaknesses6CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONBusiness environment is defined as the combination of internal and external factors whichcan affects and influences business operations of organisations irrespective of the nature whetherprivate, public and voluntary. Internal factors includes employees morale, shareholders,suppliers, government support which can affect the productivity and performance of anorganisation. On the other hand, external factors includes political fluctuations, economicalconditions, social behaviour, technological advancement etc. which can either succeed thebusiness or can adversely affect their existence in market. For this, the management is liable tomake an effective plans and policies after analysing such factors more carefully so that desiredgoals and objectives of an organisation can be achieved within pre-determined time period. Thepresent assignment is based on Nestle which is engaged in producing and selling foods andbeverage products across worldwide. The project includes different types of organisations alongwith their size, scope and purposes. In addition with this, interrelation between variousdepartments and their role in achieving organisational goals are briefly discussed under thisreport. Moreover, the project also summarises the positive and negative impact of externalenvironment, SWOT analysis, interrelation of strength and weakness of organisation withexternal factors (Aithal, 2016).TASK 1P1 & P2 Covered in PPT1
TASK 2P3 Interrelation between different organisational departments and their linkage withorganisational objectivesIllustration 1: Organisational Chart of CompanySource: Organisational Chart of Company,2013The above illustration presents that growth and success of an organisation are very muchdepends on the contribution made by different departments which includes human resource,marketing, finance, operational etc. The top authority which includes shareholders, CEO andBoard of Directors are liable to formulate plans and policies for each departments so thatcombined efforts will be get from them. A multinational organisations such as Nestle need tounderstand the role and importance of their departments working for achievement of desiredgoals and objectives. It can be further understood under the following:HR department is required to perform different functions such as appraisal ofperformance, determination of remuneration, workforce planning etc. For this, HR manager isliable to recruit skilled and knowledgeable candidates with the support of marketing departmentin form of giving advertisement of job vacancies so that an organisation can get adequate supportfrom their human resource in achieving desired goals and objectives (Avramenko, 2012). Forexample, recruiting employees having proper knowledge about marketing techniques and toolshelp company in reaching its products ad services to the maximum number of targeted people.Finance department is responsible to maintain financial stability of company throughraising funds from various sources such as financial institutions, banks etc. It assist otherdepartments to perform its roles and responsibilities in an effective and efficient manner. For2
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