An exploratory study of the differences in perspectives managers and employees have on business goals: A case study of London’s Hospitality sector

This research aims to analyze the differences in perspectives of managers and employees on business goals in London's Hospitality sector and its impact on organizational growth. It explores the rate of staff turnover, the role of training programs in continuous development and support of employees, the application of SMART methods for positive results, and the impact of staff turnover and Brexit on the hospitality sector. The research provides insights into the alignment of perspectives and strategies for enhancing performance.

BUSINESS AND MANAGEMENT

Table of Contents
TITLE: An exploratory study of the differences in perspectives managers and employees have on
business goals: A case study of London’s Hospitality sector.......................................................................3
A) INTRODUCTION..................................................................................................................................3
B) THEORETICAL BACKGROUND AND RESEARCH FOCUS...........................................................3
Manager’s perspectives on the business goals in London hospitality sector...........................................4
Rate of turnover rate in the London’s hospitality sector.........................................................................5
How training programs for staff members leads to continuous development & support employees in
London’s hospitality industry..................................................................................................................6
SMART” methods are applied in order to achieve positive results within the business organization.....6
Rate of staff turnover and Brexit affecting the hospitality sector in London...........................................6
C) JUSTIFICATION AND CONTEXTUALIZATION..............................................................................7
D) METHODOLOGY.................................................................................................................................8

TITLE: An exploratory study of the differences in perspectives managers and
employees have on business goals: A case study of London’s Hospitality
sector.
A) INTRODUCTION
For every business entity, manager as well as employees are the most essential assets
which help in accomplishing organisational goals and objectives in an effective manner. both
manager and employee share positive and negative relationship which can assist in developing
growth of the company or sometimes can produce adverse situation. It has also been said that the
perceptive between both employee and manager are quite different as managers focuses on the
attainment of organisational goals whereas employees main motive is personal development.
Sometimes, it might createdisputes and conflicts which might affect the overall performance of
the company in a negative manner. In this HR manager of the company plays very essential role
in order to create positive working environment. In the present research, a London’s Hospitality
sector which will aid in conducting the research in an effective and efficient manner. in this
context, managers and employees of the company do have their own views and thoughts which is
quite different from each other. In this research, a discussion will be made on the difference
perceptive of manager and employee which will influence the growth of business organisation in
both positive and negative manner. This research will cover various sections where aim and
objective is developed by the researcher so that knowledge and information will be conducted in
an effective manner. in addition to this, a literature review section is also included which assist in
identifying different authors view point. Along with this research methodology section includes
different tools and techniques which will assist in gathering information and data for conducting
the whole research.
B) THEORETICAL BACKGROUND AND RESEARCH FOCUS
Aim

To analyse how managers and employees could influence the growth or collapse of the
business. A case study on London’s Hospitality sector.
Objectives
1.To explore whether manager’s perspectives on business goals within London’s hospitality
sector is aligned to the frontline employees’ perspectives.
2.To investigate the rate of staff turnover within London’s hospitality sector?
3. To evaluate how training programs for employees could lead to a continuous development
and support for the employees within London’s hospitality sector.
4.To investigate how “SMART” methods are applied in order to achieve positive results
within the business organization.
5. To research the rate of staff turnover and Brexit affecting the hospitality sector in London.
Questions
 What are manager’s perspectives on business goals within London’s hospitality sector is aligned
to the frontline employees’ perspectives?
 What are the rate of staff turnover within London’s hospitality sector?
 How training programs for employees could lead to a continuous development and support for
the employees within London’s hospitality sector?
 How “SMART” methods are applied in order to achieve positive results within the business
organization?
 How rate of staff turnover and Brexit affecting the hospitality sector in London?
Review key publications
Manager’s perspectives on the business goals in London hospitality sector
According to the view points of ( Järlström, Saruand Vanhala, 2018), Sustainable
human resource management with salience of stakeholders: A top management
perspective. Journal of Business Ethics, 152(3), pp.703-724... it can be said that there are some
specific business goals that are associated with the hospitality sector that is part of London’s
overall economy. The hospitality sector of London consists of pubs, hotels, leisure companies
and restaurants. It constitute to around 4 percent of the GDP of UK. There has been lot of

developments that is taking place with regards to front line employees that are working in an
organization. There is a continuous need for talent management that is taking place in such
industry. The overall hospitality industry is very complex and changing very fast. In the main
reason, that the objective of this hospitality sector is always aligned with the frontline employees
perspective in every organization. This can be seen with the help of example that employees are
always willing to have higher responsibilities and maximum contribution that they can made
towards organization objectives. It will help them in earning of higher revenue and at same time
such benefit will be passed on indirectly towards employees. So it is the responsibility of all
hostility organizations that they have to ensure maximum contribution towards such such front
line employees. So, that the overall alignment of the overall perspectives can benefit the
organization, employees and economies. The perspective of manager must have the perspective
is that GDP growth
Rate of turnover rate in the London’s hospitality sector
According to the views of ( Partington, 2016), it can be said that there are many statics of
labor turnover rate in the tourism and hospitality sector is approximately 30 percent. This is a
very high rate as compared to other different sectors of London. The hospitality sector of UK is
the largest private sector employer on London, UK. There have many reasons behind this high
turnover rate that is they have to struggle a lot in this sector it can be said that there are lot of
struggles that have to be made by such employees to balance their personal and professional or
work life. Such employees foR not get much time for their recreational activities in the
hospitality sector there are no fixed working hours for employees and the recent surveys have
clearly indicated in London that from the total number of respondents ot can be clearly observed
that in every 10 employees 3 employees are willing to leave their present role in the coming
period of one year. It is a situation that is creating a great pressure on such hospitality
organizations to be able to retain employees for a longer duration of time period and it has
resulted into high & increase cost and there is no more cost effectiveness in terms of availability
of labor. Hospitality organization is a industry that requires high number of skilled workforce so
that they are able to function and actually labors provide them a competitive advantage. So, there
is a very high pressure on different segments of hospitality organizations that is resulting into
poor retention. There is only possible solution for such issues is that provide employees

satisfactory compensation, flexible working hours and some non monetary benefits also so that
they are not willing to leave or switch their present job.
How training programs for staff members leads to continuous development & support
employees in London’s hospitality industry
According to the view point of Jellen and Necksan, (2018), Training and development
programs enhance the skills as well as capabilities of an individual or the employee prevailing
within the organization. Hospitality industry is wide and involves many services such as lodging,
accommodation, recreation, food and beverages and entertainment as well. One of the main aim
of this industry is to fulfil customer satisfaction and render them the quality service as well. For
this, it is essential for hospitality sector to have effective and talented employees that leads an
organization towards higher success and development. It is determined that the major concerned
of hospitality sector in London is fulfilment of customer requirement as they believe customers
are the key asset due to which it can gain higher gain and success within the market and remain
for longer time frame. In addition to this, the competition within the hospitality industry is
increases day by day and therefore it is becoming important for hospitality organisation to
trained staff members as it will help them to deal with customer queries and resolve them rapidly
as well as effectively. Moreover, it has been analysed that hospitality industry contributes a
major part in service industry that directly leads to growth of economy of the country. It is
determined that there is use of innovative technology within the hospitality sector in order to
offer best as well as on time service to customer that leads to raise in efficiency and profitability
of particular hospitality organization. It is important for hospitality sector to offer unique service
that assist in attaining competitive advantage at marketplace. Furthermore, training sessions
helps hospitality industry of London to gain higher growth and development that leads to
enhancement in market share of hospitality sector within the service industry.
SMART” methods are applied in order to achieve positive results within the business
organization
In order to achieve goals and objectives in an effective manner, it is required by the
managers or top authority of the company to develop SMART objective and use some smart
methods. It has been said that by using effective methods of communication help in retaining

potential staff members for longer period of time. Along with this, managers and employees need
to discuss their different perspective and come to a conclusion which reduces negative impact
from the workplace and develop positive and strong relationship among then. This will aid them
in achieving organizational goals and objectives in an effective manner as employees feel
motivated and encouraged which increases their efficiency and effectiveness.
Rate of staff turnover and Brexit affecting the hospitality sector in London
On the basis of view point of…..it has been identified that staff turnover ratio highly affect
the overall functionality of the business organization in a negative manner. Along with this, high
staff turnover ratio can reduce the image as well as goodwill of the company in a negative
manner. Managers need to develop effective strategies and policies as well as communicate them
on a regular basis so that they can retain them for a longer period of time. In addition to this,
another factor which affects the overall hospitality sector in a negative manner is Brexit. It might
create negative environment and affect the whole performance of the organization in a negative
manner. Therefore, in order to avoid such situations managers of the company need to develop
effective strategies so that they can reduce any sort of negative impact and enhance overall
performance at the competitive marketplace.
C) JUSTIFICATION AND CONTEXTUALIZATION
Why is the research important?
A research is important for every organization because it helps in exploring more opportunity,
knowledge and field of study. Learning get enhanced through research and learner is able to
think ahead and put more effort to achieve goals and objectives. Problems and solution of
problem is also identified in the process. In business, marketers as well, managers and leaders
conduct research in order to analyse market situation, trends and uncertain activities. This leads
to awareness about people, target market and customers. In context to H& M, they use research
for different motives such as to motivate personnel, examine the structure of firm and it increases
the creditability of the entity.
While conducting research skills, knowledge and level of expertise is required at every
phase to make effective decision making in the entities. New methods, ideas and thoughts are

also developed when understanding of the particular is field is carried out in effective manner.
HR manager of the company make ensures that policies and procedures are being followed by
research team. In relation with H& M, manager as leaders also use research so that employees
traits, behavior and attitude is examined in proper manner. This leads to scanning the working
environment of management and personnel and which depicts that weather workplace of entity is
stable or not.
Why is it important to find what you are trying to find?
Conducting research is not enough because it is also essential to identify for what reason
the research is being carried out. This helps in understanding the field or area of research
effectively. Until and unless researcher doesn’t know what is the mission and vision of the
research objectives cannot be achieved. This research in H& M has been conducted so that
manager of the company is able to find out the culture and environment of workplace in
appropriate manner. Culture in the entity is crucial because stability of subordinates depends
upon what type of culture does firm possess.
How will it build in the existing body of evidence?
In this competitive era, it is necessary to have a logical and practical thinking so that
appropriate evidence are collected in the firm. In relation with H&M, entity will be able to gather
information through their policies and procedures which has been established previously. So, to
collect the evidence for the enterprise I will assist firm in their tasks and operations so that all
satisfaction level of both subordinates as well as corporation increases.
D) METHODOLOGY
Research methodology refersto one of the most critical element whichhelps an
investigator in order to gain accurate, reliable as well as appropriate data whichwill assist in
developing positive outcome in an effective manner. RM is an essential procedure of gathering,
analyzing, examiningas well as assessing knowledge whichaid research in drawing effective
conclusion. Main aim behind using research methodology is to gather authentic data and

information which will assist in producing positive and accurate outcome. Some of the research
methodology elements are going to be discussed as follows:
Research paradigm-Itrefers to an approach whichis used by researcher in order to
conduct the whole research in an effective manner.It saysthathow investigator collect, examine,
interpret aswell as use allthe knowledge ona particular topic or subject. It includes two methods
interpretivism& positivism to variousinvestigation paradigm. In referencetothe current
investigation, researcher adopt positivism paradigm as it will assist in exploring the
thoughtwhich will help in gain understanding about the perception of investigator.
Research Approach- It is very important in an investigation as it help in collecting data
and information in an efficient manner. This shows as oneof the most useful method in order to
complete the research step-by-step.Withthe help of this researcher can develop an effective and
appropriate research. It consists of two main kinds inductive aswell as deductive research
approach. In order to conduct the whole research in an effective manner, investigators use
deductive approach as it assist in providing necessary aswell as authentic articles on a particular
topic or subject.
Research methods-It is define as a procedure, strategy or techniques which is commonly
used in collectingdata and information so that researchers will be able to gather better
understanding regarding particular topic. In order to collect information there are majorly two
methods which are quantitative aswell as qualitative. In thecontext of present research,
investigator adopt quantitative method of collecting data and information as it assist in
identifying positive response and conclude the research in a positive manner.
Data collection techniques-It defines as a technique in order to gather information which
assist in concluding the whole research in a positive manner. For this, commonly two types of
data collection techniques are there which includes primary aswell as secondary. Incase of
primary research method, Questionnaire isa process used to gather information on a primary
basis. On the other in context of secondary method, books, newspaper, articles, journals and
other sources are used by researcher. All the information are already mentioned on different
sources so that researchers can use it and conclude the findings in a positive manner.

Sample size- It definesas the effective strategies chooseby investigator in order to select
sample size from the whole population so that accurate and valid data and information will be
collected in an effective manner. For this, random sampling methods is used by researcher
whereas two sampling methods are also there which are Probabilistic aswell as non-
probabilistic. Inthis, probabilistic sampling areadopted by the researcher where 30 sample size
aretaken..
Data analysis-Itrefers to aprocessof transforming, inspecting, aswell as modellinginformation
with the aim of identifyinginformation, support the decision and drawing conclusion inan
effective manner. Byusing Thematic Data Analysis Tool, all the quantitative analysis
andexamination can be done effectivelyandresearcher gather detailed informationand data about
the subject.
Access and ethics-
Access definesas the individual who can examineand access the data of investigation.
The informationwhich is collected by the organization are confidential and can only be assess by
few peoples who are indulge in the research. Ithas also been said that it is quite necessary for the
management team that no other staff members can assess such information so that no negative
impact can be faced by them. Whereas, Ethics defineas the value and norms under which the
whole research will be conducted. It is necessary to conduct the research in an ethical manner so
that every person can effectively participate in the process of conducting a research. There are
some factors which need to be considered by researcher while completing the whole research.
 Thereshould be no harm from the investigation conducted.
 The investigation should contain informal consent formfrom the parties involved
in the research.
 It must protect the participants and also maintains the level of confidentiality.
Limitations-
In order to conduct a research, there are some limitations or challenges which affect the overall
outcome of the research. Oneof the biggest weakness is that it is time consuming activity. Along
with this, developing appropriate question are difficult for researcher sometimes. Alongwith this,

all the questions which are developed must be simple as well asstraight to answer. Along with
this it has also been identified that the researcher must conduct all the functions in an ethical
manner so that they can produce positive image of the company in front of consumer. Therefore,
managers or investigators need to follow all the regulations which might be difficult.

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