Business and Sustainable Development Goals

Running head: BUSINESS AND SUSTAINABLE DEVELOPMENT GOALS
Business and Sustainable Development Goals
Name of the student
Name of the University
Author note

1BUSINESS AND SUSTAINABLE DEVELOPMENT GOALS
Introduction
Sustainability refers to the process that helps in maintaining the change within the
balanced environment. It helps in ensuring that exploitation of the resources along with the
technological development are in harmony that can help in enhancing the future potential that
can help in meeting the human needs. Sustainable Development Goals (SDG) is called Global
Goals that helps in ending the poverty and protecting the planet. It helps in ensuring that the
people in the world enjoy the peace along with the prosperity. In the year 2015, General
Assembly took recourse to 2030 Agenda for the Sustainable Development that wanted to
offer protection to the planet. It was built on the principle of not leaving anyone behind and
emphasized holistic approach that can help in achieving the sustainable development for all
the people on the planet (Schaltegger, Hansen & Lüdeke-Freund, 2016) The SDG laid focus
on transforming the world by laying focus on the element of poverty, good health, quality
education, gender equality, sanitation, clean energy along with the climate action. The United
Nations Development Programme (UNDP) lays emphasis on the key areas like the poverty
alleviation, peace building, disaster risk along with the climate change that can prove to be
useful for the people of the future generations. UNDP is instrumental in providing support to
the government so that they would integrate SDG in that of the national development plans.
The SDG needs partnership of that of the government, civil society along with the private
sector that can pave the path for the creation of better planet that can serve the future
generations. This essay throws light on the benefits that the business can get from the
understanding of the concept of the sustainable development goals.
Customer trust and the loyalty
The consumers in the present age are concerned about the sustainability credentials of
the company and the consumers in the present age are willing to pay more for that of the

2BUSINESS AND SUSTAINABLE DEVELOPMENT GOALS
sustainable goods. The customers of the modern age are aware about the different kinds of
factors like the environment, packaging, marketing along with the price. The customers are
careful about the aspect of health along with the weakness in the present age that drives the
customers towards the business that keep in mind the sustainable development goals.
Companies should be able to demonstrate credible commitment to that of sustainability that
can help in drawing the customers. It can help in strengthening the reputation of a company
that can increase their popularity in the world. The business in the present age being able to
measure the impact and implement the initiatives can help in providing a good basis for the
dialogue. It can help in evidencing the commitment of a company and it can help in
protecting the licence of the company in relation to operation (Ferguson & Souza, 2016). It
can help the business in entering into the new markets and it helps in the operations of a
company. It can help in opening opportunities for a business that can increase the popularity
of the company. The business in the event of fostering the employment can have a direct
impact on the profits that are made by a business (Hák, Janoušková & Moldan, 2016). A
workforce that is sustainable acts to the benefit of both the companies along with the society
that helps them in gaining the confidence of the customers. The business in the event of
considering the sustainable development goal helps it in the arena of prioritisation that can
help them in spreading their influence in the market. A business abiding by the triple bottom
line helps it in being sustainable that helps it in creating a loyal consumer base.
Lower the cost due to efficient use of the resources
The renewables would displace the fossil fuels that can help in lowering the cost of
the operations of a company. The transitioning away from that of the fossil fuels can have a
long term impact on the company. There are many car manufacturers who hence phased out
the usage of the petrol along with the diesel-fuelled cars. There are various global companies
like IKEA along with Google that have committed themselves about using energy that is

3BUSINESS AND SUSTAINABLE DEVELOPMENT GOALS
renewable that helps in the prospect of a company. The investment in that of renewable
energy helps in guarding a company against the fluctuating prices of the fossil fuels. It helps
in taking care of stable supply of the energy for many decades (Crane & Matten, 2016). The
companies in the present age are making investment in that of water management practices
that helps in the reduction of waste of a company. It also helps in providing the revenue for
the functioning of a company. Unsustainable use of the resources of a business can help in
triggering the critical scarcities that can create the way for the environmental degradation. It
can cause climate change that can have a negative impact on well-being of planet along with
the people. The innovative policies deployed by an organization can prove to be instrumental
in lowering the cost of operations of a company (Neubauer & Lank, 2016). The
environmentally sound technologies being used by a business can lower the expenditure in
relation to operations of a business. The producers have changed the designing, sourcing,
manufacturing along with the marketing of the products. The companies have decoupled the
economic development from that of the resource use that helps in ensuring the element of
inclusiveness in the society. The companies engage themselves with the governments so that
it can help in the area of cleaner production of a business. It can help in influencing the aspect
of consumer information that helps in developing sustainable lifestyle for the customers.
Communication and Collaboration
The Sustainable Development Goals helps in providing a common framework of the
action along with language that can help the companies in communicating in a more
consistent manner. It can aid the business in communicating with the stakeholders of a
company regarding the effect along with the performance of a firm. The sustainable
development goals helps the organization in bringing together the collaborative partners that
helps in addressing the challenges of the world (Painter-Morland et al., 2016). The
sustainable development goals can present a great amount of opportunities for that of the