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Business Capstone Project : Assignment

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Added on  2020-03-16

Business Capstone Project : Assignment

   Added on 2020-03-16

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Business Capstone ProjectName of the Student:Name of the University:Author’s Note:
Business Capstone Project : Assignment_1
Business Capstone ProjectWith the advent in technology, B Corps need to devise social media tactics, specificallyFacebook so that they can integrate social and environmentally responsible practices amongorganizations (Kolk, 2016). The research question that shall be answered in this research studyis: How do B corporations Australia and New Zealand communicate their social andenvironmental responsibility through social media?B Corporation can be defined as an entity which are for-profit in nature and mainly focuson public or communities benefit. The main problem is that the organizations are not completelyaware of their social and environmental responsibilities. The subject of the research is located inAustralia and New Zealand (Corps 2017). The five categories on which the B score shall beassessed are: Environment, Workers, Customers, Communities and Governance. Theorganizations need to take responsibility as their activities have effects on their reputation,legitimacy, corporate image and environmental scenario. It is important to examine the ways in which B corporations in Australia and NewZealand may communicate their social and environmental responsibility through social media,specifically Facebook. This study shall implement Carroll’s pyramid of Corporate SocialResponsibility (Carroll, 2016). This model organizes different corporate social responsibilitiesinto a pyramid model and helps the organizations to be profitable. This research study shall adopt secondary data collection. Academic journals, academicbooks, corporate websites and newspaper articles shall be used as the sources of gathering data.As the research focuses on secondary data, the result findings may not accurate. The findings
Business Capstone Project : Assignment_2

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