Business Communication - Assignment

BUSINESS
COMMUNICATION

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
LITERATURE REVIEW................................................................................................................1
LO1 The purposes and principles behind different forms of organizational communication.....1
LO4 Principles of effective communication to enhance practice................................................2
LO5 The communication practices of themselves and others.....................................................3
ANALYSIS AND DISCUSSION...................................................................................................3
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................6

INTRODUCTION
Business communication is information sharing between people outside and inside a
business that is performed for benefit of commercial (Marrone, Shah and Gracia - Sancho, 2016).
The company shares information to promote the products as well as services to customers. The
Cinnamon Grand Hotel is a five star luxury hotel which is situated in Sri Lanka. The report will
lay emphasis on purpose and principle of types of organizational communication. Principle of
effective communication will be explained under this report. The report will cover the
communication practise and the analysis of barriers and related discussion to overcome these
barriers through strategies will be highlighted in this report. The effectiveness of
interdepartmental communication will be covered in this report.
LITERATURE REVIEW
LO1 The purposes and principles behind different forms of organizational communication.
In accordance with Lee, Choi, and Hyeon (2015) The communication of any business is
executed for the purpose of proper and smooth functioning of any business. In hospitality
industry, the hotels are kept informed their members of staff in their work place to develop and
coordinate with other members. Through effective communication the appropriate message is
reach to right person at right time. In addition to this Vroman, Arthanat and Lysack, (2015)
Managers need to communicate with employees to carry out the task and about timelines of the
desired task. The manager by applying specific communication skills to motivate the staff
members. The purpose of communication in organization is to motivate the employees so that
they can perform well to accomplish the task.
In the view point of Perlman, Kaufman, and Speciner (2016) The purpose of
communication also involves and fulfils aspect of socialization. The hospitality industry enable
effective communication for the purpose of establishing effective networking work place and
formal as well as informal meetings. This enables to create goodwill in business along with
social setting among employees. According to the Rakkesh, Weerasinghe, and Ranasinghe
(2016) Organizational communication brings business alive as this is a crucial factor in deciding
future of business, An effective communication is executed under the purpose of managing and
working out all the task well in a business.
As per the view of Bhattacharyya, and Palit (2016) The communication in an
organization executes in different forms like formal and informal communication are generally
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executed under companies prevailing under hospitality industry. The staff members follow
proper procedure in order to follow formal communication in the company by enables
information flow from different managerial levels. On the other hand Gunathilaka, Smart, and
Fleming (2017) The interpersonal communication is increasing their importance among different
organization as this uses online communication. This form of communication is getting popular
nowadays as this method allows sender to enable face to face communication. Also, this
communication is operated under both verbal and non verbal communication. This helps a free
communication which eliminates misunderstanding and confusion.
LO4 Principles of effective communication to enhance practice.
According to the Marrone, Shah and Gracia - Sancho (2016), The principle of effective
communication are begins with using formal language and expression. A clear picture of
message must be interpreted to receiver by the use of brief worded information. Along with
clarity the message must be complete which involves the message consists of required
information which is matches with the requirement of receiver. The message must be finish and
involves all the essential elements of message to create effective organizational communication.
In accordance with Vroman, Arthanat and Lysack, (2015) Conciseness the
communication is in the least possible words. The words must be in the least words along with
relevant information and also not include unwanted duplication of words. The concreteness is
another principle which involves guidelines to help concrete information. Concrete message is
strength of communication in which specific facts and figures are indicated.
In the view point of Fujimura, Pierce, and Sutherland (2015) the courtesy is principle of
effective communication in which the use of communication is used to enhance practise. This
involves reflective as well as judicious attribute of speaker. There is no biasness representing
among speaker when dealing with audience. On the other hand Bhattacharyya, and Palit (2016)
argued that misinterpretation in communication lead to failure of communication practise and
message gets disbursed when improperly communicated among audience.
In accordance with Rakkesh, Weerasinghe, and Ranasinghe (2016) the consideration is
used to make effective communication in an organization. This relates to involve the target group
along with it the audience into account are taken into consideration. This factor plays a major
role in effective communication. The correctness is another principle element which takes
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language as a preference. The business communication involves trustworthiness which enhance
overall working environment of the company.
In the view of Dantanarayana, Dissanayake, and Ranasinge (2016) The another principle
is completeness which gears to perception of receiver. The facts are based on need of complex
information which includes additional information or explanation. This helps the communication
flow under organization in more appropriate and efficient manner. Correct language is also a
preference as a principle of communication. The business communication must be free from
grammatical errors and wrong use of verbs must be avoided under organizational formal
communication. The correct use of words gives receiver a proper and comprehensive
information to undertake the required task.
LO5 The communication practices of themselves and others.
In accordance with Fujimura, Pierce, and Sutherland (2015) The seven C's of
communication practise of effective communication includes conciseness, consideration,
completeness, courtesy, correctness, concreteness and clarity. The communication build team
work in company as the flow of information is free from top to bottom. The manager beneficent
from flow of communication as the staff member are free to share their suggestions and ideas
with management personnel and directly executes efficient decision making in the company.
In the view of Gunathilaka, Smart, and Fleming (2017) the practise of communication
increase the satisfaction of employees for the job and also the companies' productivity increases
with the effective communication practise. The grievance of employees is properly and timely
handled by company and it directly impacts on decrease on employees turnover by executing
communication practise effectively.
ANALYSIS AND DISCUSSION
To facilitate inter departmental cooperation
The inter departmental communication within Cinnamon Grand Hotel which can be
improved by taking following measures are :
Facilitate consistent communications - The hotel Cinnamon grand facilitates a
consistency in their channel of communication (Gunathilaka, Smart and Fleming, 2017). The
department members provides aid in order to coordinate with each other by enabling consistent
channel of communication.
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Promote an informal venue - The hotel must enable an informal venue for execution and
meeting of project by team members. This helps to flow in effective and quick manner but also
build good human relationship which enables the employees to satisfy their social needs.
To develop a common language - The hotel is facing difficulty from inter departmental
communication which enables confusion among different staff members of different department
by using various language in the work place. The hotel Cinnamon grand must use common
language to avoid any misrepresentation and to conduct effective communication.
Barriers face in communication and strategies to overcome them.
Language barriers - The barrier of language is a great barrier to effective communication
in hotel Cinnamon Grand hotel (Fujimura, Pierce, and Sutherland, 2015). The message includes
jargon and abbreviations when communicating with audience and misinterpretation among them
is common as the terminologies use by speaker is not familiar with employees and other
members.
Physical barriers - The communication execution is easier in shorter distance and takes
time with the increase in distance (Barriers to effective communication, 2019). The execution of
face to face communication is available but with the advancement of technology the impact of
this barrier reduces.
Systematic barriers - The barrier exists in companies that follows long formal
communication in work place. The delay in communication and distort of message is common in
accordance with this barrier. The meaning gets change by the process of communication in hotel
Cinnamon Grand.
The measures to overcome this communication barrier is that the speaker must always
avoid the slang language in organizational communication along with it the use of common
language in all over the hotel and the staff of Cinnamon Grand Hotel (Rakkesh, Weerasinghe,
and Ranasinghe, 2016). The media must be also chosen appropriately for communication in
Hotel as lengthy message is convenient more with email than telephonic conversation.
CONCLUSION
The above study was about business communication for Hotel Cinnamon Grand. The
report begun with literature review the principles of organizational communication. Also, the
effective communication was explained under this report. Then comes discussion and analysis to
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evaluate effectiveness of inter departmental communication. The barrier of effective
communication and related strategies to overcome these were all the expressed under the report.
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REFERENCES
Books and Journals
Bhattacharyya, S. C. and Palit, D., 2016. Mini-grid based off-grid electrification to enhance
electricity access in developing countries: What policies may be required?. Energy
Policy. 94. pp.166-178.
Dantanarayana, L., Dissanayake, G. and Ranasinge, R., 2016. C-LOG: A Chamfer distance
based algorithm for localisation in occupancy grid-maps. CAAI transactions on
intelligence technology. 1(3). pp.272-284.
Fujimura, T., Pierce, P. M. and Sutherland, T. J., 2015. Communication device. U.S. Patent
Application 29/441,082.
Gunathilaka, R. D., Smart, J. C. and Fleming, C. M., 2017. The impact of changing climate on
perennial crops: the case of tea production in Sri Lanka. Climatic change. 140(3-4).
pp.577-592.
Lee, Y., Choi, S. and Hyeon, C., 2015. Communication over the network of binary switches
regulates the activation of A2A adenosine receptor. PLoS computational biology. 11(2).
p.e1004044.
Marrone, G., Shah, V. H. and Gracia - Sancho, J., 2016. Sinusoidal communication in liver
fibrosis and regeneration. Journal of hepatology. 65(3). pp.608-617.
Perlman, R., Kaufman, C. and Speciner, M., 2016. Network security: private communication in a
public world. Pearson Education.
Rakkesh, S. T., Weerasinghe, A. R. and Ranasinghe, R. A. C., 2016, September. A decentralized
vehicle re-routing approach using vehicular ad-hoc networks. In 2016 Sixteenth
International Conference on Advances in ICT for Emerging Regions (ICTer) (pp. 201-
207). IEEE.
Vroman, K. G., Arthanat, S. and Lysack, C., 2015. “Who over 65 is online?” Older adults’
dispositions toward information communication technology. Computers in Human
Behavior. 43. pp.156-166.
Online
Barriers to effective communication. 2019. [Online]. Available through :
<https://www.skillsyouneed.com/ips/barriers-communication.html>.
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