Business Communication: Theories, Barriers, and Strategies for Brit-tech

Business Communication

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Discussion of general theories of organisation communication .................................................1
Evaluation of barriers of communication which made employees unwilling to return to office 2
Brit-tech strategies to overcome of these barrier ........................................................................3
CONCLUSION ...............................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
Communication can be described as process that allow them to share their ideas, opinion,
views and ideas to another person. It is an important component that allow organisation to make
informed decision (Bannier, Pauls and Walter, 2019). This project report includes analysis of
Brit-tech which is an IT organisation that has their employees working from their home and now
they are planning to rejoin their employees. This project report includes discussion of general
theories of organization communication. It includes evaluation of barrier of communication and
strategies to overcome of these barrier.
MAIN BODY
Discussion of general theories of organisation communication
There are various theories of communication which assist to make communication
process more smooth and efficient. Explanation of these theories are mentioned below:
Act theory of communication: It is a communication theories that was introduce by
American Psychologist John R Anderson. It is based on adaptive concept of thought that is
cognitive architecture. It is a mode that is made of process as well as understanding for
acquisition of knowledge and information. It includes concept that all task is performed by
human that consist different process and steps (Chen, Davison and Ou, 2020). This model that is
based on these process which occur in minds of a person and also looks like programming
language. It is based on assumption of human nature that is derived through numerous
experience and experiments. It consist different components like modules, pattern matcher as
well as buffers.
Communication accommodation theory: It is a theory that emphasis on adjustment
made by people at time of communicating. It was given by Howard Giles who is a professor at
University of California in field of communication. It is a theory that describe that it is a human
tendency to make adjustment in behaviour at time of interaction. There are various reason behind
act and behaviour which is explained through control of social differences among interactant.
Communication activities accommodate by people in order to get approval that also develop
positive image among interactant. Communication behaviour is also affected with environment
in which people interact.
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