BUSINESS COMMUNICATION.

Running head: BUSINESS COMMUNICATION
Business Communication
Name of the Student
Name of the University
Author Note

1BUSINESS COMMUNICATION
Effective Business communication
Effective business communication is two-directional method of speaking as well as
listening. It is utmost importance in every step of daily business environment of any
company. Every employee in an organization can communicate, but most them requires
improvement in their communication skill. There are various ways to effective business
communication, which are first, by eliminating assumptions and communicating the
expectations and the needs. Second, choosing the right place to start a conversation. Third, in
order to make the other person listen to you, listen to them first. Fourth, asking questions
clear many doubts. Fifth, mutual work related expectations and clarifications should be
respected. Sixth, non-verbal communication should not be avoided. Seventh, business
communication is never about winning, it is to strengthen the relationship (Kaul, 2014).
Hence positive and cordial behavior is expected.
Key points of business communication and its application
The key points of effective business communication are-
1. Clarity- The message delivered should be clear. Delivering a confused
message will increase confusion in the business environment and leads to
misunderstanding (Kaul, 2014). Choosing the correct words for
communication is very essential for an effective communication.
2. Structure- structuring the communication is the primary aspect of a good
communication. Three structural elements of an opening, a body and a
conclusion should be maintained.
3. Consistency- Inconsistency in the message delivered can lead to
misunderstanding and gives rise to conflicts.

2BUSINESS COMMUNICATION
The learning can be applied in future. Effective business communication. Dealing
with the customers, management and the employees become easier and effective with proper
communication. It will help to avoid miscommunication and in turn conflicts.
Application in professional life
These learning can be applied in every aspect of business life. It can be applied by
building teams through effective flow of information. It can also help in boosting the morale.
Customer satisfaction can be increased through effective business communication. Better
communication means better relationship with the clients and stakeholders, which in turn
improves productivity. Business communication can be effectively applied in all the activities
of business (Bovée, Thill & Raina, 2016).

3BUSINESS COMMUNICATION
Reference
Bovée, C. L., Thill, J. V., & Raina, R. L. (2016). Business communication today. Pearson
Education India.
Kaul, A. (2014). Effective business communication. PHI Learning Pvt. Ltd..