Effective Communication Channels in an Organisation

This report discusses the principles, purpose, and implications of different forms of communication channels in an organisation. It also analyzes how various communication channels can bring collaboration in different departments of an organisation and suggests improved communication practices that organisations can adopt. The report also highlights barriers to effective communication and provides solutions to overcome them.

Business
Communication

Table of Contents
INTRODUCTION ..........................................................................................................................4
Literature Review ............................................................................................................................4
Analysis and Discussion .................................................................................................................4
Principle, purpose and implications of different forms of communication channels in an
organisation............................................................................................................................4
Analysing how various communication channels can bring collaboration in different
departments of organisation...................................................................................................5
Improved communication practices organisation can adopt by principles of effective
communication.......................................................................................................................6
Communication Evaluation ............................................................................................................7
Barriers to effective communication......................................................................................7
Solutions to barriers of communication present in company.................................................8
CONCLUSION................................................................................................................................8
REFERENCES ...............................................................................................................................9

INTRODUCTION
Communication is method of transferring or transporting information from one person to
another or to group of individuals. There are many different ways of communication which helps
and develops good path for data to travel from one source to another. Some sources of having
effective conversations in an organisation are emails, meetings, face to face talks (formal or
informal) and over telephones. In this report focus of reader is directed towards some effective
communication channels, their implications and how these methods are enabling smooth flow of
communication in company structure(Dwyer and Hopwood, 2019). Principles, purpose and need
of effective communication is also discussed along with highlighting the barriers of
communication which are present in organisation or faced by them. Some solutions are
suggested to company for overcoming from problems caused by the communication barriers
which can impact company's performance.
Literature Review
According to Katz and Kahn “communication is a practice of exchanging or transmitting
data and its a very important and valuable path for human social system”. Also there are many
principles discovered by authors of communication which are principles of clarity, conciseness,
attention. By using these principles and keeping them in mind while communicating with
someone effective communication takes place. Conversations can be conducted in many forms
by making use of several tools and techniques available in market like emails, telephones,
meeting or by face to face interactions. These tools can be supportive while convey any message
to others and to get expected outcomes.
Analysis and Discussion
Principle, purpose and implications of different forms of communication channels in an
organisation
Principles
 Principle of clarity- This principle is referring that the message or the idea which an
individual wants to convey to others should be clear and specific. Its necessary for
message to be clear for getting or receiving related response from other party(Malyuga
and Orlova, 2017).

 Principle of attention- For proper communication to take place its important that the
receiver is paying full attention to what sender is saying and what data or information is
being convey. This way it gets easy for receiver to react in proper way and transfer
relevant data to sender.
Purpose
 Coordination- One purpose of communication techniques which are used in companies
is it brings coordination in several activities and efforts performed by employees on
different level of organisational structure(Mautner and Rainer, 2017). Coordination is
very essential factor which every company need to maintain in operations for gaining
effective and efficient results.
 Preparing people for change- Another purpose which is fulfilled by effective
communication channels in organisation is that superiors or top management staff can
bring overall change in atmosphere of company. Through communicating and informing
about changes in advance to employees will make its easy for implementation as
personnels are pre-prepared and familiar about it.
Implications
 Works as proof- Emails are communication tool of new era, its modern tool by which
employees can communicate with other for collecting information. Its always required
and preferred by personnel to have proof of everything for future purpose and that is
served by emails.
 Reduces conflicts- Meeting or face to face conversations helps in reducing conflicts
amongst collogues as through this channel sender can get spontaneous reactions from
receivers. This enables the communication be effective because sender can understand by
gestures and action of receiver if they are getting what the sender wants to convey or if
they disagree with them on any points. This is why any chances of conflicts reduces to
minimum and increases efficiency of employees(Killingsworth and Gilbertson, 2018).
Analysing how various communication channels can bring collaboration in different departments
of organisation
Organisations performs several activities which are executed by different departments
and its necessary for departments to perform their individual duties in coordination with other
departmental units. Collaboration amongst functional units will bring number of advantages to

company and to bring collaboration in structure, organisations can use few sources of
communication which are as follows:
 Emails- As discussed earlier emails works as evidence for future plus one more
advantage which is provided by this method of communication is it bring coordination in
functions of departments(Bannier, Pauls and Walter, 2019). Through this channel
employees can collect and provide related data to each other which is beneficial as they
exactly know how and when to do specifics tasks so that it can help other functional unit
to perform their jobs. Also, people can go through them again and again for better
understanding and collaboration.
 Face to Face interactions- Another effective channel of conversation which can bring
collaboration in task of functional units is face to face interactions. Members of different
departments can talks with one another in formal or informal tone to get an understanding
of their jobs and what exactly sender require to perform their jobs. Both the sender and
receiver can assist each other while working to get same related results and what they
were expecting. Through this both the departmental units and their members will
cooperate with one another and work with each other rather than on personal levels.
Collaborating task or activities together providing efficient results to company and
enhancing their performances(Pearson, 2017).
Improved communication practices organisation can adopt by principles of effective
communication
Various principles can be very helpful and enables Shangri-La's Hambantota Golf Resort
& Spa for adopting much better and effective communication practices for transferring or
exchanging messages and information. Some of them are as follows:
 For increasing attentiveness and gaining attention of receivers towards what sender wants
to convey, managers of Shangri-La's Hambantota Golf Resort & Spa can provide training
sessions for staff in which they get to learn more about active listening and develop better
skills of listening first and then react in a proper and appropriate manner. This way a
effective chain of communication will be created making flow of exchanging messages
very easy, flexible and very efficient for the company.
 Another principle which helps in effective communication to take place in Shangri-La's
Hambantota Golf Resort & Spa is of conciseness. This principle says that the message

should be concise and clear delivering exactly what sender wants to convey. Through
application of this principle managers can promote the practice of delivering clear
information in few words which is understandable too. This can be done by adopting or
using one common language of communication for the whole organisation staff at all
levels(Allen, 2018).
Communication Evaluation
Barriers to effective communication
Several barriers are present in environment of organisation which are affecting
communication and hindering the meaning of message delivered by sender. Some of those are
described below:
 Cultural barrier to communication- As globalisation is increasing day by day all type
of organisations has personnel appointed from several locations and from various regions.
This is where the cultural barrier start rising, every individual has different values,
language and beliefs which they follow but to change and adjust in new environment
people take time. For adapting one culture its very difficult and crucial task which
employee has to go through. Therefore, cultural barrier is present in all types of
organisations which will affect and stop effective communication to take place(Pikhart,
2017).
 Emotional barrier to communication- One more barrier which is very influencing and
hindering communication is emotional barrier. It refers to those blockages which are
related to comfort and ease of an individual. They are able to have effective
conversations with one another if they are emotionally mature, bust that is not the case
with all personnel. Everyone has different level of maturity and comfort which
sometimes create problems for them personally and for organisation while
communicating or chatting with someone. For effective communication to take place its
important that perfect mixture of emotions are there which will make employee feel
comfortable.
Solutions to barriers of communication present in company
Solution is there for every problem and same is with communication barriers they can be
overcome by taking some protective measures:

 Cultural barrier can be mitigated by many ways but the most effective solution to this
barrier is organisational culture. Companies should adopt or create a flexible and
supportive environment for personnel coming from different regions for making them
comfortable. This way they will easily open up and get the feeling of belongingness
which will encourage them and employees will start communicating and mingling with
each other(Veldeman, Van Praet and Mechant, 2017).
 Emotional barrier is another very impactful and influencing element, every organisation
face this kind of problems and by some solutions they manage them. Every individual has
different different emotional levels and maturity, which stops or motivated them to
communicate effectively. But one solution for this problem is that company can develop
a very open atmosphere around the organisation by which staff get the hint that they can
openly and with free mind discuss or keep their viewpoint.
CONCLUSION
From the above report it is concluded that communication and different practices of
effective communication are necessary for organisations to adopt. Communication is a path of
transporting information from sender to receiver which needs to be effective for better
performance of company(Doan and McKie, 2017). Emails, face to face interactions, meetings
etc. are some forms of conversation through which collogues and other parties present in
organisation can communicate help in attaining goals and objectives of company. Barriers are
also exist in way of communication like cultural and emotional but entity can adopt some related
solution to overcome those barriers.

REFERENCES
Books and Journal
Allen, P., 2018. Artist management for the music business. Routledge.
Bannier, C., Pauls, T. and Walter, A., 2019. Content analysis of business communication:
introducing a German dictionary. Journal of Business Economics. 89(1). pp.79-123.
Doan, M. A. and McKie, D., 2017. Financial investigations: Auditing research accounts of
communication in business, investor relations, and public relations (1994–2016). Public
Relations Review. 43(2). pp.306-313.
Dwyer, J. and Hopwood, N., 2019. The business communication handbook. Cengage AU.
Killingsworth, M. J. and Gilbertson, M. K., 2018. Signs, genres, and communities in technical
communication. Routledge.
Malyuga, E. N. and Orlova, S. N., 2017. Linguistic pragmatics of intercultural professional and
business communication. Springer.
Mautner, G. and Rainer, F. eds., 2017. Handbook of business communication: Linguistic
approaches (Vol. 13). Walter de Gruyter GmbH & Co KG.
Pearson, R., 2017. Business ethics as communication ethics: Public relations practice and the
idea of dialogue. In Public relations theory (pp. 111-131). Routledge.
Pikhart, M., 2017. Managerial communication and its changes in the global intercultural business
world. In SHS Web of Conferences (Vol. 37, p. 01013). EDP Sciences.
Veldeman, C., Van Praet, E. and Mechant, P., 2017. Social media adoption in business-to-
business: IT and industrial companies compared. International Journal of Business
Communication. 54(3). pp.283-305.