Importance of Business Communication in a Global Environment

This presentation discusses the importance of business communication in a highly global environment. It highlights the benefits of effective business communication, characteristics of successful communication practices, methods of communication, the significance of brainstorming sessions, and the impact of technology on business communication.

Business Communication
Student Name:
Institute Name:

Self
Introduction
 Hi All, I am ______________ and today I will be
putting forward my views and understanding on
Business communication and its importance in this
highly global environment.
 I hope you all will enjoy it and support me
thoughout!

Business
Communicat
ion
 Communication is an important tool in any
business environment as it allows not only the
transfer of knowledge or information, but also
initiates necessary transactions (financial and non
financial) which are required for the business
 Business communication helps in understanding
and developing a consumer-company bond,
employee-employer bond and employee-employee
bond.

Characteristics
of Effective
Business
Communication
For leaders and managers to understand if the
process fo communication is effective, following are
the characteristics to know and understand of a
successful business communication practice:
 Active participation from all the employees
 Right and beneficial information is being passed
on
 When the employees get comfortable with each
other and the leaders
 Communication results in learning
 Equal emphasis on listening and speaking

Benefits of
Effective
Business
Communication Effective Business communication allows for:
• Enhanced understanding of the issue
• Better team work and good relationship with the members
• Better decision making substantiated by facts
• Good business relationship with relevant stakeholders
• Employees are aware and actively involved
(Sheahan, 2019)

Methods of
Business
Communciat
ion
Communication in a business environment can
happen in a lot of different ways such as:
 Presentation
 Informal and formal discussions
 Brainstorming sessions
 Role play
 Face to face
The essential thing is to ensure that the information
gets communicated clearly in a nice manner.

Brianstormin
g Sessions
To further elaborate how communication works in a
team based business environment, the most
effective method I s brainstorming session. Here, all
the members of the team irrespective of their
seniority come together to discuss.
Brain storming can be defined as “Process for
generating creative ideas and solutions through
intensive and freewheeling group discussion. Every
participant is encouraged to think aloud and suggest
as many ideas as possible, no matter seemingly how
outlandish or bizarre. Analysis, discussion, or
criticism of the aired ideas is allowed only when the
brainstorming session is over and evaluation session
begins. See also lateral thinking and nominal group
technique”

Importance
of
Brainstormin
g Sessions
Brainstorming is an important process for any business process
because:
 It brings everyone together
 It is a collective process encouraging team work
 It brings together different view points and ideas for
discussions
 it requires you to think critically to solve a certain problem or
create something innovative. The more you brainstorm, the
better you become at encountering a problem and thinking
about it critically.
 Fosters innovation and creativity in the employee and forces
them to think out of the box
 Allows relaxations and disucssion in a light hearted manner

Technology
Affecting
Business
Communication
It is important to understand that technology here
has a major role to play. It affects business
communication in the following ways:
 It felicitates faster communication with internet
and other social media services
 Allows easy scheduling of meetings and projects
with automatic informing team members
 Artificial Intelligence (AI) systems are being used
to predict and influence future sales based on
consumer preferences
 Makes it easy to work with workers in remote
locations (Natter, 2019)

Conclusion
From this presentation we can understand that
business communications has evolved a lot over the
years and has ensured that with the use of
technology, it helps us a lot as well. Business
communication has to be integrated in every
organization in the right or the best possible manner
to get best employee practices!

References
 Sheahan, K. (2019). Business Communication
Methods. Retrieved from https://
smallbusiness.chron.com/business-communication
-methods-115.html
 Natter, E. (2019). Effects of Technology on
Business Communications. Retrieved from
https://smallbusiness.chron.com/effects-
technology-business-communications-23045.html