Business Communication Theories and Barriers During Pandemic

This report discusses the importance of organizational communication in maintaining good relations with peers and workforce. It covers various theories of communication and barriers faced by workers during the pandemic, such as physical, emotional, and cultural barriers. The report also discusses Bri tech's planning to overcome these barriers.

Communication

Table of Contents
INTRODUCTION ........................................................................................................................1
TASK 1 ...........................................................................................................................................1
Theories of the organisational communication :- ................................................................1
Barriers of communication which make workers unwilling to come back to the
workplace after lock down. ..................................................................................................2
Bri tech planning to cover from these obstructor :- ..........................................................3
CONCLUSION .............................................................................................................................4
References:.......................................................................................................................................4

INTRODUCTION
The business communication explains the method of conveying the message and
details with in and outside the company for making a good relation in and outside of the
company. In business communication there is assigning of task to the workers, listening
and answering to the users response and publish a press release and certain illustration of
the communication (Campbell, 2019). It is link with the organisation objective to
merchandising and making money. It is majorly utilised to promote the goods, origination
and service to relay a detail in the company. The company followed in this report is Bri tech.
The report will cover the general unwilling to come back office and planning of the
considered company to overcome from these hurdles.
TASK 1
Theories of the organisational communication :-
This is refers to events and programs and types of the communication in which an
organisation including corporation, non profit business, governing bodies including and
many others. The organisational communication is very typical in nature as there are
various moving pieces at company, which is required a clear and understandable
conversation. There are various theory related this which are listed in below:-
1. Team learning theory :- In this theory , the organisation all team members
introduce an effective conversation by listening each other actively. Every member
put their individual ideas to resolve various organisational issues. It assist them gain
their productivity and also grow their productivity at operations. Moreover main aim
is to make a healthy surrounding with in the company by giving more
concentration on their aims rather than personal objectives (Rains, , Levine, and
Weber, 2018).
2. Adaptive structure theory :- It is most effective theory business communication on
this it majorly concentrate on system of communication procedure where every one
are busy into communication with digital media technology and other modification
with in the company. This study includes the integration of technology that assist a
business to maintain its communication procedure.
1

3. Act theory of communication :- This theory can be explained by an impacted study
the knowledge for encourage and suppy of the detail by utilising experience, ideas
and views. An important components of this theory is to finish given assignment
effectively so that all individual in the concern can adapt diverse set of this activity.
By undertaking this theory of connection, biology proposal can be studied that gain
by an huge learnings (.Wennberg, and Anderson, , 2020.).
4. Goal setting theory :- In this theory it is related to the skills of attracting public
reason in effective and efficient mode. This analysis of communication explains a
suitable mode in which media tries to attract users and with this, it also introduce
a famous hierarchical organisational structure. It keeps a thought that the media
makes schedule by making audience think things they want to present.
Barriers of communication which make workers unwilling to come back to the workplace
after lock down.
In pandemic as it is cleared by the company that the workers will action from their
home, because of this they have to face various issues. They also faced many kinds of the
connection barriers in relation of Bri tech certain major barriers are described in below :-
1. Physical barriers :- It leads to physical distraction and other external factors from
environment that may reach in flow of the smoothly conversation. While lock
down workers didn't wish to travel in public place because of the cleanses issues.
In relation of consider company the workers are not interested to get public
transport and they don't want to move another place this time due to the pandemic.
2. Emotional barriers :- In epidemic, as the staff are assigned with activity from home
then they cognizance that it very easy to work form home In comparison of work from
office in this duration. In abstraction to Bri- tech, worker of the institution choose to work
from location as they cognisance that they can execute better with more fruitfulness by
pursuing their own regulation program. They also dislike having for approaching in
agency (Timmermans, 2020).
3. Organisational structure barriers- After eruption of the epidemic, many regulations
has been professed respect the structure practical system. In discourse of Bri- tech,
individual are very disarranged about deficiency of the refresh and social distancing
measures in the structure. Employed staff of the governance are also in certain about
2

what is foreseen of them and how will they come after new return to the agency
(.McCorry,and Mason, , 2020).
4. Sensorial activity barriers- In this, the worker are disquieted that if they are not
immunized then it can make leading difficulty for teem at work as they will be hazardous
for other co person in the arrangement in abstraction to Bri- tech, while lock down, some
worker determine to not be immunised and they are distressed about the favouritism at
work space on the other hand those who have been immunised as they would pause to
move those colleagues who are non immunize.
5. Cultural barriers- Because of the guide lines of social distancing and lock down,
masses were staying at their home and stop to go outside. In this position they were not
capable to fitting with another individual which is an social obstruction. In abstraction to
Bri- tech ,during the extended lock down time period, the worker feel that they have lost
their social skill and they are tense about to pursue with other union (.Ganina, , and et.,
al., 2019).
Bri tech planning to cover from these obstructor :-
By having an effective communication planning the respective company can converse
its content to its workers (.Zhang, , and et., al., 2021) . The organisation must use the manner
to communicate in which they can make understand and convey clear topic to the public.
They must be avoid any kind of misconception it can effect the manager productivity, order
to overcome from the barriers here are some steps that can overcome from that hurdles
which are listed in below :-
1. Utilise correct language :- The institution convey its content and other details in
understanding language by their employees easily. It may includes presentation the
gestural of forceful wearing mask, social distancing and many others.
2. Message and furnish response :- It is important for understanding and overcoming
from the barrier of communication by asking workers to provide their review to
rectify their errors that develop better outcomes, it assist to operate on effective thing
and aid to determine solution in order to provide best facility to workers. It assist to
operate the effective things and help yo determine solutions in order to provide
best facility to workers.
3

3. Be particular in detailing :- in this company must be very particular in their
details and other content. They must avoid irrelevant information and communicate
only important details which assist the workers to understand real concept and
perform efficient as per to the given details.
4. Try to understand workers :- majority of the communication barriers at workplace
arise because of the mistaking another region. In relation to create conversation
appropriately the consider company must understand its workers idea and mindset
to operate (Pedersen, and et., al., 2020).
CONCLUSION
It is concluded from above report that the organisational communication is very
important to maintain a good relation with the peers and workforce. There are various kind of
the communication that are implemented by business. It can be formal or informal. The
pandemic makes many connection barriers which are listed above. In order to overcome
form all these barriers the company had to undertake various planning so that they can
connect easily with their staff. Mostly employees are not interested to go back office and they
didn't want to move another place too. This it is important for the company to communicate
with their workers in a way which staff get motivated to operate effectively.
References:
Campbell, S.W., 2019. From frontier to field: Old and new theoretical directions in mobile
communication studies. Communication Theory, 29(1), pp.46-65.
Ganina, E.V., and et., al., 2019. Destructive communication in the information space.
International Journal of Engineering and Advanced Technology, 9(1), pp.5565-5569.
McCorry, L.K. and Mason, J., 2020. Communication skills for the healthcare professional.
JONES & BARTLETT PUB Incorporated.
Pedersen, P.M., and et., al., 2020. Strategic sport communication. Human Kinetics Publishers.
Rains, S.A., Levine, T.R. and Weber, R., 2018. Sixty years of quantitative communication
research summarized: Lessons from 149 meta-analyses. Annals of the International
Communication Association, 42(2), pp.105-124.
Timmermans, S., 2020. The engaged patient: The relevance of patient–physician communication
for twenty-first-century health. Journal of Health and Social Behavior, 61(3), pp.259-
273.
Wennberg, K. and Anderson, B.S., 2020. Enhancing the exploration and communication of
quantitative entrepreneurship research. Journal of Business Venturing, 35(3), p.105938.
4

Zhang, L., and et., al., 2021. A wireless communication scheme based on space-and frequency-
division multiplexing using digital metasurfaces. Nature electronics, 4(3), pp.218-227.
5