Challenges and Strategies for Effective Business Communication

This document discusses the challenges and barriers faced in effective business communication, such as language barriers and psychological states. It also provides strategies to overcome these barriers and improve communication skills.

Business Communication
Introduction
The process of business communication is
being refereed to sharing data and
information either among the people of
same company or from outer world. So as to
reach the missions and objectives of an
organisation the workers has to use effective
business communication, it's soul intention
is to regulates the going practices and
process of enterprise and also aids in
lowering the errors which may occur due to
less communication. The company has been
considered as a tiny private bus company
which is placed in south east of England.
Common challenges and
barriers to effective
communication
Effective communication is always
considered as an efficient tool in
accomplishing every possible objective and
aims in a small amount or giver time amount.
It has been observed that there are few
barriers and challenges which are faced by
many individuals which result in the failure
of interpersonal communication
which
ultimately lead in delay of the task. Few

Language barrier – Every
individual living in the world does not
speak same language, thus language ability
is being consider as a barrier. The bus driver
in the given scenario does not understand
linguistic other than English, due to this the
driver show rude and intolerant behaviour
towards the customers whose first language
is different.
Psychological state – Such type of
barrier occurs due to the psychological
status of a person. The bus driver due to
long hour shifts gets irritated and the stress
of reaching the destination within their
allotted time shift
without being paid make them rude
and

Strategies for overcoming
communication barriers
The key in building any kind of relationship
and attaining goals in any other business
requires an individual to communicate
effectively. There are some barriers which
make such practice less efficient, thus
different measures have to be adopted so as
to overcome the defined barriers. Few
practices which can be implemented are
discussed below.
Communicate as per receiver – The
interactions should be according to the
receiver, if the receive belongs to different
culture and does not understand any
language and the communication should be
in very simple language and effective use of
body language must be promoted. Thus, the
driver should use such practice to
communicate with people having difficulty
Rid of deviation in perception –
The company should ensure that they hire
right individual for delivering the services.
They should recruit such drivers who can
understand one or two language so that they
can easily communicate with diverse
customers. Apart from this proper training
may also be provided to make them
understand how to act in front of customers.
Awareness of cultural
influences on
communication and
negotiation
The culture as well as communication both
influences each other. The socio economic
status of individual affect the way people
interact with each other, the cultural
background as well as the language a
person speak largely influences the style in
which individuals act and behave. Such
differences can be dissolved by
suspending the

The driver should gather all information
essential in explaining any scenario and
then evaluate accordingly so that the
customers can feel comforted and invited.
The driver should ask for feedbacks from
the travellers so as to rectify their errors
and make them feel that their opinions are
valuable, which positively help in retaining
the customers.
Conclu
sion
From the above report it can be concluded
that the effective business communication
is being defined as the process of sharing
valuable information and data among the
subordinates and managers in the same
company or in the outer world. The
psychological and language barriers make
the effective communication less
productive.
Refere
nces
Mautner, G. and Rainer, F. eds., 2017. Handbook
of business communication: Linguistic
approaches (Vol. 13). Walter de Gruyter GmbH
& Co KG.
Thomas, G.F. and Stephens, K.J., 2015. An
introduction to