Identifying Clients and Their Problems in Business Consulting

This report discusses the identification of clients and their problems in business consulting, evaluation of areas of importance to clients, and analysis of top three issues faced by clients. The report focuses on Regent Group London and their marketing professional, Rasika, who is facing issues related to new campaign technology, information security, and marketing platform. The report also evaluates the external environment and the impact of technology, economics, politics, and social factors on the organization. The subject is BM561 Business Consulting.

BM561 Business Consulting

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
1. Clients details and problem they are facing.............................................................................3
2. Areas of importance to the clients...........................................................................................3
3. The top three issues that the client is facing............................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Business consulting the professional who usually provides the expert devices or
professional with particular area such as management, law, human resources, marketing, science,
digital marketing, accountancy and so on. This serve as professional advisors help the company
in achieving their goals or streamline operation in some specific area of the given business. This
report will explain about identify the clients and what problem as they are facing. Moreover,
evaluate about the area of importance to the client such as target customer market and
influencing factor from the external environment and competitors. These reports will analysis
about top three issues that the client is facing.
MAIN BODY
1. Clients details and problem they are facing
Regent group London, this provides the stimulating and learning environment which
enables interact and sharing stories and also support within the collective community. The
college which also provides the relaxation to student with computer that suites to modern
classrooms and also provide everything that must be required by students for study and thrive
duration of course. Rasika is an experience marketing professional in Regent Group London and
joined the group in 2015. In addition, she has the knowledge about the advertising, digital
marketing, social media, websites development and direct branding. Along with this, she also
manages events with internal communication, awards, PR etc. while she also has the huge years
of experience within both international and domestic market. The client is facing related with the
new campaign technology.
2. Areas of importance to the clients
Competitors
The competitive nature, for higher education having world experience for increasing market with
higher education (Puig, 2022). In additional factor, economic down and rise of technology that
will direct effect on those extension and fives forces. Here are porter five forces for knowing
about competitive advantage:
Threat of entry-
This is related with the new entrants that directly related with the barriers of entry for the
college. They will more likely for increasing the efficiency and economics scale within the

existing institution. The potential barriers for the regent college reinforce the notion that has the
low entry barriers.
The power of suppliers-
The suppliers that increasing the complexity of universities and gradual erosion of
academic power. This capture about more value for themselves in keeping the higher prices,
services, quality or shifting the cost to organization. Technology impact that could lead for
having the biggest staff problem and great deal of power.
The power of buyers-
Powerful customer who capture about more value by forcing down prices, demanding about
better quality or providing services (Jewell, Jewell and Kaufman, 2022). Buyer power is reduced
given many buyers or suppliers power that is currently having large relative for the regent
college. \
Threat of substitutes-
It is most important factor driving student to seek out the substitute products and students
do not invest more than five to four year to obtain the degree. Moreover, professional are leaving
their college because for having the lack of technology and how that will help them for working
with better strategies. In this, distance or online marketing that allow the various modes of
education and seek for learning new concepts.
Rivalry among existing competitors-
Rivalry in organization is about some existing competitors which take the various forms,
including new products advertising campaigns, services improvement and price discounting and
so on. This also indicates about the structural factor i.e. the profile of existing industry and
player’s context.
Targeted customer-
There are many different options to target the various people in the regent college. For regent
college they have the huge target such as professors, staff, researcher or students etc (Raina and
Krishnamurthy, 2022). As they have to mainly keep focus towards the group of people within
their education sector or those who are current students. They are also suggesting within the
contacting with the students regarding relevant speakers or shows on college. It is also important
for working or encourages the participation in on-campus contest or competitions. Moreover this
is also important for having the audience segmentation for them in education sector. This might

be also important for saying about the marketing sales force platform is all about those effective
things which could allow the personalized journey of customer. It is also for keeping the
especially current circumstances that are marketer for creating real connection with audience.
This also look about for having opportunities to start with new career as soon that can be
possible for working.
External environment-
Political- Regent group London; the government which is able for working partially subsidize
the cost education for each student at their universities (Jones and Comfort, 2022). But, in
present time government is slowly cutting down to its education budget through which this
proves about series problem for regent organization in future. The government should also
require taking some major action towards developing the technology through which the Regent
group can work easily and keep their staff for working with better future goals and objective.
Economies- students are forced to take some large accounts for paying debt in having their
degrees. This is also becoming huge big issues or problem for the graduation students who have
started with their career with severe financial setback (Benazic, 2021). While for many students
the end goals of higher education is land for well-paid and this could be happen after completing
their degree. This is also shifted towards the job requirement of entry level position and they are
also moving from favouring about the higher education degree with working as relevant
experience.
Social- as the economics issues that can associate with unplayable loans and this begins in
market. While having such things this could be likely for new students that will take a verse
stance for the student debt. Along with this also shifted with having requirement for the job with
each and every level of position. They are also moving from favouring with having the higher
education system.
Technology- The quality of online education which must be required to improve and it is not so
difficult to imagine the vast amounts for the educational graduates that many be available
through educational online (Redchuk and Walas Mateo, 2022). It might be also possible for
pursing with career for learning online and dramatically affect the traditional Regent group.
While the organization need to work for more improving the new technology and this could lead
for working with effective education experience.

3. The top three issues that the client is facing.
In Regent group London, clients is facing the huge issues such as, new campaign technology,
information security and marketing platform.
New campaign technology which must be important for the organization, but in regent group
clients is facing issues related to adoption of new technology through which they are unable to
make the proper use of those technology that are must be required (Morales-Urrutia And et.al.,
2022). This is also important for knowing about new technology which seems to be adopted and
training must be provided to the employee for which they can effectively make the use, along
with this various issues such as, not implementing the right system and procedures, not
monitoring the data, not providing training to staff in the utilization of new technology, failing to
win over the staff for the new technology development and adopting new tech that could be lead
for using something new concepts.
Marketing platform are dealing with various multiple use of advertising and other concepts, with
each one handling out with different activity. This is also led for working with having more
effective concepts and make sure for having overload websites and quite experience for their
clients (Hanssen and Pakhawala, 2022). This is also seems that Regent group which must be
require to keep their eye on websites through which they can easily keep their customer and
employee for working with well-effective manner. Information security must be important for
the Regent group, through which the Rasika is facing issues and this must be important for the
organization. This can bring out the remote work because the new expressed with great concern
about attacks targeting with their work for employees.
CONCLUSION
From the above report it had been concluded that, in present time, various clients is facing
issues and they are also require to overcome with having such issues. New campaign technology
seems to be important for the organization and this could play the effective role for developing
and make sure for having their growth and development. The organization also requires
understanding about their clients issues and must be important for working with some better
strategy. This could remain the constant for working with some estimated theories and create
their estimated for working with some effective concepts.

REFERENCES
Books and Journals
Benazic, D., 2021. THE ROLE OF SERVICE QUALITY IN SELECTING BUSINESS
CONSULTING PROVIDERS. Economic and Social Development: Book of Proceedings,
pp.24-32.
Hanssen, B. and Pakhawala, M., 2022. Developing agency: Nurturing the doing dimension
through the social impact scholars program. Revolutionizing Sustainability Education:
Stories and Tools of Mindset Transformation, pp.186-195.
Jewell, D.O., Jewell, S.F. and Kaufman, B.E., 2022. Designing and implementing high-
performance work systems: Insights from consulting practice for academic
researchers. Human Resource Management Review. 32(1). p.100749.
Jones, P. and Comfort, D., 2022. Corporate Digital Responsibility: Approaches of the Leading IT
Companies. Handbook of Research on Digital Transformation, Industry Use Cases, and
the Impact of Disruptive Technologies. pp.231-248.
Morales-Urrutia, D. And et.al., 2022. Transfer of Knowledge and Technology to Ecuador’s
Business Network. In Developments and Advances in Defense and Security (pp. 479-
487). Springer, Singapore.
Puig, N., 2022. Angels of Efficiency: A Media History of Consulting by Florian
Hoof. Technology and Culture. 63(1). pp.264-266.
Raina, V. and Krishnamurthy, S., 2022. Data Science and Your Business. In Building an
Effective Data Science Practice (pp. 23-32). Apress, Berkeley, CA.
Redchuk, A. and Walas Mateo, F., 2022. New Business Models on Artificial Intelligence—The
Case of the Optimization of a Blast Furnace in the Steel Industry by a Machine Learning
Solution. Applied System Innovation. 5(1). p.6.