Business Consulting (CW1 – Research Project)

This report discusses the background of the London School of Science and Technology (LSST) and the issues faced by the client. It covers problem identification through SWOT and PESTEL analysis, as well as the top three issues of the organization. The report concludes with the importance of consultants in providing effective solutions.

Business Consulting
(CW1 – Research Project)

Table of Contents
1. INTRODUCTION......................................................................................................................1
2. BACKGROUND OF THE ORGANISATION/ CLIENT...........................................................1
a) Clarify your Client / Clients...............................................................................................1
b) What is the client’s problem..............................................................................................1
3. PROBLEM IDENTIFICATION / DISCUSSION.......................................................................2
Competitor’s analysis (SWOT)..............................................................................................2
Target customer market (STP)...............................................................................................3
External environment.............................................................................................................4
4. TOP THREE ISSUES OF THE ORGANISATION / CLIENT.............................................6
Issue one.................................................................................................................................6
Issue two.................................................................................................................................6
Issue three...............................................................................................................................7
CONCLUSION................................................................................................................................7
References:.......................................................................................................................................8
Books and Journals.................................................................................................................8

1. INTRODUCTION
Consultants are those which have a specialised knowledge and skills in the particular
area. They are hired by the organisation for providing the solutions and recommendation of the
strategies which can work great for the business(Li and et. al., 2018). Business consulting is that
in which the advisor provides the advice which is in relation with the business. The consultants
are the one who guides the management regarding the changes which needs to be made in the
organisation and also helps in assisting the owner of the business to improve the performance if
they are lacking in something. London school of Science and Technology (LSST) is the private
school which specialises in business management, health, IT and social care courses and was
started in 2003. This report will cover the background of the organisation and the issues which
are faced by the client. It will also cover the identification of problems with the help of using
SWOT, PESTEL and many other.
2. BACKGROUND OF THE ORGANISATION/ CLIENT
Background of the organisation/ client-
The London school of Science and Technology (LSST) is the private school which was founded
in 2003 and is located in London,UK. The school specialises in some key areas which includes
the IT, business management, Health and social care courses(Garbuio and Lin, 2019). The vision
of the organisation is to support the students irrespective of their background which they have
come from and their aspirations and capabilities. LSST will support the students to make them
progress in their fields and to develop them in their learning. The mission of the organisation is
to become the institution which is the best in their courses all over the world. The school does
not create any barrier for their students and will not want the students to face any difficulties in
the learning.
a) Clarify your Client / Clients
The client is the students which are facing the issue in respect to the effective communication
with the teachers. In order to this, the organisation is identifying the solutions which will work
best for resolving this issue.
b) What is the client’s problem
The discipline in the organisation is not proper because the students in LSST are facing the issue
of having proper communication and collaboration with their teachers. It might be the result of
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not having friendly atmosphere because of which the students are unable to communicate with
their teachers(Santos, Neumeyer and Morris, 2019). The teachers are also not able to develop
the atmosphere which helps to engage the students with their interactive lessons and interesting
activities.
3. PROBLEM IDENTIFICATION / DISCUSSION
Competitor’s analysis (SWOT) Strengths- The main strengths of the LSST is that the organisation is having the highly
qualified teachers which are having the higher degree in their specialised fields. The school
specialises in its fields and the courses which are being taught to the students here are
different considering with the other. Weakness- The main weakness which the students and the teachers are facing is the
communication skills because of which they are not able to collaborate with one another.
Lack of communication can make the image of the institution to be the worst because if
students and teachers are lacking in communication then effective results will not be
produced. Opportunities- To develop friendly behaviour with the students must be the main priority
of the teachers(Kopnina, 2019). Teachers must create the environment of the classroom in
such a way that the students engage themselves in the study and communicate with the
teachers if they are facing any difficulty. Threats- The main threat which LSST might face is the competition from other institutions
which can enable the students to leave this institution and go to another. LSST has to
improve the atmosphere of the school so that students and teachers develop good relations
with one another.
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Target customer market (STP)
 Segmentation- Segmentation means to divide the place which in LSST can be done in
accordance with the geographic dimension which includes the students places which they
have come from(Kaplan and Haenlein, 2019). The segmentation of the educational
institution can be done also on the basis of the courses which they have chosen in the school
or in which filed they specialises.
 Targeting- Targeting means to divide the larger group of people into smaller ones and to
focus on the particular group of people. The main target of the students of LSST is to target
the students which are of age group of 18-25. Not just this, the students are also targeted on
the basis of the place from which they have come and the students who are doing part time
job.
 Positioning- Positioning means where the students have been positioned in comparison with
the other educational institutions(Tuzovic and Paluch, 2018). LSST have always been the
best to provide the education to the students in the respective field for which the institution
is famous.
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External environment
Micro environment
Porter five forces
 Threat of new entrants- The institution can face the difficulty of new entrants and the
international institutions which can offer the same courses which are being offered by
LSST(Kuratko and Morris, 2018). Therefore, the chances of establishment of new institution
are higher for the London school of Science and Technology.
 Threat of substitutes- The LSST provides the degree courses to the students and these
degrees can also be taken at the present time form online. Because the time of pandemic has
closed all the gates of educational institutions.
 Bargaining power of buyers- The buyers for the educational institutions are the students
and their parents who are always on the high power. The reason because of which the there
is lack of bond between the students and teachers in LSST is the communication. Parents
can take away their students from this institute if this is not developed and changed.
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 Bargaining power of suppliers- The suppliers are the teachers who provide the knowledge
and skills to the students(Vogelpohl, 2018). LSST must offer to the teachers good amount of
salary so that they can give more focus on the students.
 Competition rivalry- The competition will always from the existing educational institutions
which are providing higher degree to the students.
Macro environment (PESTEL)
 Political factors- The political issue which is faced by the educational institutions is the
rules and the guidelines which has been laid down by the government. (Schneider,
Brunlehner and Spiekers, 2021). The funding which is provided by the government in
UK is also reducing which is creating the difficulty.
 Economic factors- The students of the country are facing the issue of finances which has
to paid for studying. The fees of LSST are also higher because of which the students are
facing the issue of debt.
 Social factors- Students are focusing on their career and for this they are taking the
admissions in the institutions according to their choices. LSST is providing its students
the courses which are in demand by the students(Tolstoy, 2019).
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 Technological factors- LSST is providing to its students online courses during the time
of pandemic which is helping the students a lot.
 Environmental factors- LSST has banned the use of plastic inside the institution and is
also working hard to make the area greener. By this way, the instution is working on the
protecting and saving the environment.
 Legal factors- There are certain laws which needs to be followed by every educational
institution and non-compliance of the laws can create difficulty.
4. TOP THREE ISSUES OF THE ORGANISATION / CLIENT
Issue one
The first issue is the communication which lacks between teachers and students and
because of which they are not able to provide effective results. The reason is that the
classroom environment is not friendly and also teachers are not focusing on building
good relations with students.
Issue two
The second issue which the students are dealing with is the mental issues and pressure which
is because of their career. They are facing the difficulty and LSST is also not providing the
counselling which will work best for them and will help the students in solving their issue.
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Issue three
LSST is also not providing the courses for necessary skills which will be useful for the
students for their career and in their job. This is the reason which is why the students are
unable to develop the required skills with their courses.
CONCLUSION
From the above report it can be concluded that consultant are the one which provide the
immediate solutions of the problems which is faced by the organisations. They are the one who
help in the accomplishment of the objectives of the organisations and help in identifying the new
skills which can work the best. The consultants work in many fields and because of which they
are wonderful in providing the solution for the problems which has been faced by the
organisations. The organisation can solve the issue only when they work according to the
consultant which has provided the effective solution that can work amazing for solving the issue.
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References:
Books and Journals
Garbuio, M. and Lin, N., 2019. Artificial intelligence as a growth engine for health care startups:
Emerging business models. California Management Review. 61(2). pp.59-83.
Kaplan, A. and Haenlein, M., 2019. Siri, Siri, in my hand: Who’s the fairest in the land? On the
interpretations, illustrations, and implications of artificial intelligence. Business
Horizons. 62(1). pp.15-25.
Kopnina, H., 2019. Green-washing or best case practices? Using circular economy and Cradle to
Cradle case studies in business education. Journal of Cleaner Production. 219. pp.613-
621.
Kuratko, D.F. and Morris, M.H., 2018. Examining the future trajectory of
entrepreneurship. Journal of Small Business Management. 56(1). pp.11-23.
Li, Y. and et. al., 2018. Business orientation policy and process analysis evaluation for
establishing third party providers of reverse logistics services. Journal of Cleaner
Production. 182. pp.1033-1047.
Santos, S.C., Neumeyer, X. and Morris, M.H., 2019. Entrepreneurship education in a poverty
context: An empowerment perspective. Journal of Small Business Management. 57. pp.6-
32.
Schneider, S., Brunlehner, E.M. and Spiekers, H., 2021. Nutrient cycle in pig farms: results and
whole-farm consulting approaches from the joint project" demonstration
farms". ZUCHTUNGSKUNDE. 93(1). pp.19-41.
Tolstoy, D., 2019. The proactive initiation of SMEs’ foreign business relationships. European
Management Review. 16(4). pp.1159-1173.
Tuzovic, S. and Paluch, S., 2018. Conversational commerce–a new era for service business
development?. In Service business development (pp. 81-100). Springer Gabler,
Wiesbaden.
Vogelpohl, A., 2018. Consulting as a threat to local democracy? Flexible management
consultants, pacified citizens, and political tactics of strategic development in German
cities. Urban Geography. 39(9).pp.1345-1365.
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