Graphical Presentation of Business Decision Making

This presentation provides a graphical representation of business decision making, including sales and profit trends, customer preferences, and satisfaction levels. It shows the sales and profit trends from 2007 to 2016, highlighting the growth in revenue and profit margin. The presentation also includes a primary data analysis on customer preferences, emphasizing the importance of hygiene, quality, and ambiance in restaurant selection. Additionally, it shows that customers are highly satisfied with the dining services provided by Blackfrias restaurant. The presentation concludes with references to relevant research on decision-making and quality management.

BUSINESS DECISION MAKING
Task – 3.1

GRAPHICAL PRESENTATION
Column graph
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
0
200
400
600
800
1000
1200
1400
1600
1800
2000
Sales
Profit

CONTD…
 The above mentioned graph presents that from
the period of 2007 to 2010 sales revenue of the
restaurant inclined from £1300 to £1480
respectively.
 However, in 2011 both sales and profit margin
declined which in turn accounts for £1380 &
£275 significantly.
 On the other hand, revenue of restaurant inclined
continuously from £1550 to £1900.

CONTD…
 Further, graphical presentation also shows that profit
margin reached on £560 at the end of accounting year
2016. Hence, growing trend has been identified in both
sales and profit margin.
 Hence, such financial view shows that individuals prefer
to visit Blackfrias restaurant more frequently.

TREND GRAPH
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
0
200
400
600
800
1000
1200
1400
1600
1800
2000
f(x) = 67.9393939393939 x + 1187.33333333333
f(x) = 42.2121212121212 x + 129.333333333333
Sales
Linear (Sales )
Linear (Sales )
Profit
Linear (Profit )

CONTD..
 The above depicted trend line shows that in the
upcoming time period sales and profit will incline in the
near future.
 At the time of making expansion decision financial
aspects are the major concern of business organization.
 In this, trend line helps in making evaluation of future
growth or pattern.
 Hence, by making evaluation of trends it has been
assessed that expansion plan is viable for Blackfrias in
financial terms.

PRIMARY DATA ANALYSIS
Theme 1: Customers give more priority to hygiene, quality
and ambiance while making selection of restaurant
Price
Quality
Hygiene
Ambiance
Location
0%
5%
10%
15%
20%
25%
30%
% of respondents
% of respondents

CONTD..
 From survey, it has been identified that now customers
place high level of emphasis on hygiene, quality and
ambiance.
 All these three are the main factors that have greater
influence on the decision making aspect of individuals
when they make selection of restaurant.
 Further, survey result shows that 17% individuals
consider location, whereas remaining individuals place
high level of emphasis on location aspect.

CONTD..
Theme 2: Customers are highly satisfied from the dinning
services delivered by Blackfrias restaurant
Satisfied
Highly satisfied
Neutral
Dissatisfied
0%
10%
20%
30%
40%
% of respondents
% of respondents

CONTD..
 Graph pertaining to theme 2 clearly presents that
customers are highly satisfied from the dinning
or food services offered by Blackfrais restaurant.
 Majority of the respondents agreed that high
quality services are offered by the restaurant.

REFERENCES
Frank, A.G., Souza, D.V.S.D., Ribeiro, J.L.D. and
Echeveste, M.E., 2013. A framework for decision-
making in investment alternatives selection.International
Journal of Production Research. 51(19). pp.5866-5883.
Goetsch, D.L. and Davis, S.B., 2014. Quality management
for organizational excellence. Pearson.
Graham, J.R., Harvey, C.R. and Puri, M., 2015. Capital
allocation and delegation of decision-making authority
within firms. Journal of Financial Economics. 115(3).
pp.449-470.