This presentation discusses the impact of digital disruption on the retail sector and the importance of embracing it. It explores the strategies that can be adopted by the retail industry for digital transformation. The presentation includes an online research questionnaire and a discussion guide for face-to-face interviews.
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Table of Content •How digital disruption will impact on the sector •Define what digital disruption means in terms of types of jobs within the sector •Online research questionnaire •Discussion guide for use in a face to face interview •Test the questionnaire •References
How digital disruption will impact on the sector Digital disruption is considered as a transformation that occur by the emerging digital Technologies and Business models regarding the growth and success of business. The innovative Technologies and Business models its impact the value of existing commodities which are offered in the sector. In regard of this digital disruption in retail sector tends to provide opportunities regarding the target new customers involve efficiently with the current customer base eliminate expenses and motivate work force through several benefits thatimpactthepositivity.Forthistheretailsectorisprevalenttoorganizational transformation and digital innovation. In this context the customers involve and it because of the convenience and ease of being clicked away from the reviews of users and comparison of prices with other possibilities as these are the part of mobile shopping.
Define what digital disruption means in terms of types of jobs within the sector Digital disruption is considered as a rapid and employment for the use of mobile devices regarding the personal use and work as it occurs when the flu Technologies impactthevaluepropositionoftheexistingproductsandservices.Digital destruction includes examples for the retail sector like the premium products on demand services enhancement in the electronic reading and so on. In regard of this it is important for companies to embrace the digital disruption to gain the competitive advantage as it is the signal for the shifting needs of customers. For this the retail sector tends to follow the best practices to make sure the digital destruction create more opportunity for the retail sector in terms of pursuing the initiatives that can cause destruction brainstorm ideas for the unique products services and channels and also employee customer data in an innovative manner.
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Online research questionnaire Q1. Do you have knowledge about digital disruption? Q2. According to you, what is the importance of digital disruption in retail industry? Q3. As per your viewpoint, what is the impact of digital disruption over retail industry? Q4. Is digital disruption being effective to enhance the performance of retail industry? Q5. What are the best strategies which can be opted by retail industry for digital transformation?
Discussion guide for use in a face to face interview Q1. Do you have knowledge about digital disruption? Respondent 1:Digital destruction is considered as a transformation that occur by emerging Technologies and models of businesses. It is the innovative technology that impact the existing value of products and services which are being provided in the sector. Respondent 2:Digital disruption prominently marks changes within the requirements and wants of customers as working with the tide with permit them to fulfil their emerging requirements keep existing customers and open up suitable opportunities for the new customers in order to find what they actually need from their brand. Respondent 3:Digital disruption is considered as the effect that lead to bring changes within the fundamental Expectations and behaviour considering the culture industry market and suitable process which is being caused by the express digital capabilities and channels.
Continue… Q2. According to you, what is the importance of digital disruption in retail industry? Respondent 1:Digital disruption is important in order to gain competitive advantage interpret the signals that customers need to shift there demands. Considering the disruptionpermitcompaniestokeeptheircustomershappyandalsocreate opportunities for the new customer base. Respondent 2:Digital disruption is important for the virtual demonstration of products as every organization know that the popularity of applications in the clothing and cosmetic industry hold the suitable potential considering the significant enrichment of shoppingexperience.Inthiscontexttheexperiencecanbeadditionalfortheir personalized products. Respondent 3:Digital destruction is important because most of the organizations and customers considered smartphones as it not only optimizing their websites but also add new technologies to their standard Business models.
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Continue… Q3. As per your viewpoint, what is the impact of digital disruption over retail industry? Respondent1:Consideringthenewretailenvironmentthecustomersaremakingeffectiveuseof intermediaries considering the market places and also going straight to the manufacturer. Digital destruction also increases the connectivity and describe the volume of data captured in a rapid manner. Respondent 2:With the help of digital destruction retailers have effective opportunity to combine with the new data systems considering the existing information which is the set of much deeper understanding to their customers. For this organization in retail sector is prominently known for having the artificial intelligence strategy that leads to increase the adoption of artificial intelligence for their use. Respondent 3:Digital destruction needs to depict the integrating advancements into the existing Business models considering the corporation in terms of gaining the robust competitive advantage that result for emerging the industry leaders. In this it represents the innovations in the suitable areas that impact the retail sector in the upcoming future.
Continue… Q4. Is digital disruption being effective to enhance the performance of retail industry? Respondent 1:Most of the retailer’s face problems in order to changes regarding the technological age and required to stay competitive. For this day include cost which is associated with replacing the existing system which is expensive but the process can also be complicated considering the size of retailers. Respondent 2:With the enhancement of Technology and connected customers retailers need to change the focus of their Strategies and marketing from brand and imaginary focus to the customer centric. Respondent 3:Retailers try to keep up with the Shoppers which are out pacing with them and their expectations and by this digital disruption enhance the performance of retail sector.
Continue… Q5. What are the best strategies which can be opted by retail industry for digital transformation? Respondent 1:According to me customer experience through digital transformation is the best strategy as it become the classics for the customer who question to the seller regarding the physical Store as if they get discount for the certain product due to the customers has just seen on the Internet that they are completing stores for the cheaper products. Respondent 2:Operational process transformation is the best strategy as the digital transformationisnotaboutprovidingabettorcustomerexperiencebuyvirtual shopping channels which is integrated with social networks. Respondent 3:Business model transformation is effective as it leads to develop the sense of changing within the organization regarding the products and deliver value Fox to the market and also more competitive in terms of using digital transformation.
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Test the questionnaire Survey aggregation, information gathering and selection testing are essential parts of the information generation phase. The test provides a means of determining whether the survey is valid in itself (structure; explanation of a question, including explanation of whether it is important; large-scale construction and variations of questions or series of questions). May include) and approve the collection of information (registration and preparation of respondents) intermediary arranged where appropriate; errors in reaching respondents and presenting them to the survey; tools used for field follow-up work and so on) This is a key stage that should be prepared and properly designed.
References •Liu,S.,2020.Knowledgemanagement:aninterdisciplinaryapproachforbusiness decisions. Kogan Page Publishers. •Belwal, H and et. al., 2021. Data Mining Approaches for Profitable Business Decisions. Smart and Sustainable Intelligent Systems, pp.427-442. •Balla-Elliott, D and et. al., 2020. Business reopening decisions and demand forecasts during the COVID-19 pandemic (No. w27362). National Bureau of Economic Research.