Business Environment Assignment - Electric Vehicles
Added on 2021-02-20
12 Pages3260 Words109 Views
Electric Vehicles in Europe
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1A. Forces That are Shaping Automotive Industry for Electrical Cars, Changes Occurred inPast Few Years and Changes Driven By Current Scenario.........................................................1SWOT Analysis...........................................................................................................................6Businesses Linked to Automotive Business and Their Long Term Impact on Organization......7CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONElectrical cars are consider as the future of Automotive industry. There are differentfactors in the current market scenario that are forcing both car manufacturers and users to shifttowards the electrical vehicles. Most of the car manufacturing companies are investing majorcapital in research for electrical automotive vehicles (Morrissey, Weldon and O’Mahony, 2016).This report is providing brief of current business environment for automotive industry. Majorforces that are reshaping business environment for car manufacturers are explained in study.Changes implemented in organization in past few years due to emerging electric car market areconsidered for Europe. There are different changed still need to be made in the organization forthe future of electrical vehicles. Changes made by organization are also9 explained with relevantreason. New emerging opportunities future possibility of automotive industry also covered instudy.MAIN BODYA. Forces That are Shaping Automotive Industry for Electrical Cars, Changes Occurred in PastFew Years and Changes Driven By Current ScenarioReshaping FactorsCurrent automotive sector is looking the possibility development of electrical car as thetechnology of future and there are different reasons behind this. Multiple factors are driving thecar manufacturers to enter the electrical car market stay profitable in future and continuouslyconduct business with new products. Here are some shaping factors are explained for carmanufacturers in Europe.Political ActionsGovernments of European country are highly concern about pollution so they are forcingthe people and automotive industry to use electrical vehicles to prevent pollution and savenatural resources for future. Different targets are decided by governments to completely shift toelectrical vehicles with in few years. This proposals of government are forcing companies likeVolvo to introduce electrical vehicles (Manzetti and Mariasiu, 2015). The motive setted bygovernment are major factor for electrical car technology in business environment forautomotive industry.Economic Factors1
Economical factors are consists the economic decisions and policies that are taken bygovernment to manage the economic stability in country. High tax and charges on petrol anddiesel by government are affecting business of car manufacturing companied and this is forcingthe car manufacturing companies to start producing electrical vehicles. Provide alternative to theconsumers.Social FactorsSocial factors are personal views and values. People are more interested in newtechnologies and they always want to try something new and advance thing. This behaviour ofpeople drive the organization to shift to electrical car manufacturing. Also people are majorlyconcerned about the cost of traditional fuel and this concern is reducing their tendency to buynormal vehicles (Axsen, Goldberg and Bailey, 2016). The main factor the technology and itsadvantages this advantages are attracting people to purchase electrical and this attraction isdriving the organization to go for electrical car manufacturing.Technological FactorTechnology next possible factor for emerging electrical car market. Technology isregularly updating and upgrading. Different factors are continuously researching to improve theirtechnology to reduce the manufacturing cost of vehicles and provide better efficient technologyto improve their experience. In competitive market to stay competitive and maintain position inmarket place companies need to improve their technology. Technological improvement and asrequirement of alternative technology driving Volvo to introduce electrical vehicles in carmarket.Environmental FactorsMain driving force or shaping force for car manufacturers towards the electrical vehiclesis environment. These environmental factor are related to awareness of people and limitednatural resources. Most common issue all over world for internal combustion engine is pollutionand increasing cost of petrol and diesel. Pollution is major factor that is forcing the people tomove towards the electrical vehicle (Williamson, Rathore and Musavi, 2015). To reduce thepollution government of different countries are projecting electrical vehicles as futuretechnology. For the prevention of pollution it is important to introduce new technology and incase of automotive industry electrical vehicles are the best alternative for internal combustionengine. This is how condition of environment is forcing the government and car manufacturer to2
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
(PDF) Electric vehicles in Europe from 2010 to 2017lg...
|11
|3492
|77
Pestle Analysis Of The Car Industrylg...
|10
|3218
|87
Electric vehicles in Europe Assignment PDFlg...
|11
|2979
|18
Industry Environmental Analysislg...
|11
|3354
|111
Environmental Analysis of Industrylg...
|8
|2540
|48
Environmental Analysis of an industry - Assignmentlg...
|11
|3304
|109