Virgin Atlantic: Mission, Vision, Values and Objectives

Task 1
Business environment

OVERVIEW OF COMPANY
 Virgin Atlantic is one of the leading public British
airline companies which is focused on rendering
commercial airline services to its customers. This
organization is established in 1981 with the name of
Ritter public limited company that had been changed to
virgin Atlantic in 1984. With airline services, this
company is also offered services related to cargo
transportation as well as car and hotel bookings.

Purpose of Virgin Atlantic
Main purpose of virgin Atlantic is to render outstanding
and memorable services to its customers as per their
needs. Along with this, it is also focused to generate high
amount of revenue and profitability in order to enhance
the development of its services.

Mission, vision, value and objectives of
company
Mission
To provide safe and secure airline services to its business
clients as well as customers with the availability of high
quality and reasonable price.
Vision
To provide modern and innovative services through
including new technology.
To create goodwill in front of customers as well as society.
To be a source of inspiration for the other people and
businesses.