Business Environment: Industry Analysis and Organisational Functions
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This report discusses different types of organisations, their sizes and scopes, and organisational functions and structure with their interrelationship. It also includes Admiral's factsheet and organisational flowchart. The report further provides insights on environmental business audit presentation.
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Faculty of Business and Management Studies
BTEC HND in Business
Business and the Business Environment
Submitted by:
Table of Contents
Introduction ...............................................................................................................................................2
A. Industry Analysis Factsheet.....................................................................................................................4
Organisation Types of Different Sectors and their Purpose and Legal Structure ....................................4
BTEC HND in Business
Business and the Business Environment
Submitted by:
Table of Contents
Introduction ...............................................................................................................................................2
A. Industry Analysis Factsheet.....................................................................................................................4
Organisation Types of Different Sectors and their Purpose and Legal Structure ....................................4
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Sizes and Scopes of Different Types of Organisation ..............................................................................5
Global Growth for Businesses and Development ..........................................................................6
Factsheet of Admiral ...............................................................................................................................7
Organisational Flowchart of Admiral..............................................................................................9
Fact sheet for public organisation...........................................................................................................9
Fact sheet for voluntary organisation....................................................................................................10
Organisational Functions and Organisational Structure with Their Interrelationship ...........................10
Diverse Organisational Structure and interrelationship of Internal Departments to Meet Business
Goals ............................................................................................................................................12
Various Business Structures interrelating with Functional Departments in meeting Business Goals
......................................................................................................................................................13
Conclusion ...................................................................................................................................13
B. Environmental Business Audit Presentation .........................................................................................14
Business Environment and its Impact over Admiral’s Operations ........................................................15
Admiral’s Strengths and Weaknesses ...................................................................................................19
SO, SW, WO, WT strategies:..................................................................................................................21
Strengths and Weaknesses of Admiral Linking to External Macro Factors ...........................................21
Conclusion and Recommendation ...........................................................................................................25
References................................................................................................................................................26
Introduction
There are many internal and external factors that highly impact the business world.
They have to adapt according to these changes to sustain in the niche market. The
company leaders and managers must analyse these elements to reduce market
competition and risky challenges. The report is produced for the Strategic Planning
Global Growth for Businesses and Development ..........................................................................6
Factsheet of Admiral ...............................................................................................................................7
Organisational Flowchart of Admiral..............................................................................................9
Fact sheet for public organisation...........................................................................................................9
Fact sheet for voluntary organisation....................................................................................................10
Organisational Functions and Organisational Structure with Their Interrelationship ...........................10
Diverse Organisational Structure and interrelationship of Internal Departments to Meet Business
Goals ............................................................................................................................................12
Various Business Structures interrelating with Functional Departments in meeting Business Goals
......................................................................................................................................................13
Conclusion ...................................................................................................................................13
B. Environmental Business Audit Presentation .........................................................................................14
Business Environment and its Impact over Admiral’s Operations ........................................................15
Admiral’s Strengths and Weaknesses ...................................................................................................19
SO, SW, WO, WT strategies:..................................................................................................................21
Strengths and Weaknesses of Admiral Linking to External Macro Factors ...........................................21
Conclusion and Recommendation ...........................................................................................................25
References................................................................................................................................................26
Introduction
There are many internal and external factors that highly impact the business world.
They have to adapt according to these changes to sustain in the niche market. The
company leaders and managers must analyse these elements to reduce market
competition and risky challenges. The report is produced for the Strategic Planning
Team of Toyota as the Junior Insights Strategist. The report will discuss diverse
organisation types, sizes, and scopes. Then the report will assess how diverse
organisational functions are interrelated and their link with the structure of the company.
Then the report will identify the positive and negative influence of macro environment
and ways the internal strengths and weaknesses interlink.
organisation types, sizes, and scopes. Then the report will assess how diverse
organisational functions are interrelated and their link with the structure of the company.
Then the report will identify the positive and negative influence of macro environment
and ways the internal strengths and weaknesses interlink.
A. Industry Analysis Factsheet
Organisation Types of Different Sectors and their Purpose and Legal
Structure
Businesses must select necessary goals, aims, structures, and processes. They have to
overcome challenges and take advantage of potential scopes for retention of high
profits. Business leaders and managers need specific structure to control the business.
There are three kinds of business organisations (Davies, 2015).
Public Business Organisation: The govt. owned businesses serve the public and offer
products and services at a low cost. The example of public businesses are law
enforcement, schools, medical colleges, hospitals, public transport and so on. The
organisations are funded from the tax money of the citizen. The company processes
and operations are managed by management committees. In the sports sector, the
example of a public business organisation is Sport England (England, 2021). The goal
of the company is to help sporty people and arrange for necessary sports equipment
and resources for them to achieve a remarkable position in the sports field. The
company is operated through NDPB.
Private Business Organisation: Generally individuals develop a private business
without any interference of the govt. within the business. They also sell similar products
and services sold by the public organisations but at a higher rate. The purpose of their
products and services is to make huge profits by meeting market demands. The
organisational structure of the private business can be simple or complex. They have
different types like sole tradership or limited partnerships. Large businesses usually
have diverse types like corporations, limited companies, LLC, social enterprise and so
on. A good example of private business is Admiral Sportswear (Admiral, 2022). The
purpose of the company is to help their customers to get casual clothing and sportswear
at an affordable prices, and to strive for better together. They own a rich history in the
sports sector and aims to become the most reliable top quality brand available at an
affordable price (Blair, 2019 ).
Organisation Types of Different Sectors and their Purpose and Legal
Structure
Businesses must select necessary goals, aims, structures, and processes. They have to
overcome challenges and take advantage of potential scopes for retention of high
profits. Business leaders and managers need specific structure to control the business.
There are three kinds of business organisations (Davies, 2015).
Public Business Organisation: The govt. owned businesses serve the public and offer
products and services at a low cost. The example of public businesses are law
enforcement, schools, medical colleges, hospitals, public transport and so on. The
organisations are funded from the tax money of the citizen. The company processes
and operations are managed by management committees. In the sports sector, the
example of a public business organisation is Sport England (England, 2021). The goal
of the company is to help sporty people and arrange for necessary sports equipment
and resources for them to achieve a remarkable position in the sports field. The
company is operated through NDPB.
Private Business Organisation: Generally individuals develop a private business
without any interference of the govt. within the business. They also sell similar products
and services sold by the public organisations but at a higher rate. The purpose of their
products and services is to make huge profits by meeting market demands. The
organisational structure of the private business can be simple or complex. They have
different types like sole tradership or limited partnerships. Large businesses usually
have diverse types like corporations, limited companies, LLC, social enterprise and so
on. A good example of private business is Admiral Sportswear (Admiral, 2022). The
purpose of the company is to help their customers to get casual clothing and sportswear
at an affordable prices, and to strive for better together. They own a rich history in the
sports sector and aims to become the most reliable top quality brand available at an
affordable price (Blair, 2019 ).
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Sole
Tradership
Limited
Partnerships
Limited
Companies
Social
Enterprise
Corporations
The entity is
run by an
individual to
meet own
financial
needs. The
owner is the
sole bearer of
the profits and
risks of the
business. The
entity has no
legal structure
in sole
tradership or a
simple form.
The entity is
developed with
more than one
individual by
sharing
investment. The
owners are
liable for the
invested share
only. Unlimited
liability is
shared by
limited and
general partners
(Craig &
Campbell,
2012).
With limited
amount liability,
limited
corporations
are developed
through
shareholders.
In this entity
type, there are
open shares
that others can
buy
The entity type
is liable for
making positive
changes in the
community and
society. They
work with
donations,
charity, and
reinvestments.
Their goal is to
meet and solve
the social
issues.
These are
large entities
that operate
in many
locations.
Generally
there are four
types, S corp,
C corp, LLC
and non-
profit. The
business is a
separate
entity than the
owner
(Wetherly &
Otter, 2014).
Voluntary Organisation: These business entities are developed as non-profit
companies. They are operated through board of directors or trust, or guarantee
company limited, unincorporated association and so on. There are many types of NPOs
like foundations, charities and so on. Their purpose is to identify the social issues and
solve them without making any personal profits. In the sports sector, a good example of
not-for-profit organisation is Sported (Sported, 2021). Their goal is to help and support
enthusiastic youth within the UK and help them achieve success in the sports sector.
The private NPOs are funded by high society, corporations, and individuals and so on.
Public NPOs are funded by govt., local corporations, and private companies and so on.
NPOs cannot have any shareholders (Worthington, et al., 2018).
Sizes and Scopes of Different Types of Organisation
Micro Business: These entities are developed with an investment of a limited amount.
The owner operates locally and makes small amount of profit. The purpose of micro
business is the self-solvency of the owner. This is why it is run by sole proprietorship
mostly. Generally the small scale business has a simple form of organisational structure
like flat organisations. Entities that has 0-9 employee size and a turnover of 2 million is
Tradership
Limited
Partnerships
Limited
Companies
Social
Enterprise
Corporations
The entity is
run by an
individual to
meet own
financial
needs. The
owner is the
sole bearer of
the profits and
risks of the
business. The
entity has no
legal structure
in sole
tradership or a
simple form.
The entity is
developed with
more than one
individual by
sharing
investment. The
owners are
liable for the
invested share
only. Unlimited
liability is
shared by
limited and
general partners
(Craig &
Campbell,
2012).
With limited
amount liability,
limited
corporations
are developed
through
shareholders.
In this entity
type, there are
open shares
that others can
buy
The entity type
is liable for
making positive
changes in the
community and
society. They
work with
donations,
charity, and
reinvestments.
Their goal is to
meet and solve
the social
issues.
These are
large entities
that operate
in many
locations.
Generally
there are four
types, S corp,
C corp, LLC
and non-
profit. The
business is a
separate
entity than the
owner
(Wetherly &
Otter, 2014).
Voluntary Organisation: These business entities are developed as non-profit
companies. They are operated through board of directors or trust, or guarantee
company limited, unincorporated association and so on. There are many types of NPOs
like foundations, charities and so on. Their purpose is to identify the social issues and
solve them without making any personal profits. In the sports sector, a good example of
not-for-profit organisation is Sported (Sported, 2021). Their goal is to help and support
enthusiastic youth within the UK and help them achieve success in the sports sector.
The private NPOs are funded by high society, corporations, and individuals and so on.
Public NPOs are funded by govt., local corporations, and private companies and so on.
NPOs cannot have any shareholders (Worthington, et al., 2018).
Sizes and Scopes of Different Types of Organisation
Micro Business: These entities are developed with an investment of a limited amount.
The owner operates locally and makes small amount of profit. The purpose of micro
business is the self-solvency of the owner. This is why it is run by sole proprietorship
mostly. Generally the small scale business has a simple form of organisational structure
like flat organisations. Entities that has 0-9 employee size and a turnover of 2 million is
referred to as a micro business. From the manufacturing to retail sector, micro
businesses has great scopes and improve local GDP.
Small Business: These entities also have a low investment amount. The owner
operates based on sole proprietorship/ partnership and makes small amount of profit.
Usually the investment and profit rage is higher than micro business. Small businesses
improve local GDP because they can hire local people for smooth business operations.
The purpose of small business is to create solvency of the people connected to it. The
employee size of small businesses is 10-49 people and the revenue size is 10 million.
They highly influence the local GDP because it creates a cycle of income (Veleva, et al.,
2016).
Medium and Large Businesses: They are comparatively large entities and invest
regularly to make high profits. The companies have complex legal structures as they
operate regionally or globally. They may also have different product lines. Their primary
aim is business growth so they develop products and services that meet the market
demand and makes high profit through aggressive business strategies. The medium
companies have an employee size of 50-249 people and a turnover of 13 million
(YURDAY, 2021). It is also the minimum threshold of large businesses but there are no
maximum threshold. These businesses operate in the business world to make high
profits. In return they develop the economy and standard of lifestyle. They create high
employment ratios and also develop the GDP regionally/ globally. Because of operating
globally, large businesses are able to exploit diverse geographical location for
increasing revenue generation.
Global Growth for Businesses and Development
Transnational Businesses: These entities operate in diverse geographical locations.
Also referred to as the multinational/ international corporations, they must have
operations in at least two countries. The headquarter controls the processes and
operations of the entity. They have complex legal structures and require huge and
businesses has great scopes and improve local GDP.
Small Business: These entities also have a low investment amount. The owner
operates based on sole proprietorship/ partnership and makes small amount of profit.
Usually the investment and profit rage is higher than micro business. Small businesses
improve local GDP because they can hire local people for smooth business operations.
The purpose of small business is to create solvency of the people connected to it. The
employee size of small businesses is 10-49 people and the revenue size is 10 million.
They highly influence the local GDP because it creates a cycle of income (Veleva, et al.,
2016).
Medium and Large Businesses: They are comparatively large entities and invest
regularly to make high profits. The companies have complex legal structures as they
operate regionally or globally. They may also have different product lines. Their primary
aim is business growth so they develop products and services that meet the market
demand and makes high profit through aggressive business strategies. The medium
companies have an employee size of 50-249 people and a turnover of 13 million
(YURDAY, 2021). It is also the minimum threshold of large businesses but there are no
maximum threshold. These businesses operate in the business world to make high
profits. In return they develop the economy and standard of lifestyle. They create high
employment ratios and also develop the GDP regionally/ globally. Because of operating
globally, large businesses are able to exploit diverse geographical location for
increasing revenue generation.
Global Growth for Businesses and Development
Transnational Businesses: These entities operate in diverse geographical locations.
Also referred to as the multinational/ international corporations, they must have
operations in at least two countries. The headquarter controls the processes and
operations of the entity. They have complex legal structures and require huge and
constant investments to exploit the markets and offer products/ services that meet local
demands.
Global Businesses: These entities operate in all countries across the globe. The large
corporations have very complex legal structures due to geographical locations and
product lines. They generally take different merging strategies to make high profits and
exploit customer base. For example, joint venture, franchising, licensing etc. It can also
help them attain competitive benefits and take benefits from existing markets
(Worthington, et al., 2018).
Franchising: The products and services of the brand company can be franchised to be
sold in the local markets. The franchisee can distribute the franchisor’s products/
services according to the business system of the brand. The companies must maintain
the franchising regulations and also follow the policies of the brand. The franchising
brand can control the operations of the franchisee.
Joint Venture: In this business processes, two businesses conjoin by merging their
resources. The new venture can develop new products/ services or share a market.
Both companies have to bear risks and business processes. The companies have to
maintain the legal agreements. The shareholders in this business strategy have to abide
by the business contract and bear the risks or control according to the voting rights
(Buchholz, 1986).
Licensing: The products and services of the brand company can be licensed to be sold
in the local markets. The licensee can distribute the licensor’s products/ services
according to the business royalty fee. The business strategy has to maintain the
contract law. The licensing brand can control the intellectual properties of the licensee
but not the business.
Factsheet of Admiral
Company Background: The British sportswear brand was founded in 1914. Started as
underwear brand, Admiral slowly switched to the sportswear. They registered their
business in 1922 and started having many successes. Currently they are operating in
demands.
Global Businesses: These entities operate in all countries across the globe. The large
corporations have very complex legal structures due to geographical locations and
product lines. They generally take different merging strategies to make high profits and
exploit customer base. For example, joint venture, franchising, licensing etc. It can also
help them attain competitive benefits and take benefits from existing markets
(Worthington, et al., 2018).
Franchising: The products and services of the brand company can be franchised to be
sold in the local markets. The franchisee can distribute the franchisor’s products/
services according to the business system of the brand. The companies must maintain
the franchising regulations and also follow the policies of the brand. The franchising
brand can control the operations of the franchisee.
Joint Venture: In this business processes, two businesses conjoin by merging their
resources. The new venture can develop new products/ services or share a market.
Both companies have to bear risks and business processes. The companies have to
maintain the legal agreements. The shareholders in this business strategy have to abide
by the business contract and bear the risks or control according to the voting rights
(Buchholz, 1986).
Licensing: The products and services of the brand company can be licensed to be sold
in the local markets. The licensee can distribute the licensor’s products/ services
according to the business royalty fee. The business strategy has to maintain the
contract law. The licensing brand can control the intellectual properties of the licensee
but not the business.
Factsheet of Admiral
Company Background: The British sportswear brand was founded in 1914. Started as
underwear brand, Admiral slowly switched to the sportswear. They registered their
business in 1922 and started having many successes. Currently they are operating in
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worldwide markets. They are sponsored by the England National Team, NASL,
Manchester United, and Leeds United. In 2011, the company penetrated the clothing,
footwear, and accessories market. Currently they are operating in more than 45
countries (Admiral, 2022).
Mission and Vision: The mission of Admiral is to promote exercising and active
lifestyle in daily lives of the people and so they strive to provide affordable and high
quality sportswear. The vision of Admiral is to become the most reliable and high quality
brand offering sportswear in affordable prices.
Products and Services: The brand has been marketing sportswear for football, cricket,
cycling, and other sports. They have a range of clothing and footwear that offer
performance and fashion.
Legal Structure: The private limited company Admiral Sportswear is non-govt. and
limited by shares.
Size and Scope: The revenue size of Admiral Sportswear is 3 million GBP. The
company focuses mostly over association football. They are one of the oldest and the
most iconic brand that has been offering affordable sportswear products.
Stakeholders: The stakeholders of Admiral Sportswear are the 5 shareholders,
employees, managers, executives, customer service, suppliers, distributors, producers,
investors, creators, local community and so on.
Manchester United, and Leeds United. In 2011, the company penetrated the clothing,
footwear, and accessories market. Currently they are operating in more than 45
countries (Admiral, 2022).
Mission and Vision: The mission of Admiral is to promote exercising and active
lifestyle in daily lives of the people and so they strive to provide affordable and high
quality sportswear. The vision of Admiral is to become the most reliable and high quality
brand offering sportswear in affordable prices.
Products and Services: The brand has been marketing sportswear for football, cricket,
cycling, and other sports. They have a range of clothing and footwear that offer
performance and fashion.
Legal Structure: The private limited company Admiral Sportswear is non-govt. and
limited by shares.
Size and Scope: The revenue size of Admiral Sportswear is 3 million GBP. The
company focuses mostly over association football. They are one of the oldest and the
most iconic brand that has been offering affordable sportswear products.
Stakeholders: The stakeholders of Admiral Sportswear are the 5 shareholders,
employees, managers, executives, customer service, suppliers, distributors, producers,
investors, creators, local community and so on.
Organisational Flowchart of Admiral
Fact sheet for public organisation
FACT SHEET
Company's background: Sport England is one of the most famous non-departmental public
body that work under control of government. This company is not-for-profit organization work
for betterment of sport industry in the UK, Sport England focus on digital, culture, media and
sport area to promote activeness in the country.
Mission and vision: Mission of this company is to promote sport culture in the country and
vision to become leading sport company in the uk.
Product and service: Product and service of Sport England are arranging mega sport event
and providing sport resource to player, this organization provide service of coaching and
mentoring of player in sport industry.
Legal structure: Sport England is public organization work as non-profit body focusing on
sport industry, work as welfare planner for sport industry of the country.
Stakeholder: Key stakeholders are government, private funding organisation, sport
organisation and other stakeholder including employee, manager and leader.
Fact sheet for public organisation
FACT SHEET
Company's background: Sport England is one of the most famous non-departmental public
body that work under control of government. This company is not-for-profit organization work
for betterment of sport industry in the UK, Sport England focus on digital, culture, media and
sport area to promote activeness in the country.
Mission and vision: Mission of this company is to promote sport culture in the country and
vision to become leading sport company in the uk.
Product and service: Product and service of Sport England are arranging mega sport event
and providing sport resource to player, this organization provide service of coaching and
mentoring of player in sport industry.
Legal structure: Sport England is public organization work as non-profit body focusing on
sport industry, work as welfare planner for sport industry of the country.
Stakeholder: Key stakeholders are government, private funding organisation, sport
organisation and other stakeholder including employee, manager and leader.
Fact sheet for voluntary organisation
FACT SHEET
Company's background: Age UK is one of the leading voluntary organization that provide
charity to old age group in the UK. This company is non-profit organization have been working
as helper helping age and old age people with certain resource used for daily purposes.
Mission and vision: Mission of this company is to promote togetherness in the country and
vision to become leading charity in the UK.
Product and service: Product and service of age UK is service they provide to age people or
old age group which include service of home, personal care, food and lifestyle of these people.
Legal structure: Age UK is not-for-profit organization that do not remain in the control of
government, but they are operated with the help of private group.
Stakeholder: Key stakeholders are government, private funding organisation, sport
organisation and other stakeholder including employee, manager and leader.
Organisational Functions and Organisational Structure with Their
Interrelationship
Businesses have specific functions that are crucial to handle business processes. The
structure of the business also define the functional operations of the business. The
organisational functions are core processes of the company. The structure of the
company allows company to operate the functions of the company. For example, HR,
marketing, finance and so on. The employees and management of Admiral must work
collaboratively. The divisions must have open communication system. It will allow the
business to maintain business processes and meet business goals (Davies, 2015).
HRM Function: The core function of the company assesses the skills needed within the
company and hires potential employees to meet the business goals. The other
departments rely on the HR department for all procurement, employee management,
training, and other arrangements. The benefit of the interrelationship is that, Admiral will
have highly skilled employee base and the business goals will be achieved timely due to
FACT SHEET
Company's background: Age UK is one of the leading voluntary organization that provide
charity to old age group in the UK. This company is non-profit organization have been working
as helper helping age and old age people with certain resource used for daily purposes.
Mission and vision: Mission of this company is to promote togetherness in the country and
vision to become leading charity in the UK.
Product and service: Product and service of age UK is service they provide to age people or
old age group which include service of home, personal care, food and lifestyle of these people.
Legal structure: Age UK is not-for-profit organization that do not remain in the control of
government, but they are operated with the help of private group.
Stakeholder: Key stakeholders are government, private funding organisation, sport
organisation and other stakeholder including employee, manager and leader.
Organisational Functions and Organisational Structure with Their
Interrelationship
Businesses have specific functions that are crucial to handle business processes. The
structure of the business also define the functional operations of the business. The
organisational functions are core processes of the company. The structure of the
company allows company to operate the functions of the company. For example, HR,
marketing, finance and so on. The employees and management of Admiral must work
collaboratively. The divisions must have open communication system. It will allow the
business to maintain business processes and meet business goals (Davies, 2015).
HRM Function: The core function of the company assesses the skills needed within the
company and hires potential employees to meet the business goals. The other
departments rely on the HR department for all procurement, employee management,
training, and other arrangements. The benefit of the interrelationship is that, Admiral will
have highly skilled employee base and the business goals will be achieved timely due to
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employee management. However, it also increases administrative works and lengthens
processes (Craig & Campbell, 2012).
Marketing Function: Another core function of the business that promotes the products,
services and the brand among its target market. It enhances the sales and increases
revenue of the company. Other departments like production, sales, R&D and others
depend on marketing department. The benefit of the interrelationship is that, Admiral
can meet project targets because it markets the project to buyers successfully. The
disadvantage is that marketing processes do not always ensure retention.
Finance Department: It is another core functional department of the business company
that manages all finances of the company. They are responsible for budgeting and
funding allocation. They also control and keep track of cash flows. The benefit of the
interrelationship is that, Admiral is able to control budgets for all departments and
maintain high revenues. The disadvantage is that, Admiral must secure revenue
through accepting dynamic market changes (Wetherly & Otter, 2014).
Organisational Chart of Admiral
processes (Craig & Campbell, 2012).
Marketing Function: Another core function of the business that promotes the products,
services and the brand among its target market. It enhances the sales and increases
revenue of the company. Other departments like production, sales, R&D and others
depend on marketing department. The benefit of the interrelationship is that, Admiral
can meet project targets because it markets the project to buyers successfully. The
disadvantage is that marketing processes do not always ensure retention.
Finance Department: It is another core functional department of the business company
that manages all finances of the company. They are responsible for budgeting and
funding allocation. They also control and keep track of cash flows. The benefit of the
interrelationship is that, Admiral is able to control budgets for all departments and
maintain high revenues. The disadvantage is that, Admiral must secure revenue
through accepting dynamic market changes (Wetherly & Otter, 2014).
Organisational Chart of Admiral
Diverse Organisational Structure and interrelationship of Internal
Departments to Meet Business Goals
The organisational structure is crucial in terms of handling business processes. Proper
maintenance of operations are essential to meet the business goals. The management
of Admiral have to handle the information flow and manage performance. The
businesses have to select proper organisational structure that can help meet their goals
(Buchholz, 1986).
Different organisational structures are;
Functional Organisational Structure: In this system, the legal structure has different
expert divisions or departments. Admiral can utilise the organisational structure and
assign department heads to operate the departments. The department heads will be
supervised by general manager. The advantage of the organisational structure is that
company can handle processes department-wise. Departments can focus on specific
tasks and attain business goals faster. However, the disadvantage is that, common
work bonds may weaken. It can also develop segregation within the workplace. It can
also harm coordination and cause disputes.
Divisional Organisational Structure: When businesses have multiple geographical
locations, or product lines they can utilise divisional organisational structure so they can
separate large operations. Admiral can create semi-autonomous and independent
sections. Generally large business companies use divisional structure. The benefit of
the structure is that Admiral can operate with efficiency and complete specialised
functional works. The disadvantage is that, divisions may become competitive and
hamper coordination.
Hierarchical Organisational Structure: In this organisational structure, businesses are
able to establish direct chain of command. The management and leaders of the
business company can make critical and essential decisions. They can also maintain
the flow of information and command. So the benefit of the legal structure is that there is
Departments to Meet Business Goals
The organisational structure is crucial in terms of handling business processes. Proper
maintenance of operations are essential to meet the business goals. The management
of Admiral have to handle the information flow and manage performance. The
businesses have to select proper organisational structure that can help meet their goals
(Buchholz, 1986).
Different organisational structures are;
Functional Organisational Structure: In this system, the legal structure has different
expert divisions or departments. Admiral can utilise the organisational structure and
assign department heads to operate the departments. The department heads will be
supervised by general manager. The advantage of the organisational structure is that
company can handle processes department-wise. Departments can focus on specific
tasks and attain business goals faster. However, the disadvantage is that, common
work bonds may weaken. It can also develop segregation within the workplace. It can
also harm coordination and cause disputes.
Divisional Organisational Structure: When businesses have multiple geographical
locations, or product lines they can utilise divisional organisational structure so they can
separate large operations. Admiral can create semi-autonomous and independent
sections. Generally large business companies use divisional structure. The benefit of
the structure is that Admiral can operate with efficiency and complete specialised
functional works. The disadvantage is that, divisions may become competitive and
hamper coordination.
Hierarchical Organisational Structure: In this organisational structure, businesses are
able to establish direct chain of command. The management and leaders of the
business company can make critical and essential decisions. They can also maintain
the flow of information and command. So the benefit of the legal structure is that there is
a specific level of management and perform roles and responsibilities properly (Veleva,
et al., 2016). The disadvantage is that, hierarchical structure can create power
centralisation, and limit collaboration and communication.
Various Business Structures interrelating with Functional Departments in
meeting Business Goals
The management of Admiral have to handle the information flow and manage
performance. The structure of the company allows company to operate the functions of
the company. The organisational structure is crucial in terms of handling business
processes. Proper maintenance of operations are essential to meet the business goals.
The structure of the company allows company to operate the functions of the company.
For example, HR, marketing, finance and so on. The employees and management of
Admiral must work collaboratively. The advantage of the organisational structure is that
company can handle processes department-wise. Departments can focus on specific
tasks and attain business goals faster. The divisions must have open communication
system. It will allow the business to maintain business processes and meet business
goals (Shaikh, 2010).
Conclusion
Business leaders and managers need specific structure to control the business. The
organisational structure of the private business can be simple or complex. They have
different types like sole tradership or limited partnerships. Large businesses usually
have diverse types. The organisational structure is crucial in terms of handling business
processes. Proper maintenance of operations are essential to meet the business goals.
The organisational functions are core processes of the company. It can help businesses
in terms of focusing on specific tasks and attain business goals faster.
et al., 2016). The disadvantage is that, hierarchical structure can create power
centralisation, and limit collaboration and communication.
Various Business Structures interrelating with Functional Departments in
meeting Business Goals
The management of Admiral have to handle the information flow and manage
performance. The structure of the company allows company to operate the functions of
the company. The organisational structure is crucial in terms of handling business
processes. Proper maintenance of operations are essential to meet the business goals.
The structure of the company allows company to operate the functions of the company.
For example, HR, marketing, finance and so on. The employees and management of
Admiral must work collaboratively. The advantage of the organisational structure is that
company can handle processes department-wise. Departments can focus on specific
tasks and attain business goals faster. The divisions must have open communication
system. It will allow the business to maintain business processes and meet business
goals (Shaikh, 2010).
Conclusion
Business leaders and managers need specific structure to control the business. The
organisational structure of the private business can be simple or complex. They have
different types like sole tradership or limited partnerships. Large businesses usually
have diverse types. The organisational structure is crucial in terms of handling business
processes. Proper maintenance of operations are essential to meet the business goals.
The organisational functions are core processes of the company. It can help businesses
in terms of focusing on specific tasks and attain business goals faster.
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B. Environmental Business Audit Presentation
Business Environment and its Impact over Admiral’s Operations
The business sector is versatile and going through dynamic changes. It has become
highly competitive due to technological upgrades, global economy and macro elements.
The external environments influence the business operations highly. The management
and leaders have to assess these elements in order to adapt to the changes. Admiral
Sportswear can utilise PESTLE analysis to assess the external business environment.
The management will be able to make effective business strategies to utilise scopes
and manage risks (Fernando, 2011).
The business sector is versatile and going through dynamic changes. It has become
highly competitive due to technological upgrades, global economy and macro elements.
The external environments influence the business operations highly. The management
and leaders have to assess these elements in order to adapt to the changes. Admiral
Sportswear can utilise PESTLE analysis to assess the external business environment.
The management will be able to make effective business strategies to utilise scopes
and manage risks (Fernando, 2011).
Political Factor
Positive Impact Negative Impact
The political situation of the operating
country must be stable for any business
to flourish. Admiral has been operating in
the sports sector of 45 countries.
Currently they are trying to penetrate into
the markets of Africa, Europe, and Asia.
The management of Admiral Sportswear
have to assess the laws and policies of
the local country and maintain them for
attaining govt. support. It will help them to
attain government support and flourish in
the local market (Blair, 2019 ).
The BREXT situation has made the
political situation of UK and EU complex.
There were huge changes in shipping,
employment, logistics, supply, and so on.
Admiral Sportswear have to consider the
local laws in terms of penetrating market.
They have to consider the employment
laws, shipping laws, inflation, taxation,
exchange rates and so on. The Asian
govt. generally discourage foreign brands
to support local brands so penetrating
their markets is hard. The recent tax
increase by UK govt. has also limited the
profit margin and hampered their
business.
Economic Factor
Positive Impact Negative Impact
The businesses can flourish when the
economy of the operating country is
strong and stable. After the BREXIT
situation, the economy of the UK and EU
has become stable. The laws have
changed but businesses have started to
The global economic recession,
pandemic situation and BREXIT has
shaken up the business sector. The
recent tax increase has also challenged
revenue generation of the company.
Admiral Sportswear have to develop
Positive Impact Negative Impact
The political situation of the operating
country must be stable for any business
to flourish. Admiral has been operating in
the sports sector of 45 countries.
Currently they are trying to penetrate into
the markets of Africa, Europe, and Asia.
The management of Admiral Sportswear
have to assess the laws and policies of
the local country and maintain them for
attaining govt. support. It will help them to
attain government support and flourish in
the local market (Blair, 2019 ).
The BREXT situation has made the
political situation of UK and EU complex.
There were huge changes in shipping,
employment, logistics, supply, and so on.
Admiral Sportswear have to consider the
local laws in terms of penetrating market.
They have to consider the employment
laws, shipping laws, inflation, taxation,
exchange rates and so on. The Asian
govt. generally discourage foreign brands
to support local brands so penetrating
their markets is hard. The recent tax
increase by UK govt. has also limited the
profit margin and hampered their
business.
Economic Factor
Positive Impact Negative Impact
The businesses can flourish when the
economy of the operating country is
strong and stable. After the BREXIT
situation, the economy of the UK and EU
has become stable. The laws have
changed but businesses have started to
The global economic recession,
pandemic situation and BREXIT has
shaken up the business sector. The
recent tax increase has also challenged
revenue generation of the company.
Admiral Sportswear have to develop
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enhance their revenues again. Admiral
can enter the market of EU and exploit it
for widening their customer range
(Davies, 2015).
strategies to enhance their revenue
generation ratio. It is because the rising
prices of fuel, raw materials, inflation
rates, etc. are hampering the profit
margin.
Socio-Cultural Factor
Positive Impact Negative Impact
When operating globally, Admiral
Sportswear have to assess the local
needs and preferences. They have to
diversify their products and services
according to local values, culture, tastes
and opinions. They also have to keep up
with changing trends to keep attracting
buyers. It will also help Admiral to sustain
in the niche market. For example, the
health trend has been encouraging to
people become more active in their
lifestyle. So they are accepting exercises
and sports. The current social trend is to
introduce style and comfort in sportswear.
Admiral is launching affordable
sportswear that are trendy and
comfortable. The people in North America
is highest in following the trend and
exploiting the market will help Admiral to
make huge profits.
The global business strategies has been
depending on internet for marketing,
customer assessment, trend analysis and
so on. They have to keep track of
changing trends. The management of
Admiral must assess the market, trends,
and social outlook of local people in order
to sustain in the niche market. For
example, advertising women in active
sportswear in middle east countries can
create backlash and harm the brand
image. So, Admiral must conduct
customer analysis, product consumption,
and trends to grow their business or they
cannot sustain in the long run (Palmer &
Hartley, 2011).
Technological Factor
Positive Impact Negative Impact
Modern technological upgrades has
made businesses easier, more
competitive and widened the consumer
range. The advanced tools, software, and
the internet system has been creating a
major bloom in the business sector.
Admiral Sportswear have to conduct
market research, KPI, SEO, and utilise
effective marketing strategies to take
advantage of the widened market.
Admiral Sportswear is also facing high
competition from the small businesses
and online businesses. The social media
trends also influence change of taste and
preferences among consumers. Admiral
Sportswear have to invest in modern
technology and utilise it in every function
of the company. Or they will lag in the
competition and will not sustain in the
niche sector (Gitman, et al., 2018).
Legal Factor
Positive Impact Negative Impact
The brand image of the business can
enhance with legal maintenance of the
company. Admiral Sportswear must
As a global company, Admiral Sportswear
is operating in 45 countries. They have
been trying to penetrating the sports
can enter the market of EU and exploit it
for widening their customer range
(Davies, 2015).
strategies to enhance their revenue
generation ratio. It is because the rising
prices of fuel, raw materials, inflation
rates, etc. are hampering the profit
margin.
Socio-Cultural Factor
Positive Impact Negative Impact
When operating globally, Admiral
Sportswear have to assess the local
needs and preferences. They have to
diversify their products and services
according to local values, culture, tastes
and opinions. They also have to keep up
with changing trends to keep attracting
buyers. It will also help Admiral to sustain
in the niche market. For example, the
health trend has been encouraging to
people become more active in their
lifestyle. So they are accepting exercises
and sports. The current social trend is to
introduce style and comfort in sportswear.
Admiral is launching affordable
sportswear that are trendy and
comfortable. The people in North America
is highest in following the trend and
exploiting the market will help Admiral to
make huge profits.
The global business strategies has been
depending on internet for marketing,
customer assessment, trend analysis and
so on. They have to keep track of
changing trends. The management of
Admiral must assess the market, trends,
and social outlook of local people in order
to sustain in the niche market. For
example, advertising women in active
sportswear in middle east countries can
create backlash and harm the brand
image. So, Admiral must conduct
customer analysis, product consumption,
and trends to grow their business or they
cannot sustain in the long run (Palmer &
Hartley, 2011).
Technological Factor
Positive Impact Negative Impact
Modern technological upgrades has
made businesses easier, more
competitive and widened the consumer
range. The advanced tools, software, and
the internet system has been creating a
major bloom in the business sector.
Admiral Sportswear have to conduct
market research, KPI, SEO, and utilise
effective marketing strategies to take
advantage of the widened market.
Admiral Sportswear is also facing high
competition from the small businesses
and online businesses. The social media
trends also influence change of taste and
preferences among consumers. Admiral
Sportswear have to invest in modern
technology and utilise it in every function
of the company. Or they will lag in the
competition and will not sustain in the
niche sector (Gitman, et al., 2018).
Legal Factor
Positive Impact Negative Impact
The brand image of the business can
enhance with legal maintenance of the
company. Admiral Sportswear must
As a global company, Admiral Sportswear
is operating in 45 countries. They have
been trying to penetrating the sports
maintain all govt. laws, employment laws,
shipping laws, merging laws, production
quality, and other essential laws. Admiral
Sportswear also have to adapt their
company policies according to the local
laws. The management of Admiral will be
able to attract potential consumers and
employee base through legal
transparencies. Both employees and
customer base will be proud to associate
with Admiral Sportswear. It will create
competitive benefits and help the sports
apparel business to sustain in niche
sector.
apparel sector of Europe, Asia, and
Africa. They are going to start e-
commerce in these countries. So, they
have to research local laws. The
management must stay up-to-dated with
the changes in local laws. The currently
world has advanced technology so not
meeting legal obligations can easily
spread globally and it can harm the brand
reputation of Admiral Sportswear
(Harrison, 2010).
Environmental Factor
Positive Impact Negative Impact
The bloom of the business sector is also
causing environmental damages. People
are becoming more aware about
greenhouse effect and support
businesses that utilise green policies and
environmentally friendly strategies.
Admiral is a sportswear brand operating
globally so their production houses,
factories, inventory, stores and other
shops must use energy efficiency. They
have to maintain recycling, fuel efficiency,
waste disposal management, green
packaging and so on. It will help Admiral
maintain positive brand image and
increase sales. It is because people
support companies that preserve the
environment and the community.
The business sector is advancing and as
a result, there are more factories, shops,
productions, distribution and so on.
Customer retention can ensure high
profits of the business companies. But
negligence in application of green policies
can cause customers to switch brands.
So, Admiral will have to lose potential
buyers and it will hamper the business
growth (Palmer & Hartley, 2011).
shipping laws, merging laws, production
quality, and other essential laws. Admiral
Sportswear also have to adapt their
company policies according to the local
laws. The management of Admiral will be
able to attract potential consumers and
employee base through legal
transparencies. Both employees and
customer base will be proud to associate
with Admiral Sportswear. It will create
competitive benefits and help the sports
apparel business to sustain in niche
sector.
apparel sector of Europe, Asia, and
Africa. They are going to start e-
commerce in these countries. So, they
have to research local laws. The
management must stay up-to-dated with
the changes in local laws. The currently
world has advanced technology so not
meeting legal obligations can easily
spread globally and it can harm the brand
reputation of Admiral Sportswear
(Harrison, 2010).
Environmental Factor
Positive Impact Negative Impact
The bloom of the business sector is also
causing environmental damages. People
are becoming more aware about
greenhouse effect and support
businesses that utilise green policies and
environmentally friendly strategies.
Admiral is a sportswear brand operating
globally so their production houses,
factories, inventory, stores and other
shops must use energy efficiency. They
have to maintain recycling, fuel efficiency,
waste disposal management, green
packaging and so on. It will help Admiral
maintain positive brand image and
increase sales. It is because people
support companies that preserve the
environment and the community.
The business sector is advancing and as
a result, there are more factories, shops,
productions, distribution and so on.
Customer retention can ensure high
profits of the business companies. But
negligence in application of green policies
can cause customers to switch brands.
So, Admiral will have to lose potential
buyers and it will hamper the business
growth (Palmer & Hartley, 2011).
Admiral’s Strengths and Weaknesses
Besides external business factors, the internal business elements also influence
changes in the business. Admiral Sportswear management have to utilise SWOT
analyse to identify their strengths and weaknesses. It will also allow the company
management to take advantage of the opportunities and threats.
Besides external business factors, the internal business elements also influence
changes in the business. Admiral Sportswear management have to utilise SWOT
analyse to identify their strengths and weaknesses. It will also allow the company
management to take advantage of the opportunities and threats.
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Strengths Weaknesses
ï‚· Admiral is 100 years old company
that went through consistent
evolution from the beginning of the
business (Marijs & Hulleman,
2019)
ï‚· Their product ranges are very
diversified, like kicker sock ties,
collars, shirts, football shirts etc. In
2020, Admiral launched Sporting
Goods Co. that has hoodies, t-
shirts, accessories.
ï‚· The revenue size of Admiral
Sportswear is 3 million GBP. The
company focuses mostly over
association football. They are
sponsored by the leading teams
like England National Team,
NASL, Manchester United, and
Leeds United.
ï‚· The supplier and distribution
network of Admiral Sportswear is
strong as well as its high quality
customer service
ï‚· Admiral Sportswear is also facing
high competition from the small
businesses and online businesses.
ï‚· The social media trends also
influence change of taste and
preferences among consumers.
ï‚· They are lagging in terms of
offering unique selling proposition
ï‚· They are also lagging in terms of
product segment development
(Admiral, 2022)
Opportunities Threats
ï‚· The management of Admiral
Sportswear can utilise green
policies to enhance their brand
image
ï‚· They can invest in modern
marketing tools and utilise
differentiated pricing strategy to
establish e commerce and retail
business in North America
(Shaikh, 2010)
ï‚· The management of Admiral has
invested accumulated free cash in
product development and modern
technology
ï‚· Competition can hamper the
business growth of Admiral
Sportswear
ï‚· Not investing in R&D can hamper
the business development of the
company
ï‚· The rising cost of raw materials,
fuel, exchange rates, inflation
rates, tax increase and others
have been negatively influencing
the profit margin of Admiral
Sportswear.
SO, SW, WO, WT strategies:
Opportunities environmental
factors
Threat environmental
factors
ï‚· Admiral is 100 years old company
that went through consistent
evolution from the beginning of the
business (Marijs & Hulleman,
2019)
ï‚· Their product ranges are very
diversified, like kicker sock ties,
collars, shirts, football shirts etc. In
2020, Admiral launched Sporting
Goods Co. that has hoodies, t-
shirts, accessories.
ï‚· The revenue size of Admiral
Sportswear is 3 million GBP. The
company focuses mostly over
association football. They are
sponsored by the leading teams
like England National Team,
NASL, Manchester United, and
Leeds United.
ï‚· The supplier and distribution
network of Admiral Sportswear is
strong as well as its high quality
customer service
ï‚· Admiral Sportswear is also facing
high competition from the small
businesses and online businesses.
ï‚· The social media trends also
influence change of taste and
preferences among consumers.
ï‚· They are lagging in terms of
offering unique selling proposition
ï‚· They are also lagging in terms of
product segment development
(Admiral, 2022)
Opportunities Threats
ï‚· The management of Admiral
Sportswear can utilise green
policies to enhance their brand
image
ï‚· They can invest in modern
marketing tools and utilise
differentiated pricing strategy to
establish e commerce and retail
business in North America
(Shaikh, 2010)
ï‚· The management of Admiral has
invested accumulated free cash in
product development and modern
technology
ï‚· Competition can hamper the
business growth of Admiral
Sportswear
ï‚· Not investing in R&D can hamper
the business development of the
company
ï‚· The rising cost of raw materials,
fuel, exchange rates, inflation
rates, tax increase and others
have been negatively influencing
the profit margin of Admiral
Sportswear.
SO, SW, WO, WT strategies:
Opportunities environmental
factors
Threat environmental
factors
Strength internal factors SO strategies Attack:
Admiral have to use internal
strategies to meet external
opportunities, these
strategies will help them to
address external factors.
ST strategies Defend:
Admiral have to focus on
their internal strength and
ability to defend themselves
from external threats.
Weakness internal factors WO strategies improve:
Admiral have to reduce their
internal weakness to
achieve external
opportunities.
WT strategies Exit: Admiral
have to avoid or have to
reduce threat by existing
the market or have to face
continuous loss in the
market.
Strengths and Weaknesses of Admiral Linking to External Macro
Factors
A business company must face diverse external and internal factors that can highly
influence the business processes and operations. For example, political, economic,
distribution, supply, social, environmental, managerial etc. Admiral management have to
assess these factors to take proper steps and develop necessary business decisions.
All businesses have their own goals and aims. Admiral can utilise situational analysis
tool like PESTLE and SWOT to assess these positive and negative factors (Craig &
Campbell, 2012).
Admiral have to use internal
strategies to meet external
opportunities, these
strategies will help them to
address external factors.
ST strategies Defend:
Admiral have to focus on
their internal strength and
ability to defend themselves
from external threats.
Weakness internal factors WO strategies improve:
Admiral have to reduce their
internal weakness to
achieve external
opportunities.
WT strategies Exit: Admiral
have to avoid or have to
reduce threat by existing
the market or have to face
continuous loss in the
market.
Strengths and Weaknesses of Admiral Linking to External Macro
Factors
A business company must face diverse external and internal factors that can highly
influence the business processes and operations. For example, political, economic,
distribution, supply, social, environmental, managerial etc. Admiral management have to
assess these factors to take proper steps and develop necessary business decisions.
All businesses have their own goals and aims. Admiral can utilise situational analysis
tool like PESTLE and SWOT to assess these positive and negative factors (Craig &
Campbell, 2012).
As a global company, Admiral Sportswear is operating in 45 countries. They have been
trying to penetrating the sports apparel sector of Europe, Asia, and Africa. They are
going to start e-commerce in these countries. So, they have to research local laws.
Admiral is 100 years old company that went through consistent evolution from the
beginning of the business. The management must stay up-to-dated with the changes in
local laws. The management of Admiral Sportswear have to assess the laws and
policies of the local country and maintain them for attaining govt. support. It will help
them to attain government support and flourish in the local market. The management of
Admiral Sportswear can utilise green policies to enhance their brand image. The brand
image of the business can enhance with legal maintenance of the company. They also
have to keep up with changing trends to keep attracting buyers. It will also help Admiral
to sustain in the niche market. For example, the health trend has been encouraging to
people become more active in their lifestyle. So they are accepting exercises and
sports. Admiral can enter the market of EU and exploit it for widening their customer
range. Their product ranges are very diversified, like kicker sock ties, collars, shirts,
football shirts etc. In 2020, Admiral launched Sporting Goods Co. that has hoodies, t-
shirts, accessories. The advanced tools, software, and the internet system has been
creating a major bloom in the business sector. Admiral Sportswear have to conduct
trying to penetrating the sports apparel sector of Europe, Asia, and Africa. They are
going to start e-commerce in these countries. So, they have to research local laws.
Admiral is 100 years old company that went through consistent evolution from the
beginning of the business. The management must stay up-to-dated with the changes in
local laws. The management of Admiral Sportswear have to assess the laws and
policies of the local country and maintain them for attaining govt. support. It will help
them to attain government support and flourish in the local market. The management of
Admiral Sportswear can utilise green policies to enhance their brand image. The brand
image of the business can enhance with legal maintenance of the company. They also
have to keep up with changing trends to keep attracting buyers. It will also help Admiral
to sustain in the niche market. For example, the health trend has been encouraging to
people become more active in their lifestyle. So they are accepting exercises and
sports. Admiral can enter the market of EU and exploit it for widening their customer
range. Their product ranges are very diversified, like kicker sock ties, collars, shirts,
football shirts etc. In 2020, Admiral launched Sporting Goods Co. that has hoodies, t-
shirts, accessories. The advanced tools, software, and the internet system has been
creating a major bloom in the business sector. Admiral Sportswear have to conduct
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market research, KPI, SEO, and utilise effective marketing strategies to take advantage
of the widened market. The business sector is advancing and as a result, there are
more factories, shops, productions, distribution and so on (Davies, 2015). Customer
retention can ensure high profits of the business companies. But negligence in
application of green policies can cause customers to switch brands. So, Admiral will
have to lose potential buyers and it will hamper the business growth. The rising cost of
raw materials, fuel, exchange rates, inflation rates, tax increase and others have been
negatively influencing the profit margin of Admiral Sportswear. Admiral Sportswear have
to invest in modern technology and utilise it in every function of the company. Or they
will lag in the competition and will not sustain in the niche sector.
of the widened market. The business sector is advancing and as a result, there are
more factories, shops, productions, distribution and so on (Davies, 2015). Customer
retention can ensure high profits of the business companies. But negligence in
application of green policies can cause customers to switch brands. So, Admiral will
have to lose potential buyers and it will hamper the business growth. The rising cost of
raw materials, fuel, exchange rates, inflation rates, tax increase and others have been
negatively influencing the profit margin of Admiral Sportswear. Admiral Sportswear have
to invest in modern technology and utilise it in every function of the company. Or they
will lag in the competition and will not sustain in the niche sector.
Conclusion and Recommendation
Businesses must overcome challenges and take advantage of potential scopes for
retention of high profits. Business leaders and managers need specific structure to
control the business and meet their objectives. The structure of the company allows
company to operate the functions of the company that allows the business to maintain
business processes and meet business goals. The management have to handle the
information flow and manage performance with proper legal structure. The management
and leaders have to assess internal and external elements in order to adapt to the
changes, to take proper steps and develop necessary business decisions.
Businesses must overcome challenges and take advantage of potential scopes for
retention of high profits. Business leaders and managers need specific structure to
control the business and meet their objectives. The structure of the company allows
company to operate the functions of the company that allows the business to maintain
business processes and meet business goals. The management have to handle the
information flow and manage performance with proper legal structure. The management
and leaders have to assess internal and external elements in order to adapt to the
changes, to take proper steps and develop necessary business decisions.
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