Classification of Business Environment and Types of Market Structure

This presentation discusses the different types of business environment, including public, private, and third sector, as well as local, national, and global businesses. It also covers the types of market structure, such as pure competition, monopolistic competition, oligopoly, and pure monopoly. The presentation concludes with a case study of Gordon Street Coffee as a local business. References from various sources are also included.

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INTRODUCTION
Business environment refers to the surrounding of the organization
which is both internal and external that influences the operations of
the firms to an extent the firm.
of the firm.
Local business
Organizations commencing business activities in a specific geographic
region is considered as local business enterprise.
National businesses
Organizations operating in the different parts of the country is known
as national business organizations.
Global business
Business organization operating in the international markets by
providing the goods and services produced in the domestic region is
known as global business enterprise.
Types of e-commerce marketplace
• Independent e marketplace
• Buyer oriented e-marketplace
• Supplier oriented e-marketplace
• Vertical and horizontal e-marketplace
Public sector
Business enterprise that is monitored and controlled by the
governmental bodies is known as public sector.
Private sector
Specific part of the economy that is governed by individual owners or
companies which obtains profits from it.
Third sector
The term third sector is used for the firms which operates for the
societal or environmental; benefit.
Types of market structure
• Pure competition
• Monopolistic competition
• Oligopoly
• Pure monopoly
CONCLUSION
Presentation has concluded the classification of business organization
in accordance with their size. The classification has shown Gordon
street coffee as the local business that operates in the limited area
and targets lower customer base.
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References list