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Business environment in Nestle

   

Added on  2020-02-03

16 Pages4883 Words226 Views
Business Environment

TABLE OF CONTENTSIntroduction .....................................................................................................................................3Task 1...............................................................................................................................................31.1.................................................................................................................................................31.2.................................................................................................................................................31.3.................................................................................................................................................4Task 2...............................................................................................................................................52.1.................................................................................................................................................52.2.................................................................................................................................................62.3.................................................................................................................................................7task 3................................................................................................................................................83.1.................................................................................................................................................83.2.................................................................................................................................................83.3.................................................................................................................................................9Task 4.............................................................................................................................................104.1...............................................................................................................................................104.2...............................................................................................................................................114.3...............................................................................................................................................12conclusion .....................................................................................................................................13References .....................................................................................................................................14REFERENCES .............................................................................................................................152

INTRODUCTION Business environment is the combination of internal and external factor which influences thebusiness. It can includes factor such clients, supplier government activities etc. the present reportis based on Nestle, it is largest food company in the world measured by revenue and ranked. Itmakes variety of product such as breakfast cereals, dairy product, pet foods, ice cream etc. In thepresent report the responsibilities of organization and strategies employed to meet them has beenexplained. Along with this, the impact of fiscal and monetary policy on business and theiractivities has been assessed. Apart from that, the significance of international trade to UKbusiness has been discussed TASK 11.1There are various type of organization operates it business activity which are publicly orprivately owned. The partnership business and sole trade also have a direct impact oneconomy. The mission of nestle company is 'Good Food, Good Life' is to provide to itscustomer with most nutritious choices with a best taste in wide arrange of food and beveragescategories and eating occasion form morning to night. Similarly mission of Cadbury Company isto prove quality products is their promise (Nestle 2015). They continuously focus to build uponquality. Their commitment is to continuous improvement will ensure that their promise isdelivered. For achieving the sets of mission vision company is focusing on the strategicobjectives under which company is working. They both company wan to deliver the products ofbest quality to their customer. On the other hand vision of the Nestle Company is to be a leading,competitive, health, wellness Nutrition Company to delivering and want to improve shareholdervalue by being a corporate citizen. The vision of the Cadbury Company is to the leader inexpanding innovative choices for people. The other type of organizations are mentioned belowas: Nonprofit organization- It can be defined as the kind of organizations which operates with anobjective to carry out development of society. Furthermore, these business operate forelimination social causes such as poverty and unemployment. 3

Private enterprise- The main objective of these companies is to earn higher profits and sales.Furthermore, such businesses aims at the enhancing their existing market share and customerbase. Public sector enterprise – The purpose of these companies behind carrying out their operations isto regulate prices in the market. Here, these firms seek for providing quality products andservices to customers at very convenient prices. 1.2Nestle meets the objectives of different stakeholders that are as followShareholder: Shareholder are those who invested money at the Nestle and they want infinancial return. In the profit and growth of the company shareholder are also interested(Ebert, Griffin and Dracopoulos, 2014.). However, Nestle required to meet the objectiveof if its shareholder by earning profit because they invest in their organization and theywant more in returns Employees: Employees are the part of the organization. They also have some needs andwant (Carroll and Buchholtz, 2014). Nestle employee produce a products and service forits customer so it is a responsibility of the organization is to fulfill their needs. Employeesare interested in information about the stability of company in which they are working. Customers: Customercreates demand in the market of the products and service whichorganization launch (Wild, Wild and Han, 2014). The nestle customer wants thatproducts deliver them quickly and it should be of good quality. Financial Institution: Nestle required to meet the objective of financial institution ontimes. The loan and money taken from lender and banks should be played on time withinterest. MoeEnvironmental group and agencies: It is important that Nestle not the harm theenvironment through the waste of product which they product. The environmental groupwants that nestle company should not affects the environment and keep it neat and clean(Karadi and Gertler, 2015.). It is a responsibility of the organization to make productswhich are not directly or indirectly affects the environment and also recycle the waste forprotecting it.4

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