Business Environment - PEST Analysis and Porters Five Force Model

BUSINESS
ENVIRONMENT

TABLE OF CONTENTS
 Introduction
 PEST Analysis
 Porters Fiver Force Model
 References

INTRODUCTION
Customers, rivals, shareholders, supplier, industry trends,
legislation, other government activities, social and economic
variables, and technical changes are all examples of elements that
affect a company's operations. All these elements are liable to
improve the direct impact on business environment of the
company.

PEST ANALYSIS
The macro environmental theoretical framework is useful for generalizing
the organization's external environmental circumstances. Tesco Company
is largest organization in UK. In order to take improve profitability,
company need to utilize PEST analysis. It is a study to better understand
the company's external environmental circumstances.