Importance of PESTEL Analysis for National Express Group
VerifiedAdded on 2022/12/26
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AI Summary
This article discusses the importance of conducting a PESTEL analysis for National Express Group, a leading public transport operator. It explains the significance of analyzing political, economic, social-cultural, technological, environmental, and legal factors in understanding the external business environment. The article also provides insights into how these factors can impact the company's governance, structure, and decision-making process.
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