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Business Plan Assignment Assessment

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Added on  2020-05-28

Business Plan Assignment Assessment

   Added on 2020-05-28

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BUSINESS PLAN ASSESSMENT 1Part ACase study Fast Track Couriers has been operating from New South Wales since past 15years. They deliver packets across metropolitan Sydney and have goodreputation in the marketplace for they provide value for money services. Theretention rate of the existing customers today is 87%. The company has a yearon year increase of 5% on an average in sales and profits. The company has asmall but highly experienced team that has very close relationships with clientsand a good reputation for providing reliable and cost effective services. However, due to their inability to deliver in some areas like Newscastle, CentralWest, and Wollongong, the company has lost some contracts. The company hasa vision to keep its strengths and expand to regional NSW towns withoutaffecting the company reputation or its financial stability. Business environmentSME businesses are the primary targets for the company and they contribute80% of the company’s customer base. The company has a limited reachcurrently and do not make deliveries outside Sydney. Company markets itsproducts through direct sales, internet posting, mail-outs, and telemarketing.Telephonic calls are used to assess level of customer satisfaction[ CITATIONIFA06 \l 16393 ]. Goals and objectives The organization has a strategic goal of growing business and profits from it in coming three years by expanding the routes of delivery by including NSW. The objectives include:Develop capabilities to make deliveries to NSW region in next 12 monthsIncrease the company sales by 40% in coming three years.Business plan ContentsPart A...............................................................................................................2Case study.......................................................................................................2
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Business environment,....................................................................................2Goals and objectives.......................................................................................2Business plan..................................................................................................2Executive Summary...............................................................................................2Introduction...........................................................................................................2Business Description..............................................................................................2Products and Services...........................................................................................2The Market.............................................................................................................2Business Operations..............................................................................................2Organizational Structure........................................................................................2Proposal.................................................................................................................2Financial Background............................................................................................2Risk Analysis..........................................................................................................2Conclusions............................................................................................................2Communication Strategy.......................................................................................3Part B.....................................................................................................................3Success of Business plan....................................................................................3Strengths and Weaknesses of Plan.....................................................................3Executive SummaryFast track Couriers is a courier service company which is planning to expand bypurchasing more trucks and installing devices that would reduce the number ofdrivers requirements for each truck so that more locations can be served withexisting human resource available with the company. Summary of the pointscovered in this plan is given below:The plan describes the business environment of Fast Track CourierServices which also reveals the challenges such as resistance to changefrom drivers The plan describes the key market that the company is catering to
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IntroductionFast Track Couriers operates from New South Wales delivering packets acrossmetropolitan Sydney and have good reputation for value added and affordableservices. The company has a small staff and has very close relationships withclients and a good reputation. The company is currently planning to expand itspresence into new areas including Newcastle, Central West, and Wollongong. Tobe able to cater to these regions, the company has planned to install devices ontrucks that would allow only a single driver to handle transportation operationsand purchase 10 new trucks for deliveries. This plan presents the details of theorganization, its products and services, market, operations, financial background,and risk analysis.Business DescriptionAll the trucks used for pick-up and drop have GPS systems fitted in the vehicles.Drivers of these trucks carry PDAs that can be used for receiving deliveryinformation and other job records. This device is also used for productivityreporting. However, drivers did not feel positive using PDAs as they have a feeling that theyare not trusted by the organization and some felt it like a waste of time becauseof which some resistance was faced from drivers. Head office staff on the otherside is more positive and motivated towards following organizational vision andgoals and thus, are more accepting to changes. Drivers are normally satisfiedwith the work environment in which they are working in two people teams. Also,they are not closely monitored by Logistics Manager. To keep the motivationlevels of drivers high, HR and their supervisors have encouraged theirparticipation in various activities but it did not work and instead driverscomplained. Drivers are generally not accepting changes and responding withstrikes for which unions are involved in resolution[ CITATION DPT15 \l 16393 ].ServicesKey services of the Fast Track Courier Services organization include:International couriersInternational Cargo servicesDomestic cargo courier servicesFast track logistics servicesSame day delivery servicesValue for money logistics services[ CITATION Fed12 \l 16393 ]
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