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Business Development - Assignment

   

Added on  2019-12-04

17 Pages3791 Words200 Views
“Natural Diet Mart”A business plan for “Starting a new food restaurant in UKfor selling healthy foods for children and young adults toavoid future health issues”

TABLE OF CONTENTSExecutive Summary.......................................................................................................................1Rationale of business idea...............................................................................................................2Introduction and background...........................................................................................................2Aims and objectives of Business plan.............................................................................................3Business concept..............................................................................................................................3Business Model................................................................................................................................4Description of Business...................................................................................................................4Interesting CaptivatingName..........................................................................................................5Mission............................................................................................................................................5Vision...............................................................................................................................................6Feasibility Analysis.........................................................................................................................6Market research-business/social need/market failure......................................................................6Human resource...............................................................................................................................7CV attached in appendix..............................................................................................................7Governance, legal and management structure.................................................................................7Operational model...........................................................................................................................7Marketing.........................................................................................................................................8Finance- Sales forecast, cash flow, budget......................................................................................8Attached in appendix...................................................................................................................8Fund raising strategies (Bullet points).............................................................................................8Exit/sustainable strategy..................................................................................................................8Conclusion.......................................................................................................................................9references.......................................................................................................................................10Appendix: 1 Financial statements..................................................................................................13

TABLE OF FIGURESFigure 1: Break even chart.............................................................................................................16LIST OF TABLESTable 1: Sales forecast for healthy food restaurant.......................................................................13Table 2: Cash flow statement........................................................................................................13Table 3: Profit and loss account.....................................................................................................14Table 4: Break even analysis.........................................................................................................15

EXECUTIVE SUMMARYThere are number of health issues which affect the physical and mental health of Childrenand young adults of UK. So, it increases the requirements of healthy restaurant in UK. Thecurrent business plan will focus on establishing a new restaurant for providing healthy andnutritious food to target customers. Mission of this business will increase profitability, salesrevue and resolve health issue of children and young adults of UK. Suggested name of thisrestaurant is Natural diet Mart (NDM). Business plan has forecast that this business will require£250000 and for raising financial capital NDM will use owner’s capital and bank loan. Alongwith this, for marketing of products and services NDM will use social media and onlinemarketing for promoting healthy food. In addition, business plan has proposed that organizationneeds to use online recruitment and selection process for hiring new staff members for thisrestaurant. Therefore, all these sub plans will play important role in attaining aim and objectivesin effective manner.1| P a g e

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