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Wedding Bells Business Plan EXECUTIVE SUMMARY

   

Added on  2020-10-22

13 Pages3695 Words72 Views
BUSINESS PLAN

EXECUTIVE SUMMARYThe name of the business Wedding bells and it is private limited company. There isowner of the company John D'Souza and Richard Barton and address of the company ThamesCourt, 1 Queenhithe, London. The company has provide different services to their customers likewedding planning, wedding styling, mentoring and organising parties. They are selling servicesthrough target to customer top adopt different promotion channel which are working in effectiveway. The summary of target market in London where is mostly people comes and shopping withtheir partners. There is huge competition in the market where many event planner company whoprovide innovative ideas. The amount of finance needed approx £5000000 and the purpose ishiring people take place to open company and the term is arrange different products to showcustomers. There is money investing by company about £4500000.

Table of ContentsEXECUTIVE SUMMARY.............................................................................................................2INTRODUCTION...........................................................................................................................2TASK 1............................................................................................................................................2A. Description of business and aims...........................................................................................2B. Products/Services...................................................................................................................3C. Market Analysis......................................................................................................................4D. Marketing Plan.......................................................................................................................4E. Location..................................................................................................................................6F. Competition.............................................................................................................................6G. Management and Operations..................................................................................................7H. Personnel................................................................................................................................7TASK 2............................................................................................................................................8A. Projected Financial Statements..............................................................................................8B. Break Even Analysis..............................................................................................................9CONCLUSION..............................................................................................................................10REFERENCES..............................................................................................................................111

INTRODUCTIONA written document defining in the detail the nature of the business, the sales andmarketing strategy and the financial background and include a projected profit and loss statement(Okolocha and Ile, 2012). the business plan provide help to conduct all market activities ineffective way. A perfect business plan can provide right direction to get success and growth infuture and helps it avoid to risks and barriers in business plan. In the presented report develop abusiness plan and start a new business of wedding bell which will provide services related withmarriage and parties. The particular report focused on description of a business and aims,products/services, market analysis, marketing plan, location, competition, management andoperation, personnel. In addition prepare projected financial statements of a company such asincome statement, cash flow, balance sheets and also break even analysis. TASK 1A. Description of business and aimsThe name of the company wedding bells which is the type of event management. Eventmanagement companies are managing and controlling all events related to parties and marriages.The business exactly do wedding planning, wedding styling, brand styling and mentoring. Theywill provide all types service to their customers like catering, Beverages such as cocktail, alcoholand decoration. They are mainly arrange all parties and marriage according to theme as perrequirement of customer. The status of the business is start up. The business get success in eventmanagement because people wants to celebrate small occasion on large scale like birthday,retirement and any other type of parties. As wedding is a lavish affair, weddings are highlypopular these days. For get popularity people can celebrate their happiness on big level and cometo in lime light. The experience of this type of business that owner of a company work withanother event management company so there are getting positive experience. It will be special orunique because of it can coordinated with upper middle, middle and high class people andprovide very attractive resource which can different from other event management company likedifferent theme, customer services and food & beverages. The business will be successfulbecause of company can follow business canvas model which is related to start up. It is astrategic management and lean start up for developing new or documenting business models. It is2

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