Business Plan

Business Plan

Introduction
Undertaking the competitive market area, each and every business need to operate in the
suitable business environment undertaking the innovative business ideas. Moreover,
undertaking the innovative and unique idea in the market is useful in terms of capturing the
prominent attention of customers.

Business Pitch
Business Details
 Drinks and Doughnuts is performing its business as local level where firm is famous for its
Doughnuts. Firm is going to launch mix fruit Doughnuts. Business firm is performing its
operation in restaurant business.
 Besides this, company also undertake competitors strategies before developing their plan
and implementing prominent business activities.

Macro Environmental Overview
 In terms of expanding into new market area with its new product, Drinks and Doughnuts
tends to conduct effective market research that helps in eliminating risk factor for future
growth and success. Some of them are discussed as:
 Political: Here, company tends to identify overall political condition of that particular area
before expanding their product.