Business Plan for Nerd Patrol: Computer and Networking Service Provider

Business Plan
“Nerd Patrol”

Table of Contents
1.0 Introduction................................................................................................................................4
2.0 Venture Description...................................................................................................................4
2.1 Organizational Overview.......................................................................................................4
2.2 Mission and Vision and Corporate Objectives......................................................................5
3.0 Organizational Structure & People............................................................................................5
3.1 Legal Structure.......................................................................................................................5
3.2 Owners...................................................................................................................................5
3.3 Management Team.................................................................................................................5
3.4 Employees..............................................................................................................................5
3.5 Suppliers and Vendors...........................................................................................................5
4.0 Marketing and Sales..................................................................................................................5
4.1 Market Trends and Industry Analysis....................................................................................5
4.2 Competition............................................................................................................................7
4.3 Overview of Marketing Strategies.........................................................................................7
4.4 Marketing Tools and Techniques...........................................................................................8
5.0 Operations..................................................................................................................................9
5.1 Location and Facilities...........................................................................................................9
5.2 Standard Operating Practices (SOP)......................................................................................9
6.0 Financials.................................................................................................................................10
6.1 Initial Capital Requirement..................................................................................................10
6.2 Operational Expenses...........................................................................................................11
6.3 Purchase and Sales Budget..................................................................................................12
6.4 Depreciation.........................................................................................................................13
6.5 Projected Profit and Loss.....................................................................................................13
6.6 Projected Balance Sheet.......................................................................................................14
6.7 Ratio Analysis......................................................................................................................14
6.8 Break-even Point..................................................................................................................15
7.0 Legal and Sundry Considerations............................................................................................15
7.1 Incorporation Issues.............................................................................................................15
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7.2 Elements of Other Legal Issues...........................................................................................16
7.3 Resolution of Other Legal Issues.........................................................................................16
8.0 Resource Planning and Risk Mitigation..................................................................................16
9.0 Challenges and Limitations.....................................................................................................16
10.0 Exit Plan.................................................................................................................................17
11.0 Milestone and Timetable.......................................................................................................17
12.0 Recommendation...................................................................................................................17
13.0 Conclusion.............................................................................................................................18
References......................................................................................................................................19
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1.0 Introduction
Entrepreneurship is considered to be one of the most success-critical aspects of the business
studies as well as in practice business context. The success of failure of a business primarily
depends on its entrepreneurship. An efficient entrepreneurship helps the business to grow and
vice-versa. However, it may also be conceived that an entrepreneur may require certain guidance
while opening a new business (Barringer, 2015). Since the owner of a new business is not
experienced with the operational as well as the financial viability of the business, a planning
manual becomes the need of the hour for the budding entrepreneur. A business plan helps them
to jot down do’s and don’ts for a new business (Getz. and Fairley, 2004).
A business plan may be defined to be the business idea documented considering all the aspects of
business ranging from preparation to marketing, finance to risk mitigation and also the market
competition to the management team (Jones, 2017). In short, the business plan acts as a checklist
document for the owner to proceed with the execution of the business operation. Based on the
initial feasibility study, the business plan is prepared which helps the entrepreneurs to undertake
the strategic and operational decision. The current business plan is of opening a computer and
networking service providing company (Timpka, Ekstrand and Svanström, 2006).
The intended business plan is divided into several sections and sub-sections. At the outset of the
plan, the researcher provides a brief description of the venture, products and also the corporate
mission and objectives for the short-term and long-term. The researcher also presents the
proposed organizational structure and the stakeholders mapping in terms of suppliers, employees
and management team. The researcher also proposes the legal form of the business in the section.
The next section deals with the marketing part of the business. Market analysis is conducted in
this section and competitive landscape is measured in the backdrop of Porters’ Five Forces
Model. In addition, the overview of marketing strategies is also described through the 4Ps
framework. The next part talks about the operational strategy of the business and lays down the
plan as to the acquisition of premises for the business and also the details like business hours,
special offering and operational process. The latter part of the plan is one of the most crucial
aspects of the venture. Financial planning has been provided herein with projections,
assumptions and financial feasibility analysis. In addition, the plan describes the legal issues of
the business, resource planning and risk mitigation strategies and also the limitations of the plan.
As a matter of caution, an exit plan has also been established. Finally, the planned landmark
achievement is mapped with the corresponding time limit and milestones have been developed.
Based on the overall findings, the researcher provides an overall recommendation as to the
acceptability of the project. In the last, the researcher wraps up the plan by way of concluding
note.
2.0 Venture Description
2.1 Organizational Overview
The name of the business is “Nerd Patrol”. The business will be engaged in providing computer
and networking service. The offering will include hardware repairing and software upgrading
and also annual maintenance contracts, for servicing, parts and supplies. Besides, the company
will sell pen drives, spare parts like RAM, Motherboard, Circuit and all the related accessories.
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