Business plan : Sky-view café

Running head: BUSINESS PLAN
Business Plan
Name of the Student:
Name of the University:
Author’s Note:

BUSINESS PLAN1
Executive Summary
The assignment aims at creating a business plan for the newly startup company which will be
operating in the form of café cum restaurant. The business plan would be operating primarily in
the field of food and beverages section and would be operating primarily in the form of food and
beverages section in the Australian Region. The newly start-up business would be operating with
the name of Sky-view café that would be operating as a fast food retail chain selling a range of
fast foods and beverages to the consumers. The key customer base for the company including the
customer relationship carried out by the company. Market in which the company would be
operating and the various aspects of the market has been well recorded down in the analysis
section. From the view point of operations and technological support that the company would be
using for the better control of operational activity has been noted down. The financial analysis of
the company on the other hand has been drawn for a sum of three years whereby relevant
changes in the financials of the company has been taken into consideration.

BUSINESS PLAN2
Table of Contents
Business Overview..........................................................................................................................3
Analysis...........................................................................................................................................3
Business Model Canvas...............................................................................................................3
Market..........................................................................................................................................4
Operations and Technology.........................................................................................................7
Human Resources........................................................................................................................8
Finance.........................................................................................................................................9
References......................................................................................................................................11

BUSINESS PLAN3
Business Overview
One of the key business which every entrepreneur hopes to join is in the food and
beverage industry. The same has been well considered by us in our new start-up plan also
whereby we have planned for opening up a new café, which would be selling beverage like
Coffee and other fast food items. The planned business would be offering a range of beverages
and food products so that it can well cater the various business needs and various demands for
the product quantity demanded. Sky-view Café can well grow their business in a big scale as
business venture proposed is indeed rewarding for the entrepreneur, irrespective of the scale one
intends to well start in their business (Wagner 2019). The key market for such type of business is
typically seen on an expanded basis whereby the market demand for these products and services
are generally high making the business start-up a reward-able one. The different ranges of
beverages in the coffee section that the company would be offeri0ng will be in the range of
espresso, cappuccino, iced coffee, filtered coffee, Turkish coffee, coffee with whipped cream and
various other flavoured coffee. The demand for coffee and snacks has increased at a sustainable
rate which is driven by increased consumer spending, higher disposable income and positive
economic outlook (O’Donnell and Dahl-Popolizio 2018).
Analysis
Business Model CanvasKey
Partners
 B
anks
 B
usiness
Partners
Key
Activities
Selling Fast
Food and
Beverages
Providing a
range of café
services.
The food and
beverages
section will be
Value
Propositi
on
High and
better
quality of
services.
Lower cost
of services
which
would be
provided by
Customer
Relationshi
ps
Emphasizing
and focusing on
the needs and
demands of the
customers.
Customer
loyalty and
retention by
providing great
Customer
Segments
Business
Corporates,
College Students,
Working
Professionals and
Couples would be
the key customer
segments that the
business would be
focusing on.