Business Strategy

BUSINESS
STRATEGY

Content
 Introduction
 Mission vision
 Goals and objectives
 Core competencies
 Factors affecting business
 Techniques for strategy evaluation
 References

Introduction
Business strategy refers to making an effective plan and
policies in order to achieved desired goals and objectives
within pre-determined period of time.
XYZ Ltd., a restaurant food chain which offers quality food
products to people of UK and across worldwide.

Cont.
XYZ company has main objective is to enhance standard of
living of people of UK through providing quality and wide
variety of food products.
 It will help people to maintain healthy lifestyle through
offering healthy and nutrition food product.